Connectly(https://connectly.ai) is hiring experienced frontend, backend and full-stack engineers. We are a distributed team and all roles are remote.
Our goal is to enable everyone to message and finalize transactions with businesses(e-commerce, hairdressers, tax advisors, etc.) and vice versa. My co-founder was the global Head of Messenger at Facebook, and we’ve raised substantial money from top investors.
I know a lot of companies were founded recently and are all looking for people, and I surely hope we are doing better in every way:
And most importantly we are building a company for ourselves – somewhere one can learn, grow and be happy
Looking for senior engineers who are passionate about building a company together. Should have good abstractions, work independently, care about eng quality as well as business impact when doing the work.
Connectly was founded by executives from Facebook and Strava and we’ve raised substantial money from top investors. Email me(careers@connectly.ai) or directly apply at https://jobs.lever.co/connectly. Speak soon!
At Imperfect Foods we are all about groceries on a mission. Since 2015, our services have saved over 100M lbs of food. Our product and technology team is responsible for building our ecommerce platform and internal tooling, as well as ensuring smooth daily operation of our rapidly growing business. We are swimming in interesting problems around customer-facing features, scale, and logistics. If all of this excites you, come join us!
Your business credit profile is the overall picture of the creditworthiness of your business. Lenders look at it to determine whether or not they want to lend to you. Your business credit score is likely the most important piece of this. As such, it’s important to know the best way to raise credit score. You have a personal credit profile alsol, and that is considered by most lenders as well.
Total Business Credit Profile Management: The Sure-Fire Best Way to Raise Credit Score
In fact, many lenders look at your personal credit profile first. However, if you have a strong business credit profile, it can only help you. Your business credit score is a huge part of that, so you need to know the best way to raise credit score for business.
Best Way to Raise Credit Score: What Is a Credit Profile?
Of course, you cannot let the rest of your business credit profile go unattended. Before you can work to execute the best way to raise credit score, you have to understand and learn how to manage your total business credit profile.
Your business credit profile is everything the business credit reporting agencies have on your business. For example, your open trade accounts, payment history, how you stand up in relation to other businesses, and more. The top three business credit reporting agencies are Dun & Bradstreent, Experian, and Equifax. FICO also offers a business credit report known as the FICO SBSS.
When a potential lender looks at your business credit profit, it can pull from any of these. The report will contain a business credit score, but it will contain a lot more as well.
Best Ways to Raise Credit Score: What is a Business Credit Score
So, what exactly is a business credit score? It is similar to your personal credit score, but it is for your business. Unlike your personal credit score, it is connected to your EIN, not your social security number. It is a numeric rating assigned to your business that helps a lender determine how likely your business is to repay debt. The number is calculated based on a number of things. The most influential factor is your payment history.
The more positive payment history you have, the better. That means two things. First, the longer you have been paying accounts on time the better your credit score will be. Also, the more accounts you are paying on time the better your score will be.
Best Way to Raise Credit Score?
So, what is the best way to raise your business credit score? The simple answer is to increase positive payment history and reduce negative payment history. Let’s break it down further.
Add More Trade Accounts
It sounds simple, but it’s not really. Unlike personal credit, not all business credit accounts report to the business credit reporting agencies. With personal credit, your payments on accounts are automatically reported to personal credit.
You have to be intentional about finding business credit accounts that will report. This can take some time and digging. A business credit expert can come in really handy here. Most vendors do not make it easy for the average Joe to find out if they report or not. A business credit expert will likely have relationships with vendors that allow them to know or find out this information more easily.
Aside from this, you can talk to vendors you already have a relationship with. You can ask them to report your payments if they already extend you credit or net terms on invoices. If they do not, you can ask if they will, and if they will then report. They don’t have to , but if they do, this can be the best way to raise credit score quickly.
You can also talk to providers that you pay monthly. Everyone pays utilities, phone, and internet bills. Ask those providers to report your payments to the business credit reporting agencies. They do not have to, but they might. If they do, this is another great way to improve your business credit score.
