Tag: first

How to Create Your First Website Like a Pro

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You’ve decided to create your first website—great! I’m going to teach you to set up your site like you’ve done this thousands of times before.

What You Should Know About Starting a Website

In order to get your website online, you will need a domain name and a web host. 

  • A domain name is where people access your website. For QuickSprout, that would be www.quicksprout.com (also called a URL, the technical component of a domain name).
  • A web host is a business that you pay to provide storage for all of your crucial website data.

Bluehost allows you to buy and register both a domain name and hosting plan. 

What If I Want a Free Website?

You can start for free at WordPress.com.

To use the free plan, you will not need to register a domain name or choose a web hosting provider since your website will automatically be generated as a sub-domain of WordPress.com. For example, if you wanted to start a blog about vintage teacups, your URL could be www.vintageteacups.wordpress.com.

If you’re in this for the long haul, keep in mind that your audience will be much more likely to trust your brand if you own your domain name (i.e. www.vintageteacups.com). Investing in domain registration and hosting is the first step towards growing an independent business.

A Step-by-Step Guide to Creating Your First Website

Ready to get started? These 8 steps will walk you seamlessly through the process from sign-up to beginner content building so you won’t have to worry you’ve left anything out.

Step 1: Consider your website goals 

Do you intend your website to be a portfolio of your work? A niche blog? An eCommerce site? You can do all of this and more via WordPress, which opens up the world wide web of possibility with its full-powered CMS.

How do you want to be known by your audience? That’s your business name. 

And how do you want them to reach you? That’s your domain name. 

Since your domain name will be a major face of your business, you’ll want to put some good thought into it. 

A strong domain name serves your business goals by referencing your product or service. It should be catchy, memorable, and easy to type. Try for shorter rather than longer names where possible.

How can you come up with the right name?

Let’s take the two businesses we’re working with in this guide as an example. 

WordPress is short, iconic, and evokes images of text (“word”) and potentially a printing press (“press”). It’s clear that their business model is based on sharing content. 

Similarly, Bluehost includes the word “host,” suggesting they are a web host provider. The combination of “blue” and “host” is simple and catchy. 

Both names are highly brandable and easy to remember.

Step 2: Choose your Bluehost plan

The benefit of hosting on Bluehost rather than just WordPress.com is that Bluehost takes care of your site’s security, speed, performance, and updates for you.

We recommend shared WordPress hosting, which gives you access to a server specifically attuned to the WordPress software package. This means that safety, security, and speed are all built in—put another way, managed for you. 

To choose a plan, go to Bluehost’s pricing page. You’ll see this:

Bluehost offers four hosting plans: Basic, Plus, Choice Plus, and Pro. At every tier, the plans include a free SSL certificate (adding an extra layer of security to your site), unlimited bandwidth, and plenty of storage. For most sites, the performance of the hosting will be more than good enough. 

Select the plan and that’s right for your budget. You can always upgrade later.

Step 3: Register your domain name

After selecting a plan, you’ll be prompted to register your domain name. 

If you already own a domain name, enter it on the right. You may need to change your DNS records to make sure your domain name servers point to Bluehost, allowing people to access your website. 

If you are registering your domain name with Bluehost, enter it on the left. Domain registration is free for one year with a managed WordPress hosting account. Always be sure to note when your domain must be renewed so it doesn’t expire without your notice, leaving your website inaccessible. 

You’ll be asked to fill in personal information before finalizing your purchase. 

Be sure to choose a strong password for your Bluehost account (preferably not the same one you use to log into any other site). You’ll then be ready to install WordPress.

Step 4: Install WordPress with one click

Connecting Bluehost with WordPress is incredibly easy. In your Bluehost account control panel, navigate to “MOJO Marketplace” and choose “One-Click Installs.” 

This will bring you to the Scripts and Platforms page. After you click the WordPress icon—found under “Blogs” at the top of the page—an installation window will open. Click “Start” to begin installation.

  • Choose the domain name on your account where you want to install.
  • In “Check Domain,” you’ll make sure your domain name is pointing to your account. This is especially important if you bought your domain name before signing up for Bluehost. If you get a warning that you are overwriting files, you can check the box without worry—since this is your first website, there’s nothing to overwrite. 
  • In “Show Advanced Options,” you can choose your WordPress username along with a strong password—or log in if you already have a WordPress account. Check “Automatically create a new database for this installation.” 
  • Read the terms and conditions and check the box.
  • Almost there! Click “Install Now.”

You’ll now be taken to the progress page. After installation is complete, you will see your site URL, admin login URL, your username and password. Print and store this master list in a safe place.

