What Is Find Places Through Reviews?

If you’re a local business that wants nearby customers to find you, then you know local SEO and Google Business Profile is where it’s at. Combined with tools like featured snippets, these are essential to getting your content in front of local customers.

As a small business owner, you also understand that good reviews are imperative to winning new customers.

Now, it looks like Google is planning a new SERP feature to get your products/services in front of keen customers called find places through reviews.

According to SEO consultant Brodie Clark on Twitter, the carousels are getting tested in various regions, and on mobile, too.

How would it work, and what does it mean for your business? Well, all that remains unclear for the moment. However, I can share what we know and explain why reviews are vital to your business.

Let’s get started.

What Do We Know About Find Places Through Reviews So Far?

Speculation about find places through reviews began when local SEO specialists Andy Simpson and Celeste Gonzalez spotted the feature and posted the images on Twitter.

Gonzalez stated that the image appeared when she was looking for a local vet. As you can see, find places through reviews does pretty much what it says on the label.

Twitter reviews.

You’d enter the search term, and relevant reviews from local companies appear.

The tweets soon got picked up by Seoroundtable.com.

There is speculation that it would be similar to search Google for nearby places, which now appears to be going under the new name of find places through photos.

Sounds great, doesn’t it?

I can certainly see the advantages of putting a search term in Google, getting instant reviews, and then clicking through to my preferred business/service, can’t you?

Now, assuming the find places through reviews become a firm feature, what does this mean for your business, and what can you do to prepare for it?

Well, it would put the focus on online reviews, and by that, I mean positive reviews.

How Could This Change Impact Your Google Business Profile Reviews?

First, let’s look at what Google has to say about customer reviews:

‘When you reply to reviews, it shows that you value your customers and their feedback. High-quality, positive reviews from your customers can improve your business visibility and increase the likelihood that a shopper will visit your location.’

I’ll look more at the importance of answering reviews later, but let’s just park that there for now.

Second, let me share a stat with you.

98 percent of people occasionally read reviews online. That’s an astonishing stat, right? Well, here’s another one: 77 percent of consumers always or regularly read reviews.

A bar graph showing how often people read online reviews when looking for local businesses.

If you’ve ever wondered whether reviews matter to your business, Brightlocal’s research should leave you in no doubt, especially considering the role Google plays.

Here are some more stats to get your head around.

Analysis from Review Trackers estimates that 75 percent of new business is influenced by a handful of business review sites, and you don’t get any prizes for guessing which one dominates.

Yes, it’s Google with 73 percent, leaving others like Yelp! And Tripadvisor trailing far behind.

Top business review sites by distribution.

Now all of that tells me your Google business profile reviews will become even more important than they already are.

With a feature flagging what others are saying about you online when people look for a local business, positive feedback is imperative.

You’ll also want to dedicate more time to managing your profile, and combine this with resources like my guide to managing the SERPs to fully master how your business appears in Google.

Best Practices For Managing Google Business Profile Reviews

In the above section, I stressed how important Google reviews are to your business. Here, I focus on some best practices you can apply.

Respond To Your Reviews

This is review management 101.

I get it. Sometimes you don’t have the time or the energy. Other times, a buyer may have had a bad experience and left a negative review. However, whatever might be going on, you must take time to respond to reviews.

According to research from Uberall, larger global businesses respond to just nine percent of reviews.

However, this research shows that 86 percent of customers surveyed are more likely to buy from brands that do answer.

Want another reason to answer reviews? OK then. How does an increase in conversion rates grab you? Uberall also found that conversion rates (clicks on phone numbers, driving directions, and websites) increased measurably when companies answered.

When responding to reviews, always:

  • Thank your customer for their feedback, even if it’s negative.
  • Don’t use generic responses. Personalize your feedback to the reviewer’s specific points.
  • Reply quickly (more about that later)

Encourage Customers to Leave Reviews

Sometimes customers just need a nudge in the right direction. Make leaving reviews easy with follow-up emails and a link. Just go to your Google Business Profile, choose ‘customers’, then ‘reviews’, then ‘get more reviews’ to get your link. However, don’t be too pushy in getting customer feedback; they won’t appreciate it. Perhaps send an email or message out with orders inviting customers to leave feedback if they’re happy with their experience. Also, add a note encouraging buyers to contact you if they’re unhappy in any way.

