New comment by jkemp in "Ask HN: Who is hiring? (August 2019)"

Close.com | REMOTE
WANTED:

– Senior Software Engineer – Backend (Python)

– Senior Software Engineer – Frontend (JavaScript/React)

WHO ARE WE:

At Close we’re a 100% remote team of ~35 building the sales communication platform of the future. We’ve built a next-generation CRM that eliminates manual data entry and helps sales teams close more deals. We are hiring product-focused engineers to help us unify the world’s sales calls and emails into one beautiful workflow.

Our backend tech stack currently includes Python/Flask, Elasticsearch, MongoDB, Postgres, and Redis running in Docker/Kubernetes on AWS. Our backend primarily serves a well-documented public API that our frontend JavaScript/React app consumes.

We <3 open source – using dozens of open source projects with contributions to many of them, and released some of our own: https://github.com/closeio

https://close.com/

http://jobs.close.com/

The Navarro Recession, II

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Hong Kong unveils $2.4 billion economic support package as protests weigh

Hong Kong's government announced an economic support package worth $2.44 billion on Thursday as escalating political protests and the Sino-U.S. trade war weigh heavily on the Asian financial center.

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Just Funded… $200,000 in Cash Flow Financing

Congratulations to one of our Importer clients who just secured $200,000 in cash flow financing! Javier is using his funds for expansion of his current business, including a huge purchase that will quadruple his revenue! We were able to close this one quickly so he didn’t miss a very unique opportunity to rapidly grow his business. Congrats … Continue reading Just Funded… $200,000 in Cash Flow Financing

The Infomercial Secret Of The “Unique Mechanism”

In saturated and competitive markets, detailing your product’s “Unique Mechanism” is essential.

And that’s why it’s become one of my go-to strategies in almost every funnel I set-up.

See: The “Unique Mechanism” is THE thing in your marketing that gives your prospects hope that this time, with your offer, things will be different for them. That… no matter how many different things they may have tried in the past… this time… with your offer… they will finally get the results they’re after. 

So What Is The “Unique Mechanism”?

It’s the part, piece, component, process or aspect of your product or service that delivers the results. It’s the thing that makes your product or service different in HOW it fulfills on your promise. 

You see: In saturated and competitive markets, there’s a good chance the most compelling promise you can make to prospects has already been presented to them by one or more competitors. 

Making the same promise, obviously, will only get your marketing message lost in the noise of every other marketing campaign.

And simply enlarging the promise — promising even more or bigger, faster results — immediately triggers skepticism and doubt within prospects. Especially prospects at the higher levels of “marketplace sophistication”.

How The “Unique Mechanism” Works…

Presenting a “Unique Mechanism”, on the other hand, allows you to present the most compelling promise to prospects — even if it’s already being presented by competitors — and gives you something unique to hang that promise on.

In other words, when you build your marketing message and primary promise around your product’s “Unique Mechanism”, you’re able to excite prospects about the results you’re promising by showing them how you deliver those results in a different and unique way from anything they’ve tried before. 

And like I said, doing that gives your prospects newfound hope in your product’s ability to deliver the results they’re after. No matter how many times they’ve been let down in the past.

And that’s why the “Unique Mechanism” is used over and over in expensive infomercials. Because when money is on the line, demonstrating a “Unique Mechanism” is one of the most effective tools in your marketing toolbox.

Below you’ll find 5 real-world infomercial examples of how a “Unique Mechanism” is presented. 

NOTE: Each video will play right at the point when the “Unique Mechanism” is presented in the video. Feel free to rewind each video if you want to watch the entire infomercial. 

5 Real-World Examples Of “Unique Mechanisms”

“…the secret is the small recessed blades that…”

“…the newest technology in non-stick cookware made with ceramic and super-strong titanium…”

“Here’s the secret…”

“Grill Daddy’s patented steam-clean technology melts away…”

“The secret is the accordion design that…”

See how that works?

