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Looking to dive right in? My top recommendations for webinar software to suit just about every business need are Demio, Livestorm, or EasyWebinar.
With so many people working from home, it’s become even more apparent as to just how important it is to stay connected with your audience.
When you can’t do this in person, how the heck are you supposed to do it?
By hosting webinars, of course!
Just about every business is hosting webinars these days. It’s a fantastic way to engage with prospects and build a ‘face-to-face’ connection without physical contact.
However, hosting webinars, whether live or recorded, can be a lot of work with a few challenges along the way. That’s why it’s essential for you to have the right webinar software on your side.
I’ve put together a list of the top five webinar software out there, and we’re going to cover the in’s and out’s of how to choose the best webinar software for you!
Most of the top webinar software will have very similar characteristics. That is, making your webinar easy to record and share, the video and audio are high-quality, and there is a range of interactive features like live chat or built-in polls.
So, with a plethora of webinar software to choose from that all seem to offer the same things, how are you supposed to choose the best one for your needs?
Well, you need to narrow in on three important factors.
The number of participants you can have in your webinar at one time is going to be a vital factor in your decision-making process. Some webinar software is designed for smaller groups, while others have the capacity to host thousands of attendees at one time.
Maybe you’re not sure how big your webinar will be or how quickly it will grow. In that case, you should consider whether your software provider has a plan that allows you to scale your attendee capacity alongside your business growth.
Furthermore, if you can have thousands of participants at one time, how well does the software function? Is there any latency or known technical issues that arise when everyone is logged in?
The great thing here is that most webinar software providers have tiered pricing based on how many participants you’d like to have in each meeting, so if you find one you really love, you’ll likely be able to make it work.
How easy is it for your participants to join the webinar? Do they have to download an extra app or plugin, or can they launch from their preferred web browser and be immediately joined in?
For some users, the stress of requiring an extra app or program to join a webinar is too overwhelming or complicated. So much so that they may choose to ditch their plans to join your webinar altogether.
With this in mind, it’s important to focus on choosing a webinar software that is easily accessible for your participants. Many options simply launch from a web browser, and this way, your participants are unlikely to find a reason to back out of committing.
Imagine if you’ve put in weeks of hard work to pull off an incredible live webinar, and five minutes before you’re set to begin, the software crashes.
Just the thought of this alone has me feeling sick.
If you plan to hold live events often, it’s imperative you use a webinar software provider that offers 24/7 customer support to get you out of these sticky situations.
Furthermore, technology can be challenging and fickle. Having access to a team of professionals who know the software inside and out at your fingertips at any time of day really should be an important factor when considering which tool to use.
What we are going to focus on here is what the different types of webinars are and whether your preferred software accommodates your ideal webinar. In essence, there are three basic types of webinars.
Most of the top webinar software will have the capacity to offer all of the below, but it’s certainly something to keep in mind when doing your research and making sure it meets your needs.
Some would say that live webinars are irreplaceable. Certain chemistry can come out of live public speaking that you don’t get with pre-recorded content.
Live webinars can help establish your brand as a ‘real-life’ person and put a face to your name. They’re interactive, personal, and really, they can be seen as significant events.
In a nutshell, live webinars provide you with the opportunity to connect and build a relationship with your audience in real-time.
Recorded or automated webinars are newer to the world of online marketing, but that doesn’t necessarily mean they are better than live webinars. You can record the content, schedule it to go live, and even set it to expire within a specific timeframe.
Recorded webinars are great for maximizing your reach because they’re accessible for more participants whenever it’s most convenient. No longer do you have to worry about finding a time that works for every single person.
Essentially, a series webinar can be made up of multiple live and/or automated webinars, which are scheduled over multiple dates and times. The content should involve gradual learning for the participants with an incentive to come back for more.
These types of webinars are great for broader or more complex topics with dense information that is more easily digestible over a series of webinars.
Holding a series will really put you out there as the expert in your field. But, naturally, they take a bit more time and effort than the one-off webinars.