Verify Your Business Profile

Without verification, your business won’t appear in online maps, and you can’t answer reviews. If you haven’t done so already, here are some directions to claim your business profile.

Use Google’s Tools

You don’t have to launch your review campaign from scratch. Google’s Business Profile Marketing Kit, gives you free stickers, posters, and social media posts for sharing customer reviews.

Report Fraudulent Reviews

If you suspect fraudulent reviews, report them to Google. You can do this by going to your business profile, clicking on reviews, and selecting the one you want to report. Then, select the ‘more’ option and choose ‘report review.’ Finally, choose the violation you’re reporting.

Signs that a review could be fake/fraudulent include:

  • Limited information or inconsistent statements
  • Generic names, no names, and no images
  • Repetitive statements or generic comments
  • A user leaving numerous reviews

You can also check your database to see if the reviewer is a customer of yours.

Respond To Reviews Quickly

The quicker you respond to reviews, the better. Customers almost always appreciate a speedy response, especially if it’s to their negative feedback.

According to Review Tracker’s research, 53 percent of customers expect a response to negative reviews within a week, while 1 in 3 expects a response within three days or less.

Check your Google My Business account regularly to see what people write, then answer and thank them.

If the review isn’t so positive, don’t worry, there’s plenty you can do.

What To Do About Bad Reviews On Google

Dealing with negative reviews is something every business owner has to face at some point. However, as Google states, responding helps with trust-building, and there’s a simple reason why: it shows there’s a person behind the brand that cares what people think, and it humanizes your business.

Responding politely to negative feedback and offering possible solutions to solve the problem also demonstrates professionalism and that you’re keen to put things right.

Additionally, if you feel the review is unfair, replying gives you the chance to give your side of the story, and if the feedback is justified, responding positively and taking it onboard shows your business is willing to learn and improve.

Google has this advice for replying to negative reviews:

  • Don’t take reviews personally. I know it’s hard, especially when you’ve put your heart and soul into your business. However, remember that most reviews aren’t personal attacks: it’s just business.
  • Ensure you understand the customer’s experience before you answer. If a customer had a problem with your service or product, they’re entitled to share that experience online. Use negative feedback as an opportunity to investigate what happened, own the mistakes you’ve made (if any) and detail the actions you’ve put in place to stop similar problems from happening again.
  • Apologize if appropriate. A simple, genuine ‘sorry’ can go a long way to winning a customer over. However, don’t apologize for things you can’t control.
  • Talk it out. Sometimes people are just venting. We all get angry and frustrated, and sometimes we overreact. Put yourself in your customer’s shoes, understand that they might not be angry at you, just the situation, and offer to talk with them via email, phone, or even face-to-face.
  • These days, shopping is often an impersonal experience. Use your name in emails and phone calls, so your reviewer knows they’re speaking to a real person that cares about putting things right.

Finally, whatever customers say about you, here are some templates to help craft answers.

FAQs

What is Find Places Through Reviews?

It’s a new feature that Google is testing to enable searchers to find a local business through online reviews. 

How Can I Optimize My Reviews?

To get the most from your reviews, encourage customers to leave them, send them a link to make it easier, include relevant keywords in responses, and add the reviews to your website.

Can I Remove Bad Reviews to Show up in Find Places Through Reviews?

If a review is fraudulent, Google has a removal request option where you can report a potential violation.

Conclusion

It seems Google is testing a ‘find places through reviews’ feature. A few SEOs have shared Tweets about it, and the feature appears to be a great addition to local search.

There’s limited information, so it’s hard to tell what this addition would mean for businesses and the impact it would have on them.

However, it’s clear it would put even greater importance on achieving positive reviews, and there’s plenty you can do to prepare.

Ensuring you answer reviews, responding proactively to negative feedback, and using Google’s tool to encourage customers to leave a review are just some of the things you can do.