Time to log in to WordPress! Log in at your admin URL and you’ll find yourself at the Dashboard, where you can begin on the visual design for your site.

Step 5: Try on some themes for size

Also called “skins,” your site theme is like an outfit for your website. The theme you choose will affect your site visuals, content layout, and some of the customizable design features you have access to. 

WordPress has a number of both free and premium (paid) themes.

When choosing a theme, pay special attention to:

  • Good design: Is the design clean and organized? Is it responsive to optimize for the roughly 50% of people who prefer mobile viewing? How easy is it to navigate?
  • Compatibility: Is the theme compatible with the latest version of WordPress and with popular plugins?
  • Back-end: Is there active development on the design? How easy is it to access support and documentation? 

Most themes allow you to try a Live Demo so you can see how it will look and compare its appearance to your design and content goals for the site.

When you’re ready, click “Activate theme” to install. You can always add plugins for additional functionalities or switch themes when you are better accustomed to WordPress.

Step 6: Add some helpful plugins

If your website theme is like a “skin” or outfit that gives the website substance, design, and form, your plugins are the accessories that pull the outfit together. 

Plugins work alongside your theme to provide desirable functionalities, like a comment filter, contact form, or search engine optimization (SEO) toolbox, and are built to work seamlessly with WordPress’s back-end operations. While some are best-suited to a particular type of site, like eCommerce or blog, many are all-purpose. Plugins can be free or paid.

In most cases, you will need a WordPress Business plan or higher to use plugins. Aspects of Jetpack and Akismet (see below) are included with your blog.

Popular plugins:

  • Jetpack: This integral plugin enhances your site security, performance, marketing, and design capacity. Site speed, image serving, and SEO are just a few things it can help you with. 
  • Akismet:  A “spam-fighting service” that protects your posts, trackbacks, and messages from spam.
  • All-in-One SEO pack or Yoast SEO: These SEO plugins help you optimize your site to be found organically in search results when people search for similar products, services, or content.
  • WP Forms or Ninja Forms: You can use either of these plugins to build professional contact forms within minutes, without any coding experience required. 

Be sure to vet your plugins before installing: A large number of positive user reviews alongside information about the developer, functionalities, and latest release date can all help you make the best decisions for your site. 

Step 7: Begin building your site content

On WordPress, there are two meaningful distinctions when it comes to organizing your site content, pages and posts.

  • Pages make up the main framework of your website, and generally appear in the navigation bar for easy access. There are a number of essential pages you’ll want to add, including your Homepage, About page, and Contact page.
  • Posts are individual pieces of content, each with a unique URL, that make up a blog. Many people choose to make their blog a central focus of their website, but you don’t have to. Many businesses keep blogs as a tool in their content marketing toolbox, and WordPress makes it possible to designate as a secondary page (see Step 8).

When you start adding content to your website, it may be helpful to get inspiration from existing websites, both those where you spend a lot of time and sites that have a similar function to yours. Ask yourself:

  • How is the content of these websites organized? 
  • What are the major pages? 
  • How prominent is the blog? 
  • Does the site include subpages, and what are they? 
  • Where is the contact form located? 
  • How do they use media to create an engaging experience?

Here’s how to create your first page (ideally, the homepage):

After creating the essential pages, consider your website’s functionality from the point of view of your future site visitors. Although it may be tough in the beginning to put yourself in their shoes, successful site content is laser-focused on the audience. Ask yourself: 

  • What will my visitors want to do on my site? What will be less useful to them?
  • How can I structure my pages, content, and media to create a positive User Experience (UX)?
  • How can I set up site navigation so that important information and features are easy to find?
  • What information do my visitors need to understand my offering?
  • What information do my visitors need to trust me? 

Don’t feel pressure to include all possible content at once; less is often more for a new website. Your site will likely change over time based on your evolving business model as well as the needs of your audience. You can always add more content as you go. 

Additional pages

On the one hand, the beauty of website creation is that your site design is completely up to you. Depending on the purpose of your website, however, you may be required by law to include certain content, like:

  • Contact details
  • Cookie handling
  • eCommerce: terms of service, refund policy, privacy policy

Be sure to check the relevant law in your area and update your website regularly.

Step 8: Finalize your homepage and navigation

Do you want your homepage to appear as a traditional homepage or a blog?

WordPress allows you to choose whether you want a static (unchanging) or dynamic homepage (shows your ten latest blogs). The dynamic version is the default.

To designate a static homepage, find the “Site” category in the left-hand sidebar and click “Pages,” then “Add new page.” You can choose a premade layout or click “Use Blank Layout,” as in the photo just above. Then name your page and click “Publish.” For example:

Now, navigate to the “Design” category in the left-hand sidebar of your Dashboard and click “Customize.” 