Demio is the cream of the crop when it comes to modern, user-friendly webinar software that is bound to help your business grow. It’s suited to almost any size business that wants to hold interactive live events to drive their marketing campaigns.
One of the best bits? There is no download required! Not only will your attendees have access to a beautiful platform that clearly reflects your branding, but they’ll also be able to join from any browser with just one click.
So, what makes them the best for live events? Here are a few of their top features:
In a nutshell, Demio is so interactive it’s bound to leave your audience feeling like they truly know you!
Another great thing about Demio is that you can record your webinar and send it to all registered participants so no one misses out if they can’t make it, even if they do miss the chemistry of a live event.
Demio offers three pricing plans:
Demio offers a 14-day free trial of their Growth plan, so you can give it a try before you buy.
If you’re looking for webinar software that allows you to run live, on-demand, or automated webinars with just about any goal in mind, Livestorm could be the one for you.
If you want to hold a live event or detailed product demo, you can do that. If you want to build an educational customer training series or an online course, you can do that, too.
Livestorm is a simple yet powerful video communication tool. They really stand out for their ease of use and detailed automation.
You don’t need to be tech-savvy to use this software. You can have a webinar up and running in no time, thanks to automation features like an event registration page, promotional emails, and automatic custom event reminder emails.
Some other great features of Livestorm include:
Another great feature? Livestorm also offers comprehensive customer support in multiple languages.
In addition, they also have a very useful self-service documentation section of their website. I love this offering because they’re incredibly handy when you’re facing a minor set-up issue or pesky technical difficulty that you know you could solve alone without needing to explain yourself at length to tech support.
Livestorm plan options include:
Get started with Livestorm for free today!
The EasyWebinar motto is ‘wildly easy to use live and automated webinar platform,’ and by all accounts, they seem to hit the nail on the head. They are also reportedly one of the only webinar platforms that have successfully integrated marketing strategy with webinar technology.
This software is for anyone wanting to launch their first seminar quickly and painlessly with a drag and drop page builder and tons of seamless integrations at your fingertips.
The highlight of this software? EasyWebinar allows hosts to livestream to Facebook and YouTube at the same time.
Why is this so impressive?
Well, it essentially gives you uncapped potential regarding how many people your content can reach at one time. Of course, those viewing through Facebook or YouTube won’t get the platform’s built-in interactive capabilities, but your message could still be reaching thousands more people.
Other notable features of EasyWebinar are:
Although EasyWebinar is not the cheapest webinar software on the market, this platform certainly packs a punch. There are three pricing plans on offer:
You can try both the Standard and Pro plan for free or schedule a demo of the Enterprise plan.
WebinarNinja is a close contender of Demio in terms of their modern, beautiful design, and flexible webinar capabilities. They are also slightly more cost-effective for smaller groups than Demio.
WebinarNinja is trusted by well-known B2B brands such as Baremetrics, AppSumo, and Podia, which essentially supports their ranking as the best for high-quality training or coaching purposes.
You can run any type of webinar with WebinarNinja: live, automated, series, or hybrid. The key features that come into play with the coaching or training aspect are uploading PowerPoint presentations, creating Q&A spaces, and easily sharing information.
Some other notable features of WebinarNinja are:
Furthermore, WebinarNinja reportedly has some of the best customer support out there. This support is extended via live chat, email, and a comprehensive resource library for set-up guidance and minor troubleshooting.
WebinarNinja has four pricing plans available:
Every membership comes with a 14-day free trial, so you can pay nothing and get started today!
With the ability to host up to 5,000 attendees at one time with little to no delays, WebinarJam is easily one of the best out there for large businesses.
A really great highlight of WebinarJam is that, although it’s designed for huge audiences, you don’t have to skimp out on some of the awesome interactive features that software for smaller groups has on offer.
My favorite interactive feature is the advanced live chat within the webinar that actually pulls the person’s video to the stage, so to speak. You can also include offer pop-ups and countdowns to encourage attendees to take action.
These features are almost more important for a larger business than small ones, to remove that ‘faceless large business’ barrier some may perceive.
Some other features that WebinarJam has to offer includes:
The key selling point of WebinarJam? It automatically records your content every single time.