What would find places through reviews mean for your business?

How to Use Customer Reviews in Images and Video Ads

Choosing the right content for your image and video ads can be challenging.

What message will actually get consumers to take the plunge and buy your product?

Regardless of how thorough your digital marketing plan is, there’s no one simple solution for ad success that applies to every campaign.

Or is there?

Instead of looking inside of your organization for inspiration, look to past and current consumers to help you share the greatness of your product.

How can you do this? By harnessing the power of reviews your satisfied customers have already given. 93 percent of consumers read online reviews before they make a purchasing decision. If you can incorporate authentic, positive reviews into your ads, you can set yourself apart from your competition and show your audience your worth.

In this blog post, we’ll break down six strategies for successfully using customer reviews to craft effective video and visual ads.

Why Should You Use Customer Reviews in Your Advertising Images and Videos

When a potential customer hears about your business or product, they’re going to go straight to the internet to find out more about it.

They’re not just looking for slick visuals: They’re looking for reviews from other consumers.

Also, 85 percent of consumers trust online reviews from strangers more than those from their friends and family.

When customer reviews are used in advertising material, you eliminate the middle step of consumers combing the internet for information.

Instead, you build immediate consumer trust with these user-generated descriptors of your service or product.

How to Use Customer Reviews in Your Advertising Images and Videos

There are countless ways to incorporate customer reviews into your marketing strategy. Below, we break down six strategies to let customer reviews do your marketing for you.

  1. Pick an Ad Theme and Find Customer Reviews on That Theme

    Ads can be powerful and evoke complex emotions.

    As you craft your testimonial campaign, decide which emotion you want your ad to embody. These include:
    -comfort
    -beauty
    -family
    -self-confidence
    -patriotism
    -courage

    Coca-Cola, for example, routinely adheres to the theme of friends and family. Invariably, when you see a Coke ad, you see this theme manifested either through imagery of copy.

    Think about the values associated with your brand and your mission.
    Dedicated to innovation? Select that theme and then source your existing quotes that highlight your cutting-edge tools.

    Regardless of which ad theme you choose, by pairing a sentiment with corresponding copy, you’ll inevitably craft an arresting, powerful testimonial that will make your product stand out to potential consumers.
    customer reviews - coke ad

  2. Pick a Great Customer Review and Create an Image or Video Around the Review

    While great reviews are worth their weight in gold, not displaying these testimonials properly can make them essentially valueless.

    To make sure your reviews get the attention they deserve, build an image (or a video if that’s more your brand’s speed) that is eye-catching and engaging.

    Easier said than done?

    Below we included five must-know design tips.

    Layout
    Organize your testimonial by keeping user experience (UX) at the forefront of your design. This includes strategic use of white space and placement of text and visual content. This will allow you to create an organized, consumable image that is easy to deduce meaning from.

    Unique Visuals
    The internet is flooded with so-so quality, cookie-cutter images. To make your customer review stand out, incorporate brand-appropriate images and colors, breaking up the monotony of visuals.

    Color
    Color can be used to stop a viewer in their tracks and evoke emotion. As you craft your testimonial images, decide what message the colors in your graphic should be sending.

    Typography
    Outside of the overall appearance of your testimonial graphic or video, typography can play a massive role in emphasizing the most important elements of your customers’ quotes. Consider bolding and bright colors to highlight pain points so the viewer immediately knows this quote is relevant to them.

    Simple
    While you want your testimonial to stand out, you don’t want visuals to overshadow the message. When it comes to designing these images, adhere to the three Cs of Google Marketing: clear, concise, and compelling.

  3. Pick a Customer Review and Use It to Amplify Your Social Shares

    An undecided shopper can morph into a dedicated buyer by engaging with other members of your audience.

    In fact, one out of every four individuals follow brands whose products they are interested in on social media. By monitoring your social channels and responses from customers, these shoppers can make a more informed decision about the strength and utility of your product.

    To show off your customer’s feedback, use client testimonials and reviews in your social strategy to further highlight just how wonderful your product is.

    When you share customer feedback on social media, you boost brand credibility, increase engagement, and ideally, grow your bottom line.