In every infomercial there was a promise of benefit and results. And they explained how that promise was fulfilled and delivered by a “Unique Mechanism” — a piece, part, component or aspect of their product that is unique and proprietary.

3 Types Of “Unique Mechanisms” You Can Use…

Now: Depending on your product or service, there are 3 different types of “Unique Mechanisms” you can use in your marketing:

  • The Existing Mechanism
  • The Unspoken Mechanism
  • The Transubstantiated Mechanism

Which one you use is dependent on a couple of factors: how your product or service is designed, what competitors are and are not saying about their own offers, and the “marketplace sophistication level” of your prospects. 

Regardless, EVERY product or service… no matter the price-point, niche, or actual uniqueness… can and should be presented with a “Unique Mechanism”. 

It’s THE thing that can take an ordinary funnel… and make it a grand-slam winner for you. 

Next Step…

If you’d like to learn more about each of these 3 different “Unique Mechanism” types… when to use each, how to create them, and how and when to present them in your marketing funnel, go here.

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Brits Swap Borrowing For Saving

New numbers have actually revealed that Britons are conserving a lot more as well as obtaining much less.

IFA Promotions’ quarterly Savings Break record has actually disclosed that Britons are obtaining 10 cent for each extra pound conserved.

This is down significantly on previous degrees and also it recommends that individuals are lastly replying to problems over the high degree of customer financial debt, with many individuals concentrating on obtaining their funds back fit using routine conserving as well as financial debt loan consolidation.

Recently, Britons had actually been captured obtaining greater than they conserved, triggering problem. The most current numbers reveal that loaning is a fifth of what it was at the end of 2005 as well as a 3rd listed below this time last year.

David Elms, president at IFA Promotions, hailed the most up to date numbers as “amazing information”, with the country relatively ruling in its investing. He shared worry that Britons are still much from economically safe and secure.

” At very first look, it appears that customers have actually begun to create enrolled assuming when it concerns their budgeting practices, making the web link in between their investing, loaning, conserving and also long-term monetary safety, yet this might not be totally the instance,” Mr Elms claimed.

” Now is a duration of much financial unpredictability as well as with a surge in rate of interest fiercely expected, customers are just acting in the means you would certainly anticipate – staying clear of tackling brand-new financial obligations as well as loading what funds they have right into financial savings.”

Mr Elms suggested that individuals still required to function in the direction of long-term enhancements in their capacity to spending plan and also approve “continual monetary materialism”.

© Adfero Ltd
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Tesorio (YC S15) Is Hiring Engineering Managers, Senior Engineers

Article URL: https://www.tesorio.com/careers/

Comments URL: https://news.ycombinator.com/item?id=20703606

Points: 1

# Comments: 0

A Smart Business Women’s Guide to Small Business Loans: Stock Up on Tools to Help Find Loans for Women to Start Business

A Comprehensive Guide for How to Get Loans for Women to Start Business

Research shows that forty percent of brand-new business owners in the United States are ladies. Furthermore, the variety of businesses owned by women is growing at twice the rate of those possessed by males, according to Kauffman. You may assume this indicates that there are more loans for women to start business. That isn’t the situation however.

As a matter of fact, according to research done by Fundera, 3 out of 4 female local business owners do not even apply for company financing. Those that do are requesting much less than their male counterparts.

Are There Business Loans Just for Women?

Not really.  There are not a lot of specific business loans for women to start business.  There are, however, a ton of resources to help women find loans. Organizations exists that work toward helping women business owners access all their resources and find the funding they need. Also, some loans work better for women business owners than others, and these organizations can help you find the best ones for you.

According to a survey by the Reserve bank, women owned businesses have better chances of getting funding at smaller banks. As a matter of fact, 67% of loans for women to start business are authorized at smaller financial institutions. This compares to only 50% at large banks. Those that have loans with smaller banks are generally more satisfied with the service they receive.

What’s that mean?  It’s probably best for female local business owners to stick to smaller, community banks.  There are other options though.

