How to Build an Asset Creation and Promotion Strategy to Set up Steady Traffic Sources

I’ve written a lot on how businesses need to embrace a new online growth strategy without depending on any *single* tactic (like search traffic, for example). There’s a popular belief that search engine traffic is the most reliable (and steady) source of web traffic – that’s something I don’t agree with. I’ve founded startups that… Read more »

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New comment by twistedpair in "Ask HN: Who is hiring? (July 2019)"

mabl | Boston, MA | Software Engineer | ONSITE | https://mabl.com/careers

Bring AI to software testing at mabl. We provide automatic, self healing testing of web applications using advanced ML and AI techniques to replace the tedious and fragile UI testing of yore. Consider us a smarter, auto-healing Selenium.

We’re a 100% serverless operation build on Google Cloud Platform that rapidly develops and deploys features on a CI/CD model. We closed our $20MM B round [1] and need more engineers to add more features and scale our platform.

Our open positions include:

UX Designer/Researcher
Software Engineer
Inside Sales Representative/Account Executive

Familiarity with the follow tech or similar a plus:

– NoSQL persistence stores
– Managed scaling services
– Container orchestration
– Streaming Pipelines
– CI/CD Pipelines
– Browsers/Extensions
– React

Our stack is built with Java 11, ES6, Bash

Drop me (an engineer), any questions joe at-symbol mabl.com, and checkout our careers site [2]. We can’t wait to work with you.

[1] https://techcrunch.com/2018/09/18/mabl-announces-20-million-…

[2] https://mabl.com/careers

New comment by biophysicslab in "Ask HN: Who is hiring? (July 2019)"

| USA | Onsite only |

US: Academic computational biology/biophysics lab at a top US medical institution using a variety of approaches to solve hard and important questions in the biosciences. Think a startup trying to cure cancer/Alzheimer’s/autoimmune.

YOU: Recent graduate (UG/MS/PhD) with strong computational skills (and ideally some background in one or more of bio/chem/phys/math) looking for 1-2 years working on real problems in an ‘academic’ environment that uses an industry-standard toolchains. Must be highly independent and highly motivated. Good launchpad for gradschool / medschool, but also for any career in tech/data science.

This is not a lot of information; for more, email me at @gmail.com.

This is not how academia usually recruits (and I may be breaking some rules, hence anonymity), but I was once in a position where I would have read and replied to this posting. Let’s see if we can pay it forward.

How to Set Up a New Business in Kentucky

Starting a Business in Kentucky

A new business in Kentucky is in your reach. So have you been wondering: just how do I start a business in Kentucky? And more importantly, can I do so no matter what the economic conditions are? Can I start a new business in Kentucky during a recession?

New Business in Kentucky: Advantages and Disadvantages

Kentucky comes out as the eighth worst state to start a new business in, per a 2016 article. And this is for the whole nation, according to Business Insider. This is despite thriving metropolitan areas such as Louisville.

One positive is that the state has a somewhat cheap cost of living. But its productivity score lags behind four fifths of the country. There also seems to be less market opportunity to start a business in Kentucky than in other states.

Recent Improvements

In 2018, Forbes lists Kentucky as its number 36. Also in 2018, Fit Small Business is in nearly perfect agreement, and clocks Kentucky in at number 35. Keep in mind, all three websites have differing criteria.

Forbes praises Kentucky for its better than average business costs and quality of life. The regulatory environment is slightly worse than the average. But the economic climate and growth prospects are somewhat worse than average.  And labor supply is an abysmal 48th for the nation.

Fit Small Business says Kentucky has a better than average cost of living and startup activity.  But everything else is worse than average. The cost of starting a business and the labor market are in the worst ten. Labor market is a measure of the desirability of an area and the number of people with bachelor’s degrees.

Conditions in Kentucky have certainly improved. Although you may have some trouble with hiring, if you choose to start a new business in Kentucky.

Start a New Business in Kentucky – New Business in Kentucky: Programs

The “Kentucky Small Business Investment Credit” is meant to encourage job creation. This is by providing a nonrefundable state income tax credit to small businesses which hire one or more people. And/or they must invest at least $5,000 in qualifying equipment or technology. Most for-profit businesses with up to 50 full time employees are eligible.

Kentucky Reinvestment Act

The “Kentucky Reinvestment Act” program can help any company engaged in manufacturing and related functions within the commonwealth. Benefits are available for up to ten years. This includes tax credits equaling up to 100% of corporate income tax liability.

Kentucky Industrial Revitalization Act

Under the “Kentucky Industrial Revitalization Act, companies can get tax credits, Kentucky Corporation License Fee credits, and job assessment fees for up to ten years. These incentives can equal up to 75% of the cost of the rehabilitation or construction of buildings, along with refurbishing or purchasing equipment.

Here is precisely how to start a new business in Kentucky.

Kentucky New Business Secretary of State Requirements

Start a New Business in Kentucky – Register a Business Name

Choose a business name and structure at the Kentucky One Stop Business Portal.

A business owner must have a unique corporate name for their business to incorporate in Kentucky. Before a business owner can file to incorporate, they should be sure that the name they want is not already in use by another corporation.