    Want some inspiration for getting reviews onto your social channels?

    Check out this testimonial from a Maybelline user:

    customer review - instagram ad
    By sharing the tweet, the makeup company underlines the efficacy of its product and fosters trust and community as well.

  4. Pick a Customer Review and Use It in Your Search Strategy

    Search engines aren’t solely interested in how well you optimize your listing; they are also a source of constant monitoring, which includes what consumers are saying about your brand or your product.

    By using reviews in your Google and Microsoft listings, you can prominently display how consumers feel about your offering. What’s more, collecting new content regularly can earn you featured snippets and Google Seller Ratings, boosting your overall search visibility.

    Check out this ad from Lego for The Simpsons™ House:

    lego uses extensions to include customer reviews in google listing

    The stars, rating, and number of reviews alert interested viewers that the product is well-liked among buyers and that a significant number of people have purchased it. These extensions on a classic search engine listing help foster trust before potential consumers visit your site.

  5. Pick a Great Customer Review and Use It in Your Email Marketing Strategy

    Regardless of what your email marketing strategy is, it can benefit from including customer reviews. Given the medium’s historically high return on investment (ROI), this channel is the perfect place to include images or videos spotlighting customer reviews.

    When you share these testimonials in emails, you not only build credibility, but you are also more likely to increase your click-through rate (CTR).

    Through using customer-created narratives, you can both share experiences of your consumer base, while simultaneously demonstrating what readers can anticipate when they become customers.

    Check out this example from natural skincare company Naturopathica:

    natural skincare company customer reviews
    While this content isn’t built into their email template, sharing a visual that includes reviews and customers’ first names and last initials humanizes the review, making it more believable and relatable.

    Here, the quotes selected by the company speak to a pain point that is likely shared among many buyers looking for facial serum: decreased fine lines and wrinkles. By choosing quotes that address your product’s strengths and consumer pain points, you prove further value.

  6. Pick a Great Customer Review and Use It in Your Email Marketing Strategy

    OK, homepage was a bit of an understatement.

    While you should without a doubt have a dedicated page of your site for testimonials, you should also ensure your strongest customer reviews appear on every page of your website.

    These don’t have to be in your face. Instead, they should serve as a subtle reminder about the strength of your product and the amount of earnest goodwill behind it.
    Fabletics does an excellent job placing customer reviews across its website.

    By sharing these highly-starred reviews along with images of real consumers, Fabletics resoundingly makes the point that their product is, well, fabulous.

    Regardless of which route you choose to incorporate reviews into your digital marketing strategy, and all is a great option, too, there are three best practices you should adhere to when crafting your testimonial content.

    Short and Sweet
    Avoid quoting the entirety of a customer review. Instead, cherry-pick the best part and craft a relevant, bold headline. If you’re sharing on social, you can link to the complete review in the body of the post.

    Give Thanks
    Want more customer reviews? Of course you do, they’re invaluable marketing tools. Encourage consumers to leave future reviews by thanking them for taking the time to share their experience with your organization.

    Re-Tweet and Reshare
    This one applies specifically to your social media efforts, but be sure to continuously monitor your social platforms to see if there are any positive comments posted. If you find these hidden gems, you want to be sure to share them across your platform.

Conclusion to Using Customer Reviews in Visual Ad Campaigns

Regardless of industry or product, you should be taking advantage of customer reviews to enhance your digital marketing strategy.

As more and more searchers look online to determine if a product fits their need, you would be doing your business a disservice by not having an aesthetically engaging video or image ready to greet them.

By implementing a multichannel customer review campaign, you can demonstrate to potential customers not only your product is loved by owners, but that you have a true understanding of your audience’s pain, too.

Highlighting this central pain point through the language and context used by your current customers assures would-be customers that you both understand and solve their needs.

While the six strategies for customer reviews we discussed above will allow you to begin providing potential customers with proof points, also consider launching an entirely review-based campaign. With a handful of effective reviews, you can craft a narrative that tells your entire brand story, all while increasing visibility and awareness.

Where will you start incorporating customer reviews?