Handle Accounts Responsibly
Handling your business responsibly in every way affects your entire business credit profile. However, handling your trade accounts responsibly by making consistent, on-time payments is the number one best way to increase credit score. After all, the business credit score tells lenders how likely you are to pay, and nothing predicts future behavior like current habits.
Monitor and Correct Your Business Credit Report
Sometimes the best way to raise your credit score is as simple as correcting mistakes. However, without credit monitoring, you cannot know what those mistakes are, or if there are any at all. Personal credit monitoring is easy. You can access a full, complete report annually for free. Not only that, there are a plethora of free apps that offer a peek at your credit score and summary report throughout the year.
That is not the case with your business credit report however. You have to pay to get a glimpse of it at all. Each of the big three offer monitoring options, for a fee. Credit Suite can help you monitor your business credit for a fraction of the price.
Business Credit Profile vs. Personal Credit Profile
To better understand the best way to raise credit score for your business, it can help to understand some of the differences between business credit profiles and personal profiles. There are many, but these specifically seem to cause a lot of misunderstanding and confusion among borrowers when they are denied funding.
Late Payments
Both business and personal credit reports are affected greatly by late payments. Yet, business credit scores are affected faster. Late payments are not reported to personal credit reports typically until they are 30 days past due. Late payments on business credit accounts are reported if only one day late.
Inquiries
Hard credit checks on your personal credit will lower your credit score. However, business credit reports are different. A credit check on your business credit profile does not affect your business credit score.
Data Reported
In addition to late payments being reported much more quickly, accounts on your business credit profile are listed by industry. In contrast, personal credit lists the name of the company that issues the credit.
Also, personal credit reports show the exact amounts of accounts, while business credit reports show rounded amounts. How long data stays on a personal credit report varies, but typically it’s the life of the file. Information stays on business credit reports an average of 3 years.
Also, with personal credit accounts, almost every account reports to the credit reporting agencies. In contrast, only about 7% of business credit accounts report to business credit reporting agencies. This is why you have to be intentional to get accounts reporting to business credit, and that is only one of many reasons working with a business credit expert is the way to go.
One last thing to note about business credit versus personal credit is this. While your business credit profile is totally separate from your personal credit profile and does not affect in any way, the reverse is not true. Your personal credit information can affect your business credit profile, and in some cases, even your business credit score.
What’s the Best Way to Raise Credit Score for Your Business?
There isn’t really one best way to raise credit score. In reality, the best way depends on what is pulling your score down to begin with. Is it a lack of sufficient history? Then you just have to give it time. Are there not enough accounts? You need to add more. Are you not paying on time? Start paying on time! Are there mistakes on your business credit report? Fix them. However, one thing is for sure. Whatever the problem is, paying your accounts consistently on-time will only raise your score. You cannot go wrong there.
brandTURBO | Berlin | Full-time | Visa Sponsorship Available
We are looking for a Senior Android Developer and a Senior Front-end Developer to evolve our product portfolio and develop new offerings.
Join and help us create captivating digital products and experiences for the world’s most prominent brands; Universal Music, Real Madrid, Manchester City, Red Bull and many more.
Currently we are all working from home due to COVID restrictions but ideally you should be suitable to move to Berlin once this zombie apocalypse blows over (https://www.youtube.com/watch?v=MeJzHSxRq40).
But what if you don’t have the time to go through a 21-part training series? Or what if my SEO tool doesn’t give you the step-by-step instructions you need?
What other options do you have?
Well, today I thought I would make your life easier by sharing 21 of my own SEO and content marketing worksheets and templates to help you get higher rankings in less time and, best of all, with less effort.
Marketing definitions
Let’s start off with the basics.
In marketing, we all use terms that might be a bit confusing.
Or more complicated ones like CAC, BANT, LTV, or even NPS.
I’ve created marketing acronyms glossary that breaks down what each marketing acronym stands for and what it means.
So, when you are reading any marketing blog or book, you’ll now know what these “unusual” acronyms and words mean.
Local SEO
If you want to rank for local-based terms, it’s not just about optimizing for keywords. There’s much more to local SEO and a lot of it has to do with your landing page.
