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Moon Creative Lab – Palo Alto, CA (Hybrid) https://www.mooncreativelab.com/ We are rapidly growing incubator that powers the creation of new businesses for Mitsui company (one of the largest Japanese companies) with a global network and history of bringing innovation to market. We grow, build, and test entrepreneur’s’ ideas into new businesses with real-world impact, and … Continue reading New comment by mooncreativelab in "Ask HN: Who is hiring? (July 2022)"
As Mike Krzyzewski begins his final tournament run, the Duke legend carries with him the sadness and celebration that made him who he is — and who he isn’t.
Viget is a full-service digital agency on a mission to build a better digital world. Our team of creative, hard-working people are committed to collaborating on challenging and meaningful work for clients like ESPN, AdCouncil, and the World Wildlife Fund. We’re known for prioritizing clean code as much as good design.
E-commerce is booming, and there’s never been a better time to start an online store. One of the best platforms to launch your e-commerce store is Shopify.
Why do so many people love Shopify? In part due to its:
affordability
ease of use
scalability
security
One stand-out reason many e-commerce store owners love Shopify is the flexibility it offers through Shopify themes. With thousands of paid and free themes available, you can create a unique e-commerce store that offers your customers a positive user experience (UX).
That could be why over a million businesses use Shopify to build their e-commerce stores.
What Are Shopify Themes?
Shopify themes are a template that determines the way your website looks and feels to customers who visit your store. Different themes offer different styles and layouts. Also, each theme offers a different UX, depending on how it is designed.
Design plays a massive role in the way your store attracts, engages, and converts. That’s why the Shopify theme you choose is critical to your business’ success.
In e-commerce, your theme of choice must reflect your industry and niche. For example, if you’re in the health and wellness niche, you’ll want a theme that looks professional and feels reassuring.
If, on the other hand, you’re into electronics, you’ll want a theme that’s sleek and energetic.
Will Changing Themes Break Your Store?
One fear that most store owners have when changing themes is that it will break their Shopify store.
That’s not true.
Changing your Shopify theme (or editing your current one) doesn’t affect your content or other parts of your account.
So feel free to play around with your theme settings or even getting a new Shopify theme that you fancy. Your e-commerce store won’t break, and you’ll rarely have any downtime if you do it right.
Why Your Shopify Theme Matters
Now that you know what a Shopify theme is, let’s briefly look at why your theme choice matters so much.
Helps Project Your Brand Personality
One of your most important assets as a business is your brand.
An essential aspect of branding is your brand personality. Brand personality is a set of human characteristics that can be attributed to a brand. For example,
sophistication
excitement
fun-loving
sincerity
ruggedness
Your theme plays a critical role in helping you project these characteristics. As a result, your Shopify store will attract customers who share and love your personality.
Determines Your Website’s UX
Your theme is a crucial aspect of your store’s design because it determines your website’s UX. That’s because your theme determines essential facets of your e-commerce store like navigation, layout, color schemes and aesthetics, and more.
Your theme determines the experience your customers will have as they navigate your store, consume your content, and search for products. If the experience is positive, they’re likely to keep coming back. A negative experience, on the other hand, leads to high bounce rates.
7 Tips to Pick the Perfect Shopify Theme for Your Store
Ready to shop around for the perfect Shopify theme for your store?
Here are a few tips to help you find the perfect one.
1. Decide on Your Budget
Shopify stores come at varying price points. That’s why your first step to choosing your Shopify theme is to determine how much you’re willing to spend on a theme.
Examples of factors that impact the theme’s price include:
The developer: More experienced and well-known developers tend to charge more for their themes.
Flexibility: The level of customization of your theme impacts its price. For example, if it has drag-and-drop functionality, you can expect to pay a bit more.
Level of functionality. Some themes are limited in functionality, while others allow you to turn your e-commerce store into anything you want. Those with extra bells and whistles, like forms or SEO features, tend to cost more.
Like everything else in life, you get what you pay for when it comes to Shopify themes. Make sure to read the fine print and understand what features and functionality a theme has before buying.
2. Prioritize Themes on the Shopify Theme Store
Shopify theme developers are a dime a dozen. You can get a theme for your Shopify store from many theme marketplaces.
However, I highly recommend choosing from the themes on Shopify’s theme store.