Get Better Financing with Funding Circle Reviews

Looking for Funding Circle reviews? We took a look at this alternative lender to see if the information we had on them is still true. Welcome to Funding Circle reviews.

Funding Circle is one of several lending companies in the online space. They have loaned over $11.7 billion, with over 4.9 million loans under management. They work as a peer to peer lender.

In the US, Funding Circle leads the Marketplace Lending Association, along with LendingClub, Prosper, and Sofi.

Funding Circle Reviews: Background

Funding Circle is online here: www.fundingcircle.com/us/. Their physical addresses are in San Francisco, Denver, London, and Berlin. You can call them here: (855) 385-5356. Their contact page is here: www.fundingcircle.com/us/about/contact/. They have been in business since 2010.

Funding Circle Reviews: Their Borrower’s Bill of Rights

Funding Circle has a business borrowers’ Bill of Rights, here: www.fundingcircle.com/us/business-borrower-bill-of-rights/

It says:

  1. The Right to Transparent Pricing and Terms 

You have a right to see the cost and terms of any financing you are offered in writing and in a form that is clearcomplete, and easy to compare with other options, so that you can make the best decision for your business.

  1. The Right to Non-Abusive Products 

You have a right to loan products that will not trap you in expensive cycles of re-borrowing. Lenders’ profitability should come from your success, not from your failure to repay the loan according to its original terms.

Borrower’s Bill of Rights Continued

  1. The Right to Responsible Underwriting 

You have a right to work with lenders who will set you up for success, not failure. High loss rates should not be accepted by lenders simply as a cost of business to be passed on to you in the form of high rates or fees.

  1. The Right to Inclusive Credit Access 

You have a right to fair and equal treatment when seeking a loan.

  1. The Right to Fair Collection Practices 

If you are unable to repay a loan, you have a right to be treated fairly and respectfully throughout the collections process. Collections on defaulted loans should not be used by lenders as a primary source of repayment.

Funding Circle Reviews: SBA 7(a) Loans

At Funding Circle, you can borrow anywhere from $20,000 to $5 million from the SBA. Loan terms run for up to 10 years. Pay an interest rate of prime +2.75%. as of the writing of this blog post, that is 6%.

There are no prepayment penalties. 

Fees

Funding Circle will charge a one-time origination fee on each loan they fund. This amount ranges from 3.49% to 6.99% of the approved loan amount.

Funding Circle Reviews: Qualifying for an SBA 7(a) Loan with Funding Circle

Small businesses which meet the below criteria are eligible to apply for an SBA 7(a) loan:

  • In business for more than 3 years
  • At least $500,000 in annual revenue
  • No federal tax liens
  • 680 FICO for personal Guarantor
  • Positive book value (assets > liabilities)

Qualified Industries

Because these are SBA loans, Funding Circle must conform to the SBA’s requirements when it comes to industries. Therefore, they cannot lend to these industries:

  • Speculative real estate
  • Nonprofit organizations
  • Weapons manufacturers
  • Gambling businesses
  • Marijuana dispensaries
  • Pornography

Funding Circle Reviews: COVID-19 Relief

As a part of working with the Small Business Administration, Funding Circle offers their COVID-19 relief, in the form of the Paycheck Protection Program.

Funding Circle Reviews Credit Suite

What frustrates you the most about funding your business during a recession? Check out how our guide can help.

Funding Circle Reviews: More Information

Apply online, and a personal account manager will reach out to you within one hour. They will ask about your business and request and collect documentation. They will decide on your loan in as little as 24 hours. 

If you accept a loan offer, you can get funding in as little as one business day. You can return for more funding in as little as six months.

If your monthly payment is more than 10 days late, they may charge a late fee of up to 5% of each missed payment amount. The late fee will be payable immediately and is in addition to the missed payment.

They will place your loan into default if you miss three or more consecutive payments, four out of six monthly payments or do not comply with your loan agreement.

Funding Circle Reviews: Advantages

So the advantages include no prepayment penalty. There are also relatively fast decisions and funding. In addition, the Borrowers’ Bill of Rights is encouraging. The maximum rates you could pay are within reason.