There are many things for you to play around with here, including adding your Site Title, Tagline, and Icon, adding a header or footer, and changing the site colors. For now, click on “Homepage Settings” and toggle the option for “A static page.” Beneath, you can choose the page you just created.

It’s time to start adding content to your homepage!

Once you add more pages, like About or Contact, they will show up as part of a navigation bar that is designated by your theme. In “Customize,” click on “Menus” to change the page order and location. 

What’s Next?

You’ve just created your first website. Congratulations on this exciting new step!

Now you can start familiarizing yourself with the WordPress interface. While creating Pages and Posts, you’ll be using the Block Editor, which uses Gutenberg blocks to help you add content and make your site engaging and interactive.

Since your website is a representation of your brand, I recommend building your content with a critical eye. At the same time, learning as you go is part of the experience. You can always delete or click the back button—no change is permanent, so feel free to play around.

The post How to Create Your First Website Like a Pro appeared first on Neil Patel.

Get the Best First Credit Card to Build Credit

Are you looking for a first credit card to build credit for your business? Your business credit does not come about by accident. You will have to build it – and business credit cards can be a huge help in getting you where you want to be.

Fortunately, there are choices out there. But keep in mind, a lot of them will hinge upon your personal credit scores. Good FICO scores will help you get a good first credit card to build credit for any company. But don’t worry – we also have some choices for when your personal credit is less than stellar.

The Very Best First Credit Card to Build Credit for a Business

We investigated a lot of company credit cards for you. So, here are our selections for the best first credit card to build credit for a business.

Per the SBA, company credit card limits are a massive 10 – 100 times that of personal credit cards!

This reveals you can get a lot more funding with corporate credit cards. And it likewise shows you can have personal credit cards at stores. So, you would now have an additional card at the very same stores for your small business.

And you will not need collateral, cash flow, or financials to get business credit.

Benefits

Benefits can and do differ. So, make sure to pick the benefit you would like from this choice of alternatives. There are a lot of ways to start building credit with business credit cards. So, open your mind and consider the myriad of possibilities.

First Credit Card to Build Credit for Fair to Poor Credit, Not Calling for a Personal Guarantee

Brex Card for Startups

Take a look at the Brex Card for Startups. It has no yearly fee.

You will not need to provide your Social Security number to apply. And you will not need to provide a personal guarantee. They will take your EIN.

But keep in mind, they do not accept every industry.

Also, there are some industries they will not work with, as well as others where they will want added paperwork. For a list, go here: https://brex.com/legal/prohibited_activities/.

To determine creditworthiness, Brex will check a business’s cash balance, spending patterns, and investors.

You can get 7x points on rideshare. And get 4x on Brex Travel. Also, you can get triple points on restaurants. And you can get double points on recurring software payments. Get 1x points on everything else.

So, you can have bad credit scores (even a 300 FICO) to qualify. Amazing!

Find it here: https://brex.com/lp/startups-higher-limits/

First Credit Card to Build Credit Suite

Establish business credit fast with our research-backed guide to 12 business credit cards and lines.

First Credit Card to Build Credit for Fair Credit

Capital One® Spark® Classic for Business

Have a look at the Capital One® Spark® Classic for Business. It has no yearly fee. There is no introductory APR offer. The regular APR is a variable 24.49%. You can earn unlimited 1% cash back on every purchase for your business, without any minimum to redeem.

While this card is within reach if you have fair credit, beware of the APR. Yet if you can pay on schedule, and in full, then it can be a good deal.

Find it here: https://www.capitalone.com/small-business/credit-cards/spark-classic/

First Credit Card to Build Credit with No Annual Fee

No Annual Fee/Flat Rate Cash Back

Ink Business Unlimited℠ Credit Card

Have a look at the Ink Business Unlimited℠ Credit Card. Beyond no annual fee, get an introductory 0% APR for the first 12 months. But after that, the APR is a variable 14.74 – 20.74%.

You can earn unlimited 1.5% Cash Back rewards on every purchase made for your company. And get $500 bonus cash back after spending $3,000 in the first three months from account opening. You can redeem your rewards for cash back, gift cards, travel and more via Chase Ultimate Rewards®. You will need exceptional credit to qualify for this card.

Find it here: https://creditcards.chase.com/business-credit-cards/ink/unlimited

First Credit Card to Build Credit Suite

Establish business credit fast with our research-backed guide to 12 business credit cards and lines.

First Credit Card to Build Credit with a 0% Introductory APR – Pay Zero!