One of the main reasons is that Shopify carefully screens all themes submitted, so you can be sure to get a quality, secure theme.
Another reason to prioritize themes on Shopify’s theme store is that you’ll be assured of regular updates and world-class support.
3. List the Main Features and Functions You Want
The key to finding the perfect Shopify theme for your store is to consider the main features and functionality you want for your store.
Do you want a slide-out cart drawer?
Is a video player a priority?
Do you need forms, landing pages, or a blog?
Finding a theme with most of the features you’re looking for will help you cut down on development costs. When you find a theme with one of the most important features you’re looking for but not the others, move on. The key is finding one that has most of the themes you want. You can always have a developer add the missing feature(s).
To find features included in a theme, check out the theme preview page. However, because not every feature may be listed there, you may want to play around with the theme demo.
You can also use the live store examples to help you get a feel of all the features of a theme you’re considering.
4. Consider Your Niche
Most themes are developed for specific industry types. When picking a Shopify theme, you must make sure it was designed for your niche. For example, an e-commerce store that sells various electronics and accessories can’t easily use a theme designed for fine art pieces.
That’s because the electronic store needs a theme that can handle many categories and advanced search capabilities. The art store, on the other hand, doesn’t need as much advanced functionality.
As you hunt for a Shopify theme, make sure to filter your top picks by niche. Fortunately, the Shopify theme store makes it easy to search for themes by niche and number of products.
5. Design and Aesthetics
Global e-retail sales is a whopping $4.2 trillion industry.
Website speed is crucial to online success, as it can impact search rankings, conversions, and bounce rate. To offer visitors the fast page speed they want, you need a fast, lightweight theme.
Lightweight themes focus more on performance and tend to avoid busy elements like animations, fancy scrollers, and other unnecessary features that increase the size of the file.
Another advantage of lightweight themes is they’re designed to be simple. Their main goal is to help customers navigate around your store and perform the action they came to do.
To deliver a fast, easy-to-use site, you’ll want to choose a mobile-friendly theme.
7. Optimized Checkout
Studies show that the average e-commerce store losses about 75 percent of its sales to cart abandonment. The same studies show that one of the leading reasons for cart abandonment is a complicated checkout process.
That’s why you must make sure the Shopify theme you choose offers an optimized checkout experience.
The best Shopify themes offer a fast and intuitive checkout process, well-designed add-to-cart buttons, and an easy way to check the total cost.
Making the checkout process easy should be a priority, so ensure the theme you choose makes this as easy as possible.
3 Examples of Great Shopify Themes
Now you know how to pick a suitable Shopify theme for your store. Before you run off to find yours, let’s look at a few great Shopify themes and discuss what makes them stand out from the rest. You might just find your perfect match right here!
Brooklyn
Brooklyn is one of the top free Shopify themes out there.
The theme is designed for the apparel and accessories niche. Because of that, it focuses on a brand image by enabling you to show off your inventory with stunning visuals. Some notable features include:
A Slide Out Cart: Helps customers easily add items to their cart without leaving the current page.
Home Page Slideshow: Use the top of your homepage to showcase multiple products or brand images.
Video integration: Grab attention, tell your story, and showcase your best products in action by featuring a YouTube or Vimeo video on your page.
If you’re bootstrapping your way to e-commerce success in the apparel niche, Brooklyn is a the Shopify theme to help you get there. (Did I mention it was free?)
Icon
Looking for a lightweight and easy-to-use Shopify theme that will help you set up a stunning store quickly?
The $180 Icon Shopify theme could be what you’re looking for.
One of Icon’s greatest strengths is that it’s built to power omnichannel marketing campaigns. That’s thanks to seamless social media integration and a blog to power your content marketing. Other features include:
Sticky Navigation: Keeps your menus fixed to the top of your page as customers scroll down.
Product Quick View: Customers can view product details in a popup, so they don’t have to leave the current page
Multi-column menu: Helps you feature product images in a large, multi-column drop-down menu.
As the name suggests, Icon is one Shopify theme that will help you build an iconic e-commerce store and generate a lot of revenue.
Expression
Have a large inventory of products?
Then you need a Shopify theme that can help you display them all beautifully. Your theme should also make it easy for your customers to find what they’re looking for.
Expression is one of the best Shopify themes that can help you do that and more.