Funding Circle Reviews: Disadvantages

So what are Funding Circle’s disadvantages? It should be obvious: fees, fees, and more fees. They are for origination, missing payments, and also for insufficient funds. 

An Alternative to Funding Circle

Of course one great alternative to Funding Circle is to build business credit. But how do you do that? Fortunately, we have the method right here. And we’re more than happy to let you in on the secret.

Corporate credit is credit in a small business’s name. It doesn’t connect to a business owner’s personal credit, not even if the owner is a sole proprietor and the only employee of the business. Accordingly, an entrepreneur’s business and personal credit scores can be quite different.

The Advantages

Because small business credit is separate from individual, it helps to protect a small business owner’s personal assets, in the event of legal action or business insolvency. Also, with two separate credit scores, an entrepreneur can get two different cards from the same vendor. This effectively doubles buying power.

Another benefit is that even startups can do this. Visiting a bank for a business loan can be a formula for disappointment. But building business credit, when done the right way, is a plan for success.

Individual credit scores rely on payments but also other components like credit usage percentages. But for company credit, the scores actually only hinge on whether a company pays its bills in a timely manner.

The Process

Growing small business credit is a process, and it does not happen automatically. A corporation must proactively work to establish corporate credit. Having said that, it can be accomplished readily and quickly, and it is much more efficient than establishing individual credit scores. Merchants are a big part of this process.

Performing the steps out of order will cause repetitive denials. No one can start at the top with company credit. For instance, you can’t start with store or cash credit from your bank. If you do, you’ll get a denial 100% of the time.

Company Fundability

A business needs to be fundable to loan providers and vendors. For this reason, a business will need a professional-looking website and e-mail address, with website hosting bought from a supplier like GoDaddy. And company phone and fax numbers need to have a listing on ListYourself.net.

In addition the business telephone number should be toll-free (800 exchange or the like).

A corporation will also need a bank account devoted strictly to it, and it must have all of the licenses necessary for running. These licenses all must be in the specific, correct name of the company, with the same company address and telephone numbers. Bear in mind that this means not just state licenses, but possibly also city licenses.

Funding Circle Reviews Credit Suite

What frustrates you the most about funding your business during a recession? Check out how our guide can help.

Working with the Internal Revenue Service

Visit the IRS website and acquire an EIN for the small business. They’re totally free. Choose a business entity such as corporation, LLC, etc. A business can start off as a sole proprietor but will probably want to change to a kind of corporation or partnership to decrease risk and maximize tax benefits.

A business entity will matter when it concerns tax obligations and liability in the event of litigation. A sole proprietorship means the entrepreneur is it when it comes to liability and tax obligations. Nobody else is responsible.

If you operate a business as a sole proprietor at least file for a DBA (‘doing business as’) status. If you do not, then your personal name is the same as the corporate name. Hence, you can find yourself being personally responsible for all small business debts.

In addition, per the Internal Revenue Service, with this structure there is a 1 in 7 possibility of an IRS audit. There is a 1 in 50 possibility for corporations! Avoid confusion and significantly decrease the odds of an IRS audit at the same time.

Note: any DBA filing should be a steppingstone to incorporating, which is best for building business credit.

Starting Off the Business Credit Reporting Process

Begin at the D&B web site and obtain a free D-U-N-S number. A D-U-N-S number is how D&B gets a business in their system, to generate a PAYDEX score. If there is no D-U-N-S number, then there is no record and no PAYDEX score.

Once in D&B’s system, search Equifax and Experian’s websites for the corporation. You can do this at https://www.creditsuite.com/reports/. If there is a record with them, check it for accuracy and completeness. If there are no records with them, go to the next step in the process. By doing this, Experian and Equifax will have activity to report on.

Trade Lines

First you must establish trade lines that report. This is also called vendor accounts. Then you’ll have an established credit profile, and you’ll get a business credit score.

And with an established business credit profile and score you can begin getting revolving store and cash credit.

These varieties of accounts have the tendency to be for the things bought all the time, like shipping boxes, outdoor work wear, ink and toner, and office furniture.