Blue Business® Plus Credit Card from American Express

Check out the Blue Business® Plus Credit Card from American Express. It has no annual fee. There is a 0% introductory APR for the initial one year. But afterwards, the APR is a variable 14.74 – 20.74%.

Get double Membership Rewards® points on everyday business purchases like office supplies or client suppers for the initial $50,000 spent per year. Then get 1 point per dollar afterwards.

So, you will need good to excellent credit scores to qualify.

Find it here: https://creditcard.americanexpress.com/d/bluebusinessplus-credit-card/

American Express® Blue Business Cash Card

Also check out the American Express® Blue Business Cash Card. Note: the American Express® Blue Business Cash Card is identical to the Blue Business® Plus Credit Card from American Express. However its rewards are in cash as opposed to points.

Get 2% cash back on all eligible purchases on up to $50,000 per calendar year. But after that get 1%.

It has no yearly fee. There is a 0% introductory APR for the first twelve months. But after that, the APR is a variable 14.74 – 20.74%.

So, you will need good to excellent credit to qualify.

Find it here: https://creditcard.americanexpress.com/d/business-bluecash-credit-card/ 

First Credit Card to Build Credit for Cash Back

Flat-Rate Rewards and No Yearly Cost

Discover it® Business Card

Take a look at the Discover it® Business Card. It has no annual fee. There is an introductory APR of 0% on purchases for one year. But then the regular APR is a variable 14.49 – 22.49%.

You can get unlimited 1.5% cash back on all purchases, with no category restrictions or bonuses. They double the 1.5% Cashback Match™ at the end of the first year. There is no minimum spend requirement.

You can download transactions| quickly to Quicken, QuickBooks, and Excel. Keep in mind: you will need great to excellent credit scores to get approval for this card.

https://www.discover.com/credit-cards/business/

Bonus Categories

Ink Business Cash℠ Credit Card

Take a look at the Ink Business Cash℠ Credit Card. It has no yearly fee. There is a 0% introductory APR for the initial 12 months. Afterwards, the APR is a variable 14.74 – 20.74%. You can get a $500 one-time cash bonus after spending $3,000 in the first three months from account opening.

You can earn 5% cash back on the initial $25,000 spent in combined purchases at office supply stores and on web, cable, and phone services each account anniversary year.

Get 2% cash back on the initial $25,000 spent in combined purchases at gasoline stations and restaurants each account anniversary year. Get 1% cash back on all other purchases. There is no limitation to the amount you can earn.

So, you will need superb credit to receive this card.

Find it here: https://creditcards.chase.com/business-credit-cards/ink/cash?iCELL=61GF 

First Credit Card to Build Credit Suite

Establish business credit fast with our research-backed guide to 12 business credit cards and lines.

Boosted Cash Back Categories

Bank of America® Business Advantage Cash Rewards MasterCard® credit card

Take a look at the Bank of America® Business Advantage Cash Rewards MasterCard® credit card. Get an 0% introductory APR for the first 9 billing cycles of the account. Afterwards, the APR is 13.74% – 23.74% variable. There is no annual fee. You can get a $300 statement credit offer.

Get 3% cash back in the category of your choice. So these are gas stations (default), office supply stores, travel, TV/telecom & wireless, computer services or business consulting services. Get 2% cash back on dining. So this is for the initial $50,000 in combined choice category/dining purchases each calendar year. After that get 1% after, with no limits.

So, you will need superb credit to qualify.

Find it here: https://promo.bankofamerica.com/smallbusinesscards2/ 

First Credit Card to Build Credit with Flexible Financing

The Plum Card® from American Express

Have a look at the Plum Card® from American Express. It has an initial yearly fee of $0 for the first year. After that, pay $250 each year.

Get a 1.5% early pay discount cash back bonus when you pay within 10 days. You can take up to 60 days to pay without interest when you pay the minimum due by the payment due date.

So, you will need good to superb credit to qualify.

Find it here: https://creditcard.americanexpress.com/d/the-plum-card-business-charge-card/ 

Business Credit Cards for Jackpot Rewards That Never Expire

Capital One® Spark® Cash Select for Business

Take a look at the Capital One® Spark® Cash Select for Business. It has no yearly fee. You can get 1.5% cash back on every purchase. There is no limit on the cash back you can earn. And earn a one-time $200 cash bonus once you spend $3,000 on purchases in the first three months. Your rewards will never expire.

Pay a 0% introductory APR for 9 months. Then pay 14.49% – 22.49% variable APR afterwards.

So, you will need good to exceptional credit to qualify.

Find it here: https://www.capitalone.com/small-business/credit-cards/spark-cash-select/

The Very Best First Credit Card to Build Credit for Your Business

Your outright ideal first credit card to build credit for your business will depend upon your credit history and scores.