That’s because some of the theme’s prominent features include drop-down menu bars, advanced search functionality, and a dynamic slideshow.
Other notable features you can expect are:
Versatile Sidebar Area: You can use your sidebar to display blog posts, images, advertisements, and more.
Product Image Rollover: Hovering over products reveals different product images, giving customers a clearer picture before they buy.
Grid-Style Layout: This allows you to feature multiple products or promotions in a grid-style layout throughout your store.
Expression will set you back $180, but it’s worth the investment as it helps you create an e-commerce store with attention-grabbing visuals. It’s also designed to make your promotions stand out, thereby encouraging more conversions.
Conclusion
The e-commerce space is fast growing as more entrepreneurs are launching e-commerce stores. One of the most trusted platforms to launch a store is Shopify. As you design your store, pay careful attention to the Shopify theme you use.
Remember, your theme affects your store’s:
user experience
aesthetics
performance
All three are factors that have a huge impact on your conversion rates.
Which Shopify themes have you had experience with? What do you like about it?
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The recession is officially here, and that means finding financing for your business is going to be more challenging than ever. It is possible however. Check out Streetshares recession financing for example.
A Comprehensive Review of Streetshares Recession Financing Options
Funding is a huge obstacle for virtually every small business, especially in a recession. It can seem as if there is almost never enough. This is why having more than one option when it comes to small business funding in a recession is vital. Most assume the first stop is a traditional bank or credit union. That isn’t always possible however. Sometimes you need to research alternative options. This is exactly what Streetshares recession financing is.
Traditional lenders rely heavily on personal credit scores and are not set up to specifically help small businesses thrive. There are some non-traditional lenders that, while still acknowledging risk reduction is essential, know small businesses are a different breed needing special help.
Because of this, they are willing to take other factors into consideration rather than relying so heavily on the personal credit. Factors such as business credit, time in business, annual business revenue, and more can come into play.
Is Streetshares one of those companies? In some ways yes, it is. In other ways, not really.
Streetshares is an online small business funding service offering much more than traditional loans. It all began in 2013 when Mark Rockefeller and Mickey Konson both agreed a small business financing solution for everyday small business owners was necessary. The idea for Streetshares was born.
The idea was to create a lender which would offer small business solutions for veterans and their communities. Today, Streetshares offers financial products to all types of small businesses. While you do not have to have military or veteran affiliation to take advantage of these products, they do maintain their dedication to their military and veteran roots.
What Products Do They Offer?
Streetshares offers a variety of recession financing products with fast application processes and funds deposited almost immediately. There is never a prepay penalty, and the credit check is a soft one, so there is not an impact on your credit score for applying. This is a huge plus when it comes to financing during a recession.
Streetshares Recession Financing Products
Term Loans– These are lump sum, traditional style loans. They run from $2,000 to $100,000 with terms from 3 to 36 months.
Patriot Express Line of Credit– A revolving line of credit for amounts between $5,000 and $100,000. You draw only what you need, when you need it, and only pay interest on what you used. Terms run from 3 to 36 months.
Contract Financing– An advance on contract invoices. You can receive up to 90% of the total of unpaid invoices on a contract, and Streetshares will collect from the contractor. The beauty of this is you get your cash right away, without having to wait for customers to pay their invoices.
Factoring– Similar to contract financing, accounts receivable factoring allows you to collect a portion of your receivables from Streetshares, while they collect the total amount from those who owe you. This allows you to receive your funds immediately without having to worry about collections.
Our comprehensive Streetshares review revealed that this is a flexible product rather an a one-size fits all. The company lets the borrower determine how many and which invoices to factor in the way best suiting their needs. The business does not have to factor all invoices.
You may be wondering how your credit score will react when you apply for a loan. With most lenders, you credit score can drop some due to the credit check made by the lender. However, while we were doing our Streetshares review, we learned they do a soft pull when they check your credit score, so your credit isn’t affected at all by the application.
They deduct a set amount from your bank account weekly, so repayment is easy peasy. They also do not have a prepayment penalty, so if you want to pay ahead, you can totally do that.
Other Services: Investment Products
Veterans Business Bonds– These bonds pay a flat 5% interest rate with as little as $25 to start. You can withdraw from the bond in the first year with a 1% fee, and after one year can access your funds at any time without a fee.
Streetshares Pro Investing– If you choose, you can let the Streetshares pros build a portfolio that will help you reach your financial goals.