But first of all, what is trade credit? These trade lines are creditors who will give you initial credit when you have none now. Terms are often Net 30, versus revolving.

Hence if you get approval for $1,000 in vendor credit and use all of it, you will need to pay that money back in a set term, such as within 30 days on a Net 30 account.

Details

Net 30 accounts must be paid in full within 30 days. 60 accounts must be paid in full within 60 days. Compared to with revolving accounts, you have a set time when you have to pay back what you borrowed or the credit you made use of.

To launch your business credit profile properly, you need to get approval for vendor accounts that report to the business credit reporting agencies. Once that’s done, you can then make use of the credit.

Then pay back what you used, and the account is on report to Dun & Bradstreet, Experian, or Equifax.

Not every vendor can help like true starter credit can. These are vendors that will grant an approval with minimal effort. You also need them to be reporting to one or more of the big three CRAs: Dun & Bradstreet, Equifax, and Experian.

You want 3 of these to move onto the next step, which is revolving store credit. 

Accounts That Don’t Report

Non-Reporting trade accounts can also be helpful. While you do want trade accounts to report to at least one of the CRAs, a trade account which does not report can yet be of some worth. You can always ask non-reporting accounts for trade references. And credit accounts of any sort ought to help you to better even out business expenses, thus making financial planning simpler. These are providers like PayPal Credit, T-Mobile, and Best Buy.

Revolving Store Credit

Once there are 3 more vendor trade accounts reporting to at least one of the CRAs, move onto revolving store credit. These are businesses which include Office Depot and Staples.

Use the business’s EIN on these credit applications.

Fleet Credit

Are there more accounts reporting? Then move to fleet credit. These are companies such as BP and Conoco. Use this credit to buy fuel, and to repair and maintain vehicles. Make certain to apply using the small business’s EIN.

Cash Credit

Have you been sensibly managing the credit you’ve up to this point? Then move onto more universal cash credit. These tend to be MasterCard credit cards. Keep your SSN off these applications; use your EIN instead.

If you have more trade accounts reporting, then these are in reach.

Funding Circle Reviews Credit Suite

What frustrates you the most about funding your business during a recession? Check out how our guide can help.

Monitor Your Business Credit

Know what is happening with your credit. Make sure it is being reported and deal with any mistakes ASAP. Get in the habit of checking credit reports and digging into the specifics, and not just the scores.

We can help you monitor business credit at Experian and D&B for 90% less. Update the relevant information if there are errors or the data is incomplete.

Disputing Errors

So, what’s all this monitoring for? It’s to challenge any mistakes in your records. Mistakes in your credit report(s) can be corrected. But the CRAs usually want you to dispute in a particular way.

Disputing credit report errors typically means you send a paper letter with copies of any evidence of payment with it. These are documents like receipts and cancelled checks. Never mail the original copies. Always send copies and retain the original copies.

Disputing credit report errors also means you precisely spell out any charges you contest. Make your dispute letter as clear as possible. Be specific about the issues with your report. Use certified mail so that you will have proof that you sent in your dispute.

A Word about Building Business Credit

Always use credit smartly! Never borrow beyond what you can pay off. Track balances and deadlines for repayments. Paying off punctually and in full will do more to elevate business credit scores than almost anything else.

Growing business credit pays off. Excellent business credit scores help a business get loans. Your creditor knows the business can pay its financial obligations. They recognize the small business is for real. The small business’s EIN attaches to high scores, and creditors won’t feel the need to require a personal guarantee.

Business credit is an asset which can help your small business for years to come.

Funding Circle Reviews: Takeaways

Fees are high at Funding Circle, but at least they’re being transparent about them. Plus, there is no prepayment penalty – but there are late fees. Hence Funding Circle is best for companies which do not need to borrow much and can pay it all back not only on time, but early. Borrowers which need more time to pay a loan back would probably do better elsewhere.

Finally, read the fine print and do the math. Therefore, go over details carefully. And decide if this option will be good for you and your company. In addition, consider alternative financing options beyond lending. This includes building business credit, to best get the money you need. Funding Circle reviews should be just the beginning.

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