They should conduct a thorough search of online records and other databases. To check name availability in Kentucky, go to the official website of the Secretary of State.

It is not necessary for a business owner to reserve the corporate name they want, but if they would like to reserve a name until they can file to incorporate, they can submit an application to the Kentucky Secretary of State.

Download the application online at Reserve A Kentucky Corporate Name on the Kentucky Secretary of State website. It costs $15.00 to reserve a corporate name. The name will then be reserved for a period of 120 days.

Business Permits and Licenses

The One Stop Business Portal is your best bet for finding occupational licenses or permits you need.

Local Permits and Licenses

There is a list at the Kentucky State Board of Elections. There is also an Excel spreadsheet of county offices information. Also, the Kentucky League of Cities has a directory of city offices and websites.

Business Registration

Forms are available at the Kentucky Secretary of State website. But the Kentucky One Stop Business Portal tends to be the most efficient option.

Tax Registration

The Kentucky Department of Revenue keeps a useful checklist for registering for taxes. You will eventually end up back at the One Stop Business Portal.

Start a New Business in Kentucky – Virtual Offices

Alliance offers Kentucky virtual office space in the following cities: Florence, Lexington, Louisville, and Richmond.

For other areas of the state, be sure to check with Regus for Kentucky virtual business space. Or business owners might want to try local business owners. Or they can ask computer user groups for help in this area. Other options may be to seek virtual business office space in neighboring states. These are Illinois, Indiana, Missouri, Ohio, Tennessee, Virginia, and West Virginia.

Start a New Business in Kentucky – Build Business Credit

Business credit is credit in a small business’s name. It doesn’t connect to an entrepreneur’s individual credit, not even when the owner is a sole proprietor and the sole employee of the company.

Accordingly, an entrepreneur’s business and consumer credit scores can be very different.

The Advantages

Due to the fact that company credit is separate from individual, it helps to secure a small business owner’s personal assets, in the event of legal action or business bankruptcy.

Also, with two separate credit scores, an entrepreneur can get two different cards from the same merchant. This effectively doubles buying power.

Another advantage is that even startups can do this. Going to a bank for a business loan can be a formula for frustration. But building company credit, when done the right way, is a plan for success.

Personal credit scores depend upon payments but also other considerations like credit use percentages.

But for company credit, the scores truly only depend on if a small business pays its debts on a timely basis.

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN.

The Process

Growing small business credit is a process, and it does not occur automatically. A small business will need to actively work to establish small business credit.

Nevertheless, it can be done readily and quickly, and it is much faster than establishing individual credit scores.

Merchants are a big component of this process.

Carrying out the steps out of sequence will cause repetitive denials. Nobody can start at the top with business credit. For instance, you can’t start with retail or cash credit from your bank. If you do, you’ll get a rejection 100% of the time.

Company Fundability

A company has to be fundable to lenders and vendors.

Hence, a small business will need a professional-looking website and e-mail address. And it needs to have website hosting bought from a merchant like GoDaddy.

Also, business telephone and fax numbers need to have a listing on 411.com.

Likewise, the company phone number should be toll-free (800 exchange or the equivalent).

A business will also need a bank account dedicated purely to it, and it must have all of the licenses necessary for operation.

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN.

Working with the Internal Revenue Service

Visit the IRS web site and obtain an EIN for the small business. They’re free. Select a business entity such as corporation, LLC, etc.

A business can get started as a sole proprietor. But they will most likely want to change to a form of corporation or an LLC.

This is in order to limit risk. And it will make the most of tax benefits.

A business entity will matter when it comes to taxes and liability in the event of litigation. A sole proprietorship means the owner is it when it comes to liability and taxes. Nobody else is responsible.

Sole Proprietors Take Note

If you run a small business as a sole proprietor, then at the very least be sure to file for a DBA. This is ‘doing business as’ status.

If you do not, then your personal name is the same as the small business name. Consequently, you can end up being personally responsible for all small business debts.

And also, per the Internal Revenue Service, using this structure there is a 1 in 7 chance of an IRS audit. There is a 1 in 50 chance for corporations! Steer clear of confusion and considerably decrease the chances of an IRS audit at the same time.

Kicking Off the Business Credit Reporting Process

Start at the D&B web site and obtain a cost-free D-U-N-S number. A D-U-N-S number is how D&B gets a small business in their system, to produce a PAYDEX score. If there is no D-U-N-S number, then there is no record and no PAYDEX score.

Once in D&B’s system, search Equifax and Experian’s web sites for the small business. You can do this at www.creditsuite.com/reports. If there is a record with them, check it for accuracy and completeness. If there are no records with them, go to the next step in the process.

In this manner, Experian and Equifax will have activity to report on.

Vendor Credit Tier

First you should establish trade lines that report. This is also referred to as the vendor credit tier. Then you’ll have an established credit profile, and you’ll get a business credit score.

And with an established business credit profile and score you can start to get credit in the retail and cash credit tiers.

These sorts of accounts have the tendency to be for the things bought all the time, like marketing materials, shipping boxes, outdoor work wear, ink and toner, and office furniture.