Why is this so nifty? I don’t know about you, but forgetting to hit that pesky record button is a frequent pastime of mine.
There are three pricing plans on offer:
WebinarJam are so confident you’ll love their software that they offer a 30-day money-back guarantee, so your purchase is risk-free. At the time of writing, they also have a $1 14-day trial for a limited time only.
My top recommendations for webinar software to suit just about everyone’s needs are Demio, Livestorm, or EasyWebinar.
At the end of the day, the best webinar software for you is potentially going to be different from the best for me. That’s why it’s important to use the methodology discussed here to do your due diligence in choosing the best webinar software for your business needs.
Don’t forget to also take advantage of free trials and money-back guarantees to get a real feel for how your chosen software works before you commit long-term.
The post Best Webinar Software appeared first on Neil Patel.
If you aren’t willing to embrace AI digital assistants as a marketer, you’re going to have a tough time competing with everyone else.
While you’re drowning in the tsunami of daily, weekly, and monthly tasks, your competition will swim laps around you.
What if you could:
Just like Alexa brings you the best jams on-demand and Siri helps you find the nearest Starbucks, AI digital assistants can help you become a better marketer.
In this guide, we’ll discuss the benefits of AI digital assistants and the tools you can use to put your marketing tasks on autopilot.
But, to do that, we need to first look at what AI personal assistants really are.
You’ve probably already come into contact with Siri and Alexa, two of the world’s most famous AI personal assistants.
Maybe you’ve dabbled with a few more on your laptop, smartphone, or wearables without even realizing it.
AI digital assistants are software programs that help you complete and automate tasks with a tap, click, or voice command.
How do these programs understand and complete such complex tasks?
By using artificial intelligence like voice recognition and natural language processing (NLP) to understand requests and machine learning to collect data, identify patterns, and “learn” user preferences.
With the right digital assistant in your back pocket, you’ll have a secret marketing weapon tailored to your brand’s needs. You’re going to make better marketing decisions for your audience in seconds.
Remember when millennials disrupted the way we work with remote work and telecommuting?
Well, artificial intelligence is doing the same thing.
The Salesforce State of Marketing Report noted that AI adoption with marketers is up by a whopping 186% from 2018, with 84% using AI technology.
And late adopters? You’re getting left behind.
“But what about our jobs?!” you cry.
“Won’t AI make us obsolete?” you ponder.
I’m here to tell you the truth — no.
A report published by ManpowerGroup found that 87% of employers anticipate increasing or maintaining their human workforce due to AI automation.
So what does it all mean?
Robots are creating MORE jobs, and AI digital assistants are not here to replace you.
If you no longer have to spend time finding relevant content to share with your audience or scrolling through countless Instagram profiles to find the “perfect” influencer for your next campaign, you get to focus on what you do best:
Creating, implementing, and fine-tuning your marketing strategy.
Plus, you’re going to have mountains of data to back up your decisions, which will get you better results, a higher ROI, and more sales.
With 75% of marketers planning to implement AI in their businesses within the next three years, the big question is:
What’s all the fuss about?
Why should you care about using AI in your job as a marketer?
Here are just some of the benefits you can reap with an AI digital assistant:
What do you hate most about your job?
Is it those dull, repetitive tasks?
Or the hours spent hunched over data trying to make sense of it?
Delegate your most soul-draining, eye-roll-inducing tasks to your AI personal assistant and take back your time.
The best part? No complaining, recruiting, or training required.
With your repetitive tasks no longer on your calendar, you’ll have more time to focus on the bigger picture and tap into your creativity.
The secret sauce to growing and running a successful business is automation.
Nearly 80% of executives agree that automation can save you 360 hours a year.
The more you can automate your business, the more you can focus on moving the needle forward.
The same goes for marketers.
When you can automate much of your workflow, you can refocus your attention on tweaking your marketing strategy and getting the results you want.
AI digital assistants help you stay in your zone of genius and put growth on autopilot.
How vague is the targeting for your marketing campaigns?
Does it look like this?
You’re not alone.