Only you can pick which features you want and need. So, always make sure to do your research. Because what is outstanding for you could be devastating for another person.

And, as always, make sure to establish credit in the advised order for the best, quickest benefits.

The post Get the Best First Credit Card to Build Credit appeared first on Credit Suite.

How to Establish Business Credit for the First Time in a Recession

As the novel coronavirus changes our economy, you may be wondering if you even can establish business credit for the first time in a recession. You most certainly can! And here’s how.

Establish Business Credit for the First Time in a Recession

Establishing small business credit means that your company gets opportunities you never knew you would. You can get all-new equipment, bid on realty, and cover the company payroll, even when times are a bit lean. This is specifically helpful in seasonal companies, where you can go for calendar months with solely hardly any sales. It’s time to establish business credit for the first time in a recession.

Yes, this can even happen during a bleak economy.

Given this, you should really work on developing your company credit. Improve and maintain your scores and you will have these chances. Do not, and either you do not get these chances, or they will set you back you a lot more. And no company owner wants that. You ought to recognize what affects your company credit before you can make it better.

Establish Business Credit for the First Time in a Recession: Business Credit Building

Small business credit is credit in a business’s name. It doesn’t tie to an owner’s consumer credit, not even when the owner is a sole proprietor and the sole employee of the business.

Thus, an entrepreneur’s business and individual credit scores can be very different.

The Benefits

Considering that business credit is independent from personal, it helps to secure a business owner’s personal assets, in the event of litigation or business insolvency.

Also, with two distinct credit scores, an entrepreneur can get two separate cards from the same merchant. This effectively doubles buying power.

Another benefit is that even startup businesses can do this. Going to a bank for a business loan can be a formula for frustration. But building small business credit, when done correctly, is a plan for success.

Consumer credit scores depend on payments but also additional components like credit usage percentages.

But for business credit, the scores truly just hinge on whether a company pays its bills on a timely basis.

Establish Business Credit for the First Time in a Recession: The Process

Building small business credit is a process, and it does not happen automatically. A company has to actively work to develop business credit.

That being said, it can be done easily and quickly, and it is much speedier than developing consumer credit scores.

Vendors are a big component of this process.

Performing the steps out of order will lead to repetitive rejections. Nobody can start at the top with company credit. For example, you can’t start with retail or cash credit from your bank. If you do, you’ll get a denial 100% of the time.

Establish Business Credit for the First Time in a Recession: Company Fundability

A company must be fundable to lending institutions and merchants.

For this reason, a company will need a professional-looking web site and email address. And it needs to have website hosting bought from a company such as GoDaddy.

Plus, business telephone and fax numbers ought to have a listing on ListYourself.com.

In addition, the company telephone number should be toll-free (800 exchange or the equivalent).

A company will also need a bank account devoted strictly to it, and it has to have every one of the licenses necessary for running.

Licenses

These licenses all must be in the accurate, correct name of the small business. And they must have the same small business address and phone numbers.

So bear in mind, that this means not just state licenses, but potentially also city licenses.

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN. Get money even in a recession!

Establish Business Credit for the First Time in a Recession: Dealing with the Internal Revenue Service

Visit the IRS website and get an EIN for the business. They’re free of charge. Pick a business entity such as corporation, LLC, etc.

A company can begin as a sole proprietor. But they will more than likely want to switch to a variety of corporation or an LLC.

This is in order to lessen risk. And it will take full advantage of tax benefits.

A business entity will matter when it pertains to tax obligations and liability in the event of litigation. A sole proprietorship means the owner is it when it comes to liability and taxes. Nobody else is responsible.

Sole Proprietors Take Note

If you operate a business as a sole proprietor, then at least be sure to file for a DBA. This is ‘doing business as’ status.

If you do not, then your personal name is the same as the company name. Therefore, you can find yourself being directly responsible for all company financial obligations.

Also, according to the Internal Revenue Service, using this structure there is a 1 in 7 chance of an IRS audit. There is a 1 in 50 probability for corporations! Steer clear of confusion and drastically lower the odds of an Internal Revenue Service audit simultaneously.

But don’t look at a DBA filing as being anything beyond a steppingstone to incorporating.

Establish Business Credit for the First Time in a Recession: Kicking Off the Business Credit Reporting Process

Start at the D&B website and obtain a free D-U-N-S number. A D-U-N-S number is how D&B gets a company in their system, to produce a PAYDEX score. If there is no D-U-N-S number, then there is no record and no PAYDEX score.

Once in D&B’s system, search Equifax and Experian’s websites for the business. You can do this at www.creditsuite.com/reports. If there is a record with them, check it for correctness and completeness. If there are no records with them, go to the next step in the process.