Here’s a template that breaks down the anatomy of an optimized local landing page.
What’s cool about this template is that it breaks down the percentage of impact each element will have when it comes to your SEO.
Keyword research
The easiest way to find keywords is to use tools like Ubersuggest.
Just type in a keyword…
You’ll see a report that looks like this…
Then click on “Keyword Ideas” in the left-hand navigation.
But as you go through the list of thousands of thousands of keywords, how do you know which ones are valuable?
Sure, in general, if a keyword has a high “volume” it means it is searched a lot, which is good. And if it has a high “CPC” it means that advertisers are willing to spend a lot to advertise on that keyword, which again is good because it typically means that the keyword drives qualified traffic that causes purchases.
And if a keyword has a low SD (SEO difficulty) that’s great as well because it means the keyword is easier to rank for.
When looking for keywords, ideally you want ones that meet all 3 of those requirements.
But just because a keyword doesn’t meet all of those 3 requirements doesn’t mean that it isn’t good for you and your strategy.
There’s actually a lot of hidden gems out there that don’t meet all of those requirements because marketers don’t know they are lucrative.
So to help you find the best ones, I’ve created a 220 profitable keyword cheat sheet. It breaks down keywords that have buyer intent for all industries.
Now, I want you to go back to Ubersuggest to perform a keyword search and look for keywords that contain some of the phrases within my profitable keyword cheat sheet. Those are keywords you’ll want to target.
Seriously, just spend 5 to 10 minutes hunting for keywords. Perform at least 10 searches and you’ll find some gold.
As you are doing the keyword research, you’ll find that it may be difficult to remember and keep track of all the amazing keywords you are finding, which leads me to the Ubersuggest keyword planner spreadsheet.
You can use it to keep track of the keywords you want to focus on first, second, third…
Trust me, it will make your life simpler.
SEO factors
There are over 200 factors in Google’s algorithm.
But let’s face it, you aren’t going to optimize for each of them because it takes too much time.
And even if you have the time, where do you start, and which ones do you fix first?
And if you click on any of the error boxes, it will break down what to fix in order.
You can then click through and get details for each SEO error.
And although I highly recommend that you fix your errors in the above report (it’s a great way to boost your rankings), you don’t want to just keep playing defense.
You want to start playing offense with your marketing and make sure that you are doing things right as you release new pages or make changes to your website.
So I’ve created an SEO factors cheat sheet that breaks down important factors that you need to think about when creating new pages on your site.
It’s great to pass along to your team members and your content writers as well (and even your developers!) so you can make sure that everyone is on the same page.
And don’t worry, it doesn’t break down all 200 factors as that would be too overwhelming… it focuses on the important ones that you need to get right from day 1.
But if your team does want something more detailed, I’ve also created a thorough SEO checklist that is 20 pages long.
Anytime my team is doing major changes like a redesign or change our site structure, I make sure that they go through that checklist as it helps ensure we at least maintain our rankings if not increase them.
Supercharging your content
Content marketing is a key ingredient to more search traffic.
But these days, there is so much content on the web. How do you make sure that your content stands out and ranks?
But of course, you probably don’t have the time, resources, or team to do the custom research we did.
So how do you create content that contains data, amazing insights, and research that people love? Well, I’ve created a data sources document that you can use to easily find all of the information I just mentioned.
It will break down sites that contain unique data, charts, and research that you can cite within your content so you can naturally build more backlinks like me.
And on top of that, if you really want to supercharge your content and make sure that it not only drives traffic but more importantly sales, here are a few more templates and worksheets I’ve created for you:
WHIPS – the WHIPS template breaks down the cycles people go through before they purchase. Such as someone could be a window shopper, in which they are interested in purchasing something, but maybe not from you. Or they may know that they have a problem and are just looking for the right solution. No matter what situation your potential customers are in, the WHIPS template breaks down each of them so you can create the appropriate content that fits their needs.
20/20 Rulebook – whether it is you who writes your own content or if you have writers, have them follow the 20/20 Rulebook. It breaks down the 20 rules that your content needs to follow if you want it to do well. Now in many cases, you won’t follow all of them, but your goal is to get as close to 20 as possible.