Financing Application and Requirements for Streetshares Recession Financing
Online application for Street Shares recession financing is quick and easy. If you want or need personal help, you can call and speak with a qualified professional who will walk you through the process. Approval typically comes the same day as application, and funds can be in your account within 3 days.
The basic loan pre-approval qualification requirements are:
United States citizenship
At least one year in business (in some cases 6 months is enough)
Minimum required earnings
Business guarantor with reasonable credit
When you apply, you will need to have the following information ready:
Business owner’s social security number
EIN
Total outstanding business debts
6 months of the most recent bank statements
Most recent business and personal tax returns
In some cases, financial statements may also be required for Streetshares recession financing. These would include the Profit and Loss statement, the Balance Sheet, and other information as requested. If you use QuickBooks Online, their system can review your financial information directly from there, making the process even faster!
What About Closing Costs?
Streetshares changed how they accounted for closing costs mid-2018. Previously, these fees came from funds before they went into the borrower’s account.
The new policy allows for the disbursal of all funds to the borrower, who is then allowed to either roll closing costs into the payment, or pay them back immediately. Streetshares says they made this change to allow borrowers to receive all their funds and have more control over how they used the money based on the needs of their individual business. This is a huge plus for Streetshares recession financing.
Other Perks
There are a few exceptional benefits to being a Streetshares member.
Discounts
Members of Streetshares enjoy discounts at various retailers. These include but are not limited to discounts on bookkeeping services, services offered by Amazon, and combat attire. In a recession, every penny counts, right?
Best Price Guarantee
When it comes to Streetshares recession financing, they are serious about offering the best deals and rates when it comes to small business funding. In an effort to do just that, they guarantee they will beat or match a competitor’s offer, or give you a $100 gift card. Here are the details:
You must have a loan offer from Streetshares that has been fully underwritten.
You must also have an approved and underwritten offer from one of the lenders listed below.
There will need to be proof of the competitor’s offer.
This only applies to online lenders. These are defined as lenders that:
Are not a bank, credit union, CDFI, or thrift
Operate as a for-profit lending agency
Are not a brokers or ISOs (Independent Sales Organizations)
Provide Merchant Cash Advance products or is one of the lenders in the following list:
They must also, of course, provide small business lines of credit or loans as part of their normal operations.
Brass Tacks of the Best Price Guarantee
After reviewing your offer, Streetshares will generate an Annual Percentage Rate (APR) for the costs of your Streetshares offer in an effort to give you a fair comparison. They will then offer lower fees, a lower interest rate, or make other changes to their offer to beat or match that of the competitor.
If they, for some reason, cannot beat or match the offer, they will give you a $100 Amazon gift card.
Streetshares Foundation
We would be remiss if we didn’t talk about the Streetshares Foundation along with Streetshares recession financing. The foundation’s mission is to encourage and support veteran small business owners. In keeping with this, they present a grant to 3 veteran-owned businesses each year.
There are three prizes as follows:
1st Place: $15,000
2nd Place: $6,000
3rd Place: $4,000
To apply, a business must meet the following requirements:
The applicant has to be a veteran or reserve or active duty member of a branch of the United States Armed Forces, or a spouse of an armed forces member.
They must be at least 21 years old.
The business must be legally incorporated or a formal partnership or sole proprietorship.
There must be some sort of social impact on the veteran or military community either in conjunction with or in addition to the primary business function.
The foundation will choose 5 to 10 finalists based on the social impact, business idea, how they will use award funds and the social impact of that use, fit of the product market, and the history of the team and the company.
The final selection process is one of the best parts. Once the finalists are set, they post a list on the website and the public votes on which businesses will receive prizes!
What is “Reasonable Credit? And What if My Credit Isn’t “Reasonable?”
To gain approval for Streetshares recession financing, you need to have “reasonable” credit. It took a little digging around, but it turns out they define reasonable credit as a credit score over 650.
What If My Credit Score Doesn’t Meet that Definition?
There are some steps you can take to improve your score. First, pay your bills on time, every time. You also need to take a look at your credit report. You can do this by obtaining a free copy. Get one annually at no cost.
Review it with a fine-toothed comb. It is even more important to do this during a recession. If you find mistakes, have them corrected. Do this by submitting the detailed request in writing, with back up documentation of the correct information. Never send originals of backup. Always make copies.