In this way, Experian and Equifax will have activity to report on.

Vendor Credit

First you need to build trade lines that report. This is also called vendor credit. Then you’ll have an established credit profile, and you’ll get a business credit score.

And with an established business credit profile and score you can start to get retail and cash credit.

These kinds of accounts often tend to be for the things bought all the time, like marketing materials, shipping boxes, outdoor work wear, ink and toner, and office furniture.

But first of all, what is trade credit? These trade lines are credit issuers who will give you starter credit when you have none now. Terms are usually Net 30, instead of revolving.

Hence, if you get an approval for $1,000 in vendor credit and use all of it, you must pay that money back in a set term, like within 30 days on a Net 30 account.

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN. Get money even in a recession!

Details

Net 30 accounts must be paid in full within 30 days. 60 accounts must be paid completely within 60 days. In contrast to with revolving accounts, you have a set time when you have to pay back what you borrowed or the credit you made use of.

To launch your business credit profile properly, you ought to get approval for vendor accounts that report to the business credit reporting agencies. As soon as that’s done, you can then make use of the credit.

Then repay what you used, and the account is on report to Dun & Bradstreet, Experian, or Equifax.

Vendor Credit – It Makes Sense

Not every vendor can help like true starter credit can. These are merchants that will grant an approval with very little effort. You also want them to be reporting to one or more of the big three CRAs: Dun & Bradstreet, Equifax, and Experian.

You want 3 of these to move onto the next step, which is retail credit.

Store Credit

Once there are 3 or more vendor trade accounts reporting to at least one of the CRAs, then move to store credit. These are service providers such as Office Depot and Staples.

Only use your Social Security Number and date of birth on these applications for verification purposes. For credit checks and guarantees, use the business’s EIN on these credit applications.

Fleet Credit

Are there more accounts reporting? Then move onto fleet credit. These are service providers such as BP and Conoco. Use this credit to buy fuel, and to fix and maintain vehicles. Only use your SSN and date of birth on these applications for verification purposes. For credit checks and guarantees, make certain to apply using the small business’s EIN.

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN. Get money even in a recession!

Cash Credit

Have you been responsibly handling the credit you’ve up to this point? Then move to more universal cash credit. These are service providers such as Visa and MasterCard. Just use your Social Security Number and date of birth on these applications for verification purposes. For credit checks and guarantees, use your EIN instead.

These are often MasterCard credit cards. If you have more trade accounts reporting, then these are in reach.

Establish Business Credit for the First Time in a Recession: Monitor Your Business Credit

Know what is happening with your credit. Make sure it is being reported and take care of any mistakes ASAP. Get in the habit of taking a look at credit reports. Dig into the details, not just the scores.

We can help you monitor business credit at Experian and D&B for a lot less.

Update Your Information

Update the details if there are inaccuracies or the information is incomplete.Establish Business Credit for the First Time in a Recession Credit Suite

Establish Business Credit for the First Time in a Recession Fix Your Business Credit

So, what’s all this monitoring for? It’s to dispute any errors in your records. Mistakes in your credit report(s) can be fixed. But the CRAs normally want you to dispute in a particular way.

Get your small business’s PAYDEX report at: www.dnb.com/about-us/our-data.html. Get your company’s Experian report at: www.businesscreditfacts.com/pdp.aspx?pg=SearchForm. And get your Equifax business credit report at: www.equifax.com/business/credit-information.

Disputes

Disputing credit report inaccuracies typically means you send a paper letter with copies of any proof of payment with it. These are documents like receipts and cancelled checks. Never send the originals. Always send copies and keep the originals.

Fixing credit report inaccuracies also means you specifically detail any charges you challenge. Make your dispute letter as understandable as possible. Be specific about the problems with your report. Use certified mail so that you will have proof that you mailed in your dispute.

Establish Business Credit for the First Time in a Recession: A Word about Building Business Credit

Always use credit responsibly! Don’t borrow beyond what you can pay off. Track balances and deadlines for payments. Paying off promptly and completely will do more to increase business credit scores than just about anything else.

Establishing company credit pays off. Excellent business credit scores help a business get loans. Your loan provider knows the company can pay its debts. They understand the company is for real.

The company’s EIN links to high scores and loan providers won’t feel the need to call for a personal guarantee.

Establish Business Credit for the First Time in a Recession: Takeaway

Business credit is an asset which can help your business for years to come. It’s time to get started on how to establish business credit for the first time in a recession. Or at any other time! The COVID-19 situation will not last forever.

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3 Simple Steps to Get Your First 10,000 Visitors from Google

Today’s going to be fun.

