How to Use Events to Optimize Your Facebook And Google Ads

Your website is bustling with activity. Visitors are constantly interacting with it. But are you taking full advantage of everything that’s happening on your website for your paid marketing?  Every interaction a visitor has with your website… a pageview, a click… can be used to better understand your audience.  And when you understand your audience … Continue reading How to Use Events to Optimize Your Facebook And Google Ads