You can also ask those that are not required to report payments to credit agencies to do so. A couple of examples include landlords and utilities. If you are making your payments to them on time, you can ask them to report those payments.
They may say no. It can’t hurt to ask though. If they choose to do so, it could improve your score much faster.
The Better Business Bureau: What Do They Say About Streetshares?
You really can’t talk about a lending company without checking out their profile on the Better Business Bureau. It’s pretty important when considering Streetshares recession financing. As it turns out, they have an A+ rating! There are only two complaints on file, and they are each in reference to unwanted solicitation. The company has responded, and in each case the individual complaining was taken off of their list.
There are 3 reviews on file, and all three relate to the investing option. One is a 3-star rating because there seem to be no financials available for the past 4 years. The last ones are when they first filed with the SEC. The reviewer would like to see how the investment money is being used.
Another 3-star rating is from a reviewer who was not impressed either way yet. They note a few good things and a few not so good things and state they need more time to form an opinion.
The last reviewer gives a 5-star rating and says their investing experience has been “as advertised.”
Do You Need Streetshares Recession Financing?
It depends. If you qualify, Streetshares recession financing could be the perfect solution for whatever you need. The company prides itself on offering fast financing options with little hassle. They have lower interest rates than other online lenders. Also, while they offer their products to everyone, they take their original mission to use their business solutions to support businesses run by those in the military and veterans seriously.
The main drawback is they are a newer company. This inevitably causes some kinks, but they seem to be working them out nicely.
(Note: We make every effort to update details regularly but always check the lender’s website for the most up-to-date information on terms, rates, and requirements as these details can change frequently.)
House flippers are always looking for the next big deal. One easy way that house flippers can earn more for their flips is by using hard money funding.
Hard money loans can work for almost every real estate transaction that a house flipper can face. For house flippers looking into diversifying their investments, hard money financing can be a dream come true.
Hard money loans are asset-based loans that can fund any real estate investment. These loans are based on the property value. There is no need for background checks or credit scores. Some lenders even offer hard money loans based on the after-repair value of a home. Hard money lenders make house flipper financing easy with their asset-based loans.
The best news for house flippers is that they can use hard money funding for more than flips. For those looking for house flipper funding, using hard money loans is a great way to start your investments.
Here are all the different ways house flippers use hard money funding.
House Flipping
For house flippers, having fast funds for their flips is a necessity. House flipping is as easy as buying a property, repairing it and selling it for a profit. Many know of house flipping thanks to very popular television shows. House flipping has only become more and more popular over the years. So there is a lot of information for those looking to start flipping.
House flippers love using hard money loans for their flips. House flippers can easily find hard money funding for their properties. Flipper funding is what most house flippers use hard money loans for. Hard money funding makes flipping a home easy as they allow you to buy properties, make repairs, and flip the homes for profit.
Fix and Flip loans are one of the most common types of hard money loans. These hard money loans are made for house flippers looking to flip a property by making some upgrades and selling it for a profit. Hard Money funding is perfect for house flippers who want to buy a property today.
These loans are short term loans (6 months to 12 months) that cover almost all the house flipping costs. Hard money funding is not only used to cover the property value of the home. It also pays for a portion of the repairs needed to flip.
For example, some hard money lenders in Phoenix even offer to base the loan on the after repair value of the flip. This gives the house flipper more funds to flip with.
These hard money loans help house flippers buy, repair and flip faster than ever with hard money funding.
House flippers don’t always sell the homes they repair. Many make passive income by renting their properties to generate passive income for their next property.
For those looking to acquire and upgrade large rentals, hard money funding is essential. This type of flipper financing makes buying a property easy. It does so by lending on the underlying asset of the property instead. To make the most of their long-term rentals, upgrading and repairing the property is essential. So hard money loans make this easy.
Hard money loans are based on the after-repair value of the property. So getting funded and approved for the loans is easy. House flipper funding for large one-time repairs to a property helps improve the property for higher rents. It also helps to offset the cost of the repairs.
Vacation Rentals
With alternative rental sites such as Airbnb becoming more and more popular, house flippers are looking into flipping vacation rentals.
Vacation rentals are a great way to generate passive incomes without the hassle of being a landlord. Short term rentals offer the benefits of lucrative revenue streams. They are a way to use properties for their highest earning capacity.