I’m going to make a bet with you that if you follow the 3 steps below, and you really follow them, you can get 10,000 visitors from Google.

I promise it won’t be hard, but it will take time.

And if you follow my steps and don’t get the results, hit me up and I will personally help you with your marketing.

All I ask is you do it for 3 months straight. You may not get to 10,000 visitors from Google in 3 months as some niches are really tiny, but most of you should get there or be well on your way.

Again, if you prove to me that you followed everything below and you don’t achieve the results, you can get in touch and I will personally help you with your marketing for free.

Ready?

Step #1: Finding the right keywords

If you pick the wrong keywords, you’ll find yourself with little to no traffic and, even worse, you’ll find yourself with little to no sales.

So, before we get you on your way to more search traffic,
let’s find you the right keywords.

I want you to head to Ubersuggest and type in your
competitor’s domain name.

Now, I want you to click on the “Keywords” navigational
option in the sidebar.

This report will show you all of the keywords that your competition is ranking for.

If you don’t see a list of thousands of keywords, that means you didn’t type in a big enough competitor. And if you don’t know who a big competitor is, just do a Google search for any major term related to your industry. The sites at the top are your major competitors.

I want you to go through the list of keywords and look for all of the keywords that are related to your business and have an SEO Difficulty (SD) score of 40 or less. The higher the number, the harder the keyword is to rank for. The lower the number, the easier it is to rank for.

In addition to an SD score of 40 or lower, I want you to look for keywords that have a volume of 500 or more.

Volume means the number of people that search for the keyword on a monthly basis. The higher the number, the more potential visitors that term will drive once you rank for it.

Next up, I want you to click on “Top Pages” in the
navigation.

This will bring you to a report that looks like this:

This report shows you the most popular pages on your
competitor’s site.

Now, under the Est. Visits (Estimated Visits) column, I want you to click on “view all” for the first few results.

Every time you do that it shows you all of the keywords that
drive traffic to that page.

Just like you did with the keywords report, I want you to look at the keywords that have an SD of 40 or lower and a volume of 500 or more.

The one difference though, is that I want you to check out some of the URLs on the Top Pages report.

Click on over to the site so you can see the type of content they are writing. This is important because it will give you an idea of the types of content that Google likes to rank.

When you create similar pages (I will teach you how to do this shortly), it will allow you to get similar results to your competition over time.

Now that you have a handful of keywords, I want you to expand the list and find other related keywords.

In the navigation menu, click on “Keyword Ideas.”

When you type in one of the keywords you are thinking of going after in this report, it will give you a big list of other similar keywords.

This is important because it will show you all of the
closely related terms.

For example, let’s say you came up with a list of keywords of a handful of keywords, such as:

  1. Dog food
  2. Cat food
  3. Dog bed
  4. How to clean your cat
  5. What do birds eat

You can’t just take all of those keywords and write one article and shove all the keywords in because they aren’t similar to each other. Someone looking for “dog beds” is probably not interested in reading about what birds eat.

So by typing in a keyword into the Keyword Ideas report, it will show you all of the other similar keywords that you can include in a single article.

When you are on the Keyword Ideas report you’ll notice some tabs: Suggestions, Related, Questions, Prepositions, and Comparisons.

I want you to go through each of those tabs. They will show you a different group of similar keywords that you may be able to include in your article (we will go over how to write the article in step 2).

Just take a look at the Questions tab:

You can see the keywords are drastically different than the Related tab:

Again, you’ll want to look for all keywords that have an SD score of 40 or lower. But this report looks for keywords that have a volume above 200.

I know 200 may seem like a small number, but if you find 100
good keywords that all have a volume of 200 or more, that adds up to 20,000
potential visitors per month. Or better yet, 240,000 per year.

Now it’s rare that you are going to get all of those people
to come to your site, but you can get a portion of them. Even 10% would add up…
especially if you did this with a handful of articles.

Your goal should be to have a list of at least 100 keywords that are very similar. You’ll want to do this at least five times. For example, remember that list of five keywords I mentioned above wasn’t too similar to each other…

  1. Dog food
  2. Cat food
  3. Dog bed
  4. How to clean your cat
  5. What do birds eat

You’ll want to make sure that for each main keyword you use the Keyword Ideas report to find another 100 that can accompany each keyword.

Step #2: Write content

At this point, you should have a list of keywords. If your list of keywords isn’t at least 100 keywords per group, go back to step 1 and keep at it.

It’s not that hard to get to 100 similar keywords that you can include in one article. It just takes some time to continually search and find them.