But first of all, what is trade credit? These trade lines are credit issuers who will give you initial credit when you have none now. Terms are frequently Net 30, rather than revolving.

Hence, if you get approval for $1,000 in vendor credit and use all of it, you will need to pay that money back in a set term, such as within 30 days on a Net 30 account.

Details

Net 30 accounts must be paid in full within 30 days. 60 accounts must be paid fully within 60 days. In comparison with revolving accounts, you have a set time when you have to pay back what you borrowed or the credit you made use of.

To launch your business credit profile properly, you need to get approval for vendor accounts that report to the business credit reporting agencies. When that’s done, you can then make use of the credit.

Then repay what you used, and the account is on report to Dun & Bradstreet, Experian, or Equifax.

Vendor Credit Tier – It Helps

Not every vendor can help like true starter credit can. These are merchants that will grant an approval with negligible effort. You also need them to be reporting to one or more of the big three CRAs: Dun & Bradstreet, Equifax, and Experian.

You want 5 to 8 of these to move onto the next step, which is the retail credit tier. But you may need to apply more than one time to these vendors. So, this is to prove you are responsible and will pay timely.

Retail Credit Tier

Once there are 5 to 8 or more vendor trade accounts reporting to at least one of the CRAs, then progress to the retail credit tier. These are businesses which include Office Depot and Staples.

Only use your Social Security Number and date of birth on these applications for verification purposes. For credit checks and guarantees, use the company’s EIN on these credit applications.

One example is Lowe’s. They report to D&B, Equifax and Business Experian. They need to see a D-U-N-S and a PAYDEX score of 78 or more.

Fleet Credit Tier

Are there 8 to 10 accounts reporting? Then move onto the fleet credit tier. These are businesses like BP and Conoco. Use this credit to purchase fuel, and to fix, and maintain vehicles. Only use your Social Security Number and date of birth on these applications for verification purposes. For credit checks and guarantees, make certain to apply using the small business’s EIN.

One such example is Shell. They report to D&B and Business Experian. They want to see a PAYDEX Score of 78 or more and a 411 small business telephone listing.

Shell may claim they want a specific amount of time in business or profits. But if you already have enough vendor accounts, that won’t be necessary. And you can still get approval.

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN.

Cash Credit Tier

Have you been sensibly managing the credit you’ve up to this point? Then move onto the cash credit tier. These are companies like Visa and MasterCard. Only use your SSN and date of birth on these applications for verification purposes. For credit checks and guarantees, use your EIN instead.

One such example is the Fuelman MasterCard. They report to D&B and Equifax Business. They need to see a PAYDEX Score of 78 or more. And they also want you to have 10 trade lines reporting on your D&B report.

Plus, they want to see a $10,000 high credit limit reporting on your D&B report (other account reporting).

Plus, they want you to have an established business.

These are service providers like Walmart and Dell, and also Home Depot, BP, and Racetrac. These are frequently MasterCard credit cards. If you have 14 trade accounts reporting, then these are doable.

Start a New Business in Kentucky – Monitor Your Business Credit

Know what is happening with your credit. Make sure it is being reported and fix any inaccuracies ASAP. Get in the practice of taking a look at credit reports and digging into the specifics, and not just the scores.

We can help you monitor business credit at Experian and D&B for only $24/month. See: www.creditsuite.com/monitoring.

Update Your Data

Update the relevant information if there are inaccuracies or the relevant information is incomplete.

Start a New Business in Kentucky – Fix Your Business Credit

So, what’s all this monitoring for? It’s to challenge any errors in your records. Mistakes in your credit report(s) can be corrected. But the CRAs normally want you to dispute in a particular way.

Disputes

Disputing credit report errors usually means you send a paper letter with duplicates of any evidence of payment with it. These are documents like receipts and cancelled checks. Never mail the originals. Always mail copies and keep the original copies.

Fixing credit report errors also means you precisely itemize any charges you challenge. Make your dispute letter as understandable as possible. Be specific about the issues with your report. Use certified mail so that you will have proof that you mailed in your dispute.

Start a New Business in Kentucky – A Word about Building Business Credit

Always use credit sensibly! Never borrow more than what you can pay back. Track balances and deadlines for repayments. Paying off punctually and in full will do more to raise business credit scores than just about anything else.

Growing small business credit pays off. Excellent business credit scores help a business get loans. Your lender knows the small business can pay its financial obligations. They understand the small business is bona fide.

The small business’s EIN links to high scores and loan providers won’t feel the need to ask for a personal guarantee.

Business credit is an asset which can help your small business for many years to come.

Learn more here and get started toward opening a new business in Kentucky.

Want to start a new business someplace else in America? Then check out our handy guide to starting a business in any state in the country.

The post How to Set Up a New Business in Kentucky appeared first on Credit Suite.

The Different Types Of Online Affiliate Marketing

The Different Types Of Online Affiliate Marketing Associate advertising programs has actually never ever been as preferred prior to as it is today. The most likely factor, nevertheless, can be the reality that the advantages of associate advertising have actually ended up being more clear to a whole lot of individuals currently than they were … Continue reading The Different Types Of Online Affiliate Marketing

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Video Clip Production Equipment: The Director’s Cut

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