Hit the jackpot with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

Pack Your Tool Bag

The key is to have a stock of tools you can use to help you find loans for women to start business.  These are sources and resources that every small company proprietor needs in their arsenal to enhance their chances of funding approval, especially women.  Some are even designed specifically to help women, though not all offer funding.  Those that do not, however, definitely know how to help you find and get the funding your need.

The Everyday Essential: Small Business Administration

While the SBA exists for all small company owners, their Office of Women’s Business Ownership exists to help women local business owner particularly. According to SBA.gov, The Office of Women’s Business Ownership’s is here to enable and empower business owners that are women via advocacy, outreach, and education as well as assistance.

They work with firms to make sure the best resources are available to women business owners at all stages. Whether starting a business, looking for a company financing, enhancing a currently developed business, or trying to find government agreements, their mission is to support the female company owner. If that’s you, go here first.

National Female’s Service Council

The NWBC is a federal advising council. It works as a resource of guidance to the government on women’s organization problems. The objective is to encourage campaigns, programs, and policies to sustain females in service at all phases, from startup to growth, and hopefully to expansion and sustainability.

Other Tools to Consider

Along with those firms listed above, these agencies provide support to women owned businesses.

The AWBC runs a network of business centers geared toward women.  These centers labor to help women succeed by offering training, business development, financing, and mentoring opportunities.

This organization, also known as NAFE, sponsors events, provides training, and offers other resources to help female business owners achieve success.

The NAWBO works across the country to offer training, events, and other resources to women owned businesses nationwide.

With more than 300 chapters and 10,000 volunteers, this is the country’s largest network of expert business mentors that volunteer their time.  They match female business owners with mentors, or they can participate in a workshop to help them learn what they need to know to be successful.

Hit the jackpot with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

But What About the Loans for Women to Start Business?

Most females carry a bag of some sort, and women business owners need a bag of tricks and tools to help them get the funding they need.  It’s not all black and white, and if the statistics listed earlier are any indication, it isn’t always fair either.  At some point, all businesses need financing, and these tools are designed to help level the playing field with it comes to getting loans for women to start business.

Make use of these resources for assistance and education, and get prepared for what the lenders will want to see.

What Other Tricks Do You Need in Your Bag to Get a Business Loan?

Now, as for traditional business finance, the best thing to do is be prepared. A lot of loan providers need to see the following:

– Company financial statements or income tax return for the past 3 years.

– Personal Income tax return for the past 3 years.

– A professional business strategy.

– They will certainly run a credit history check, and though 680 is standard, minimal credit rating varies by lender.

– Various other info at the discretion of the lender.

– Constantly ask about the application process on the front end so you can have any type of extra documents prepared.

The more of this you have prepped to go, the faster and smoother the process should run. This info is typical of what a standard loan provider may ask for. There are non-traditional lenders that may call for more, or less, info. You would certainly be hard pushed to find a typical lender that does not need a personal credit history check, but there are other choices.

The Secret Weapon: Business Credit

Business credit is a vital secret weapon to have in your bag of tools. There are choices for funding that count on your business credit rating as opposed to your individual credit score. What is a business credit score? It is like your personal credit, except it is based only on the credit history of your company. It is not influenced by your individual credit report. Also, your personal history is not impacted by anything that is reporting on your business credit history.

This is beneficial for a few reasons. First, you can access funding for your business despite an inadequate credit rating. That one is obvious. What some do not recognize is, even if you pay on time, utilizing your personal credit history for company purchases can be detrimental.

That is because organization transactions are, naturally, big. Individual credit limits are typically much lower than company credit limits. Due to this, business transactions can max out individual credit scores rapidly. Consistently bringing the balances close to your credit limits negatively impacts your debt- to- credit ratio. That, in turn, lowers your credit score even if you are making consistent, on-time payments.

How to Get Business Credit: The Secret to the Weapon

Business credit opens doors to various other choices if the conventional route isn’t working out for some reason. If you have a good company credit report, your business is fundable.