In general, as a rule of thumb, I can find 100 keywords in
less than 8 minutes. It may take you a bit longer than me at first, but once
you get the hang of it, it’ll be easy.

With your newly found keywords, I want you to write an article.

All you have to do is follow this tutorial step-by-step to write your first article.

Or, if you prefer a video tutorial, watch this:

As for your keywords, naturally place them into the article when it makes sense.

What you’ll quickly learn is that you probably won’t be able
to “naturally” include all 100 keywords within your article. And that’s fine.

The last thing you want to do is stuff in keywords because you aren’t writing this article for just search engines, you are writing it for people… and the secondary benefit is that search engines will rank it because it contains the right keywords.

Before you make your article live on your site, I want you
to keep a few things in mind:

  1. Keep your URLs short – Google prefers shorter URLs.
  2. Include your main keyword in your headline – by having your main keyword in your headline, you’ll be more likely to rank higher.
  3. Include your three main keywords in your meta tags – whether it is your title tag or meta description, include at least three main keywords in them. You won’t fit as many in your title tag, and that’s fine, but you should be able to within your meta description tag.

There are a lot of other things you can do to optimize your articles for SEO, but my goal is to keep this simple. Again, if you just follow these three steps, you’ll hit the 10,000-visitor mark.

So, for now, let’s just keep things simple and once you hit
your goal, then you can get into the advanced stuff.

Step #3: Promoting your content

Writing content is only half the battle. Even if you include the right keywords in your article, if you don’t promote, it’s unlikely that it would be read or rank on Google.

So how do you make sure your content is read and ranks well?

Well, first you need to get social shares, and second, you need to get backlinks.

Yes, search engines don’t necessarily rank pages higher when
they get more Facebook shares or tweets, but the more eyeballs that see your
page the more likely you are to get backlinks.

And the more backlinks you get, generally, the higher you will rank.

So here’s how you get social shares…

First, I want you to go to Twitter and search for keywords related
to your article.

As you scroll down, you’ll see thousands of people tweeting about stuff related to your keywords. Some of them will just be general updates but look for the members sharing articles.

And…

Now what I want you to do is click on their profile and see if they mention their contact information or their website. If they mention their email you are good to go. If they mention their website, head to it, and try to find their contact information.

You won’t be able to find everyone’s contact information,
but for the people you do, I want you to send them this email:

Subject: [insert the keyword you searched for on Twitter]

Hey [insert their first name],

I saw that you tweeted out [insert the title of the article they tweeted]. I actually have an article that I recently released on that subject.

But mine covers [talk about what your article covers and how it is unique].

[insert link to your article]

If you like it, feel free to share it.

Cheers,

[insert your name]

PS: Let me know if you want me to share anything for you on Twitter or any other social network.

What you’ll find is a large percentage of the people will be willing to share your content because they already are sharing related content and, of course, you offered to share their content, which helps out too.

If you send out 30 to 40 emails like this, you’ll start
getting traction on the social web.

Now that you have social shares, it’s time to build backlinks. Instead of giving you tons of link building methods as there are many that work, I am just going to start you off with one that works very well.

I want you to head back to the Keyword Ideas report on
Ubersuggest.

Once you get there, type in some of the keywords that you are trying to go after.

On the right side of the report, you’ll see a list of sites that rank and the number of backlinks that each of the ranking URLs has.

Click on the “Links” number. For each result, it will take you to the Backlinks report, which looks something like this:

This will give you a list of all the sites linking to your
competitor’s article.

I want you to go to each of those URLs, find the site owner’s contact information, and shoot them an email that looks like this:

Subject: [name of their website]

Hey [insert their name],

I noticed something off with your website.

You linked to [insert your competitor that they linked to] on this page [insert the page on their site that they are linking to them from].

Now you may not see anything wrong with that, but the article you linked to isn’t helping out your website readers that much because it doesn’t cover:

[insert a few bullet points on how your article is better and different]

You should check out [insert your article] because it will provide a better experience for your readers.

If you enjoyed it, feel free to link to it.

Cheers,

[insert your name]

PS: If I can ever do anything to help you out, please let me know.

I want you to send out 100 of those emails for each article
you write.

Conclusion

Yes, it takes work to get 10,000 visitors but once you do it you’ll continually generate traffic and, more importantly, sales.

To achieve 10,000 visitors, I want you to do the steps above five times. In other words, you will be writing five pieces of new content following the steps above.

It’s actually not that bad because you can just do 1 a week.
So, within 5 weeks you would have done your job.

So, are you going to accept the challenge? If you do everything and don’t see the results over time, you can hit me up and I’ll help.

The post 3 Simple Steps to Get Your First 10,000 Visitors from Google appeared first on Neil Patel.