60% of content marketers struggle with personalization.
The good news? An AI digital assistant can get you off the struggle bus.
Artificial intelligence gets rid of the fluff and helps you target individuals rather than generic groups.
Don’t stop at “exercise” for your yoga mat brand. Drill down to women between the ages of 25-35 who prefer pilates over CrossFit.
Personalizing your marketing strategy allows you to take advantage of the 79% of consumers who are more likely to engage with brand promotions if tailored to their past interactions.
Content creation is incredible for attracting new leads and building trust with your audience.
But it’s also time and resource-intensive.
The right AI digital assistant can help you speed up, scale, and optimize your content marketing workflow — something 47% of marketers say is their biggest challenge.
Using AI for content creation isn’t a new idea. Some of the world’s biggest brands are already using it as part of their content marketing strategy:
Are you spending hours creating content and getting zero traffic in search?
AI digital assistants can identify where you’re going wrong and streamline your SEO strategy.
With a few clicks, you can see what content you should create for your niche and what keywords the top-ranking sites are using to get to Google’s front page.
AI can also optimize your existing blog posts and improve your rankings in search. You’ll get suggestions on how to improve your content and what keywords to add to rank for queries.
Want 59% better close rates? What about a 58% increased revenue? Or 54% more traffic and engagement?
Start using these AI digital assistants to automate your marketing workflow.
AI digital assistants are not here to replace you.
Instead, these tools are the perfect sidekick to help you get rid of a heavy task load, so you can focus on strategy, tap into your creativity, and innovate.
Automating your workflow instantly makes you more productive, and AI helps you predict the buyer’s journey far more accurately.
You can analyze mass sets of data in seconds. Dig deep into insights, personalize marketing campaigns, and take user experiences to a whole new level.
In short, AI digital assistants are a game-changer for marketers who want to use tech to outwit, outlast, and outplay their competition.
Are you using AI digital assistants to streamline your marketing workflow?
The post A Complete Guide to AI Digital Assistants for Marketers appeared first on Neil Patel.
Article URL: https://stackoverflow.com/jobs/420645/product-lead-ux-apps-ledger-investing
Comments URL: https://news.ycombinator.com/item?id=24121629
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Article URL: https://jobs.lever.co/buildzoom/fc9fb6c5-73f0-493c-b6d9-2931fd204dbc
Comments URL: https://news.ycombinator.com/item?id=22999265
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Cent Stock Strategies Why should the abundant men have all the enjoyable? If they recognize exactly how, the little financier can look for out big returns also …. Technical evaluation that utilizes data for projecting rate changes is one technique. Since it is challenging to track adjustments in portions of a cent, there just isn’t …
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SEEKING WORK
Web Developer/ETL Developer
—————————
Remote: Yes
Willing to relocate: Not immediately but in plans.
Skills: Web Development, Data/Web Scraping, ETL Development. Blogging and Teaching
Technologies: Laravel, Django, Flask, Selenium/Requests, Elasticsearch, Airflow, Bonobo, custom Data Pipelines in Python.
Programming: PHP, C#, Ruby, Java and a bit of Go. Though I am a polyglot programmer.
Resume/CV: http://adnansiddiqi.me
Blog: http://blog.adnansiddiqi.me
Email: kadnan (at) gmail (dot) com.
I have been working as a remote developer for a US-based startup where I have set up and managed an infrastructure to run data pipelines that acquire data from different resources 24/7. Besides, I have worked a decade+ as a Web developer and well versed about the core concepts related to modern development. I am also into system optimization and love to find ways to speed up systems; be it on website or backend DB and other application servers. I am looking for remote work and I am capable to manage my own workflow and tasks.
Recently I started learning OpenCV for fun and made a toy app, called _ImageInsights_ You can learn more about it on my blog (http://blog.adnansiddiqi.me/create-a-simplest-image-search-e…). The demo video is also available (https://www.youtube.com/watch?v=gG0uVcYGpDc)
Article URL: http://workatuniverse.com Comments URL: https://news.ycombinator.com/item?id=20559104 Points: 1 # Comments: 0