The very first step in developing a business credit report is to ensure your company is recognizable as an entity separate from yourself. It needs to stand on its very own. You have to incorporate instead of operating as a sole proprietorship or partnership. You can organize as an s-corp, LLC, or corporation. They each have their own advantages and costs, but for the purposes of establishing business credit, they work similarly.

Next, you will need to take a few other actions to lay the structure for a business credit rating.

– Obtain a separate company address and also telephone number. Ensure the contact number is via a toll-free exchange, and list both in the directories under the business name.

– Get an EIN. This is a number that identifies your business so you do not need to connect it with your Social Security Number. Obtain one completely free at IRS.gov.

– Get a DUNS number from Dun & Bradstreet. It’s cost-free on their web site, but beware. They will attempt to offer you a bunch of things you do not require. Put on your blinders and power through. All you need is the free number.

– Open a specialized company checking account. Take care to run all organization transactions through this account.

– Set up a professional web site and also committed business e-mail address. The email address needs to have the same URL as the website, and it must not be from a cost-free e-mail service. Gmail and Yahoo will not work right here.

loans for women to start business Credit Suite2

Forging the Weapon

Once you have the foundation for a business credit report, you can begin forging your business credit score. This is performed in layers, or tiers. For example, the initial tier is the vendor credit tier. This is the beginning point because these vendors will extend net 30 terms without a credit score. Then, they will report your payments to the business credit reporting agencies. This is exactly how you start to construct a company credit score without involving your personal credit. By applying with your EIN as opposed to your social security number, you keep your personal name out of the formula entirely.

How do you find these starter vendors?  There are loads of vendors that will work with you in this tier. A few of the easiest to get started with are here. They each offer products that pretty much any business can use on a regular basis, so it’s simple to open an account and begin doing business with them.

After you have 5 or so accounts reporting from the vendor credit tier, you can apply for business credit cards from the retail credit tier. These are store cards from retailers such as Best Buy, Amazon, and Office Depot.

Get 10 or more of these reporting and you can apply to cards in the fleet credit tier. Cards from companies like Fuelman and Shell are in this tier. They can be used for automobile maintenance and gasoline purchases.

After that comes the cash credit tier. Once you have enough accounts reporting on time payments from these three tiers, you can apply for general business cards from companies like MasterCard, Visa, and American Express. At this point, your business credit is pretty well established, and it is not attached to your personal credit in any way.

Wielding the Weapon

So, say you have used every tool in your box and you still come up short.  What then?  That’s when you whip out this secret weapon you forged known as business credit.  If you have followed the steps properly and worked through all the tiers, you have business credit cards you can use to fund your business. You also now have other options.

You can use that business credit to help improve terms and interest rates on traditional loans.  They may still look at business credit, but stellar business credit can only help, not hurt, when it comes to loans for women to start business.

Hit the jackpot with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

In addition, a strong business credit score can help you out when it comes to loans from non-traditional lenders.   They can help you with approval and improve your terms and rates.  Sometimes alternative lenders will even accept a business score in place of a personal credit score.

Wield Your Weapon Wisely

Even though loans for women to start business specifically are not really a thing, there are options to make the process easier women.  A lot of resources are available to help women business owners be successful and find the funding they need.  In addition, the challenges female business owners face can be mitigated by solid preparation and education.

Having a strong business credit score is important too. This will open up a world of funding options that would not be available otherwise. Business credit cards and products from non-traditional lenders are a valid option if you find yourself facing issues. Do not be afraid to jump into the fire and forge that business credit weapon.  Once you have it, do not be afraid to use it.  Not only can it tear down your funding foes, but it can also serve as a key to open the doors to the kingdom.

 

 

 

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Beginning a New Business Requires More Than Just A Good Idea!

Beginning a New Business Requires More Than Just A Good Idea! You will certainly understand the relevance of unsafe begin up financing as soon as you’ve done this. Hardly ever does a person have the cost savings or individual sources to place a service strategy right into activity totally by themselves. Usually, also when one …