Content creation template – if you want my framework to write blockbuster blog posts, follow the content creation template. It’s a 20-page process, but once you use it a few times you’ll quickly get the hang of it and find that it’s easy to remember. And I’ve found that when people use it to write 6 blog posts, by the 7th they don’t even need to look at it because they know the steps by heart.
Content editing
I know my content has grammatical and spelling errors every once in a while, but my content does well.
One of the reasons is I follow the templates and worksheets that I’ve mentioned above.
But it is because I put a lot of emphasis on editing.
See, once you write content, let it sit for a day. It will give you time to think about how it can be made better.
And the next day, you’ll want to go in and edit it.
Don’t worry, editing doesn’t have to take a lot of time… I’ve broken down our editing hacks into 3 worksheets:
10 Commandments – this worksheet breaks down the 10 things to look for when editing. If you are short on time, start with this worksheet because you can typically get your editing done in less than 30 minutes by following the steps.
Editing checklist – and if you have someone dedicated to editing on your team, have them complete this checklist each time they edit any content.
Step-by-step editing guide – for those of you who really want to master editing, here is a 27-page guide that breaks down each step of the editing process. I’ll be honest with you, it is a bit overkill, but it is great if you have someone dedicated to just editing.
You may find the editing process a bit overwhelming, and if that is the case, stick with the checklist or the 10 commandments.
You can also use this editorial calendar to help you out. It is an Excel file, but you can load it up using Google Sheets for free.
Fine-tuning your content
Whoever says editing is the last step of content marketing is lying.
Going the extra mile by fine-tuning little things and making those small tweaks is what can help your content go viral.
Look, no matter how good of a marketer one might be, you will make mistakes. Even if you make very few, there is always room for improvement.
If you have already published hundreds (if not thousands of blog posts), don’t worry. You can tweak them still.
So, lets fine-tune your content to get that extra traffic.
Every little bit adds up, right?
It’s how I grew my SEO traffic to over 4 million visits a month:
Headline formula – as David Ogilvy once said, you spend 80 cents on the dollar in the headline. And it’s true, 8 out of 10 people will only read your headline, but only 2 people will click through and read the rest of your copy. So follow this headline formula swipe file to create amazing headlines.
Constructive criticism – having the attitude that you can always get better will help you beat your competition. The moment you think you know it all is the moment you lose. This worksheet will teach you how to critique your own content without being biased. I love using it to critique my competitions’ articles as it helps me better understand how to beat them.
WordPress SEO cheat sheet – you’re probably using WordPress like me. And if you are, fine-tune your blog with this cheat sheet. It’s an Excel file, but you can use Google Sheets to open it up.
Don’t forget to build links
Link building sucks. But if you don’t build links, you won’t rank well.
I wish there was another way… but there isn’t. 🙁
As you are building links you may be wondering, am I building the right links or the wrong links?
Are my existing links good? Do I need to disavow any of them?
For this reason, I’ve created a link-building scorecard. You can use Google Sheets to view it.
It will help you keep track of your links, which ones are good or bad, and what you need to fix so that you can reduce your risk of a Google penalty.
Once you download the link building scorecard, you’ll also want to download these two worksheets:
Link building search operators – this worksheet teaches you how to use advanced search parameters within Google to find new link building opportunities. It is simple yet very effective.
Outreach templates – once you find link opportunities, you’ll have to send outreach emails to convince sites to link to you. Here’s my outreach template. It contains 24 pages of outreach emails that you can use to build more links.
Conclusion
I know I’ve given you a lot of templates, worksheets, and cheat sheets, but you don’t have to use them all.
Use the ones you need and just save the rest for later. It will make your life easier, helping you get results faster and in less time.
And if you are wondering how much time you should spend on each task, here is the SEO taskmaster worksheet.
It breaks down all of the SEO tasks you need to complete, how long each will take, the importance of each one, and how to prioritize them because there is no way you can do everything in one day.
So, what do you think of all of these templates? Are you going to use them?And what has worked for you that I didn’t discuss here?
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