To make the most of their vacation rental, house flippers use hard money funding to make their rentals stand out. Large repairs such as pools are a necessity. Modern upgrades are necessary to ensure solid bookings throughout the year. For high travel areas, the best location, and best amenities will ensure a high occupancy rate. This results in even more passive income for the house flipper.
Using house flipper financing to make upgrades is faster than using a traditional lender. Like all flipper financing, the loan is based on property value and not the applicant’s credit history. House flippers use these loans to upgrade their rentals. This can make them more attractive to travelers.
Hard Money Funding and Home Rehabs
House flippers love to pay in cash, and sometimes are only looking forhard money funding for repairs.
Home rehabs are ideal for one-time large repairs. This can be for a flip that they bought cash, a rental, or anything in between.
Often when looking to charge more in rent, house flippers will add amenities and upgrades to their properties using flipper funding. Home rehabs can also be great for investors looking to sell off property and maximize their return by adding a few upgrades.
Often house flippers use hard money funding for kitchen rehabs, new roofs, or even large foundational repairs.
With only using flipper financing for the repairs, the house flipper can save money on down payments. This means a larger profit margin.
Hard money funding is a great way to add large upgrades and make flipping a home easy.Companies like Prime Plus Mortgages will work with house flippers to maximize their properties and offer the best repairs that should be made.
Refinancing a house flip isn’t easy. Thankfully house flippers using hard money funding can get their projects back on track fast.
Sometimes house flippers will need to refinance properties to prevent foreclosures, get better rates, or get more cash to finish their flip. Bridge loans, a special type of flipper funding, can help flippers complete their projects save them from foreclosure.
Bridge loans work to ‘bridge’ cash gaps for a property. This cash is used to either finish the flip, sell the property, or prevent foreclosure. Due to the nature of these loans, they move fast to get the flipper money as soon as possible. Bridge loans are also extremely fast to get. Some approval is within 24 hours of application!
Sometimes, house flippers will use these loans to buy foreclosed properties. This is using hard money funding to buy auction properties. This makes them a great option for someone looking to pounce on a great deal in the fast-moving real estate market. Sometimes bridge loans fund short sale loans, or even acquire off-market properties.
With refinancing their loans, they can finish their projects and make money on properties in different ways.
Hard money funding helps house flippers for any of their investments. For house flipper funding having quick funds is vital for their business. House flippers need flexible funds that help create revenue streams and profit.
Many house flippers like hard money funding to get the capital they need for their properties.
For house flippers having hard money loans are a no-brainer. These loans are flexible, fast, and hassle-free, making it easy to get funding when they need it.
Hard money funding is perfect for house flippers who don’t have good credit or have spotty employment histories. Hard money is based on the real estate value for a flip, making it perfect for house flipper financing. And it is also quick to fund, with loans approved in as little as 12 hours, and loans funded in as little as two days. Some hard money lenders make it easier than ever and offer completely virtual applications.
Here are all the ways that house flippers use hard money funding:
Hard Money Funding and House Flipping
House flippers use this flipper financing to quickly get money for their flips. This loan covers most of the sales price, repairs, and list costs. All the loans can be funded in as little as two days do flippers can start flipper A.S.A.P.
Long term Rentals
House flippers do more than flip. For those looking to build passive income, this flipper funding is perfect for large one-time repairs.
Hard Money Funding and Vacation Rentals
For those house flippers living in travel hubs, having house flipper funding is perfect for a rental. Vacation rentals can turn over large profits but will require large repairs and attracts to get more bookings. For adding pools, and making a top-tier rental, this type of loan is perfect.
Home Rehabs
Paying cash for a property is a great way to lower your costs for a property, but leaves gaps for funding repairs. For those looking to fund their repairs, house flipper financing is a great way to make sure projects finish on time.
Refinancing
Whether it’s to prevent foreclosure, fill in cash flow, or to make sure a project is done on time. This type of house flipper funding is ideal for those house flippers who need a one-time influx of capital.
Have you ever used hard money funding?
About the Author: Catherine Way graduated from Michigan State University with her Bachelor of Advertising, with a specialization in Graphic Design. She is a content marketer for business, mortgage, and real estate industries.She currently writes and reports for Prime Plus Mortgages– Private money lenders Arizona
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