Tag: Beat

The Fastest (and Cheapest) Way to Beat Your Competition

If you want to outrank your competition, what do you do?

First off, you need to keep track of everything they are doing. From their rankings to the content they are writing to even the links they are building and the keywords they are targeting, understanding what they are up to is key.

And after you figure out their strategy, you need to write more content, build more links, and optimize your site. Or you can hire an SEO agency, but most of us can’t afford that.

There must be a better way, right?

Well, over the next 60 days, I am going to make life easier for you with a major upgrade to Ubersuggest.

Here’s what I am thinking of doing and it will make it easier for you to outrank your competition.

Competitor analysis

First off, I’ve learned that many people don’t know who their competition really is when it comes to SEO.

Because of that, I’m going to create a competitor analysis report that shows you your competition.

Here’s a rough sketch of what that will look like:

You’ll be able to see who your competitors are based on common keywords you both rank for.

You’ll also be able to see how your rankings compare to theirs over time as well as their SEO traffic, backlinks, domain scores, and, best of all, keyword opportunities (or keyword gap).

What the keyword opportunities will break down is all of the keywords your competition ranks for that you don’t.

This way, you’ll be able to dive in and see everyone one of the keywords they are targeting and the ones you aren’t (but should be).

Again, the key to the report above (although the design needs to be tweaked) is that it will show you all of the keywords your competition ranks for that you aren’t targeting or ranking for… yet. The ones at the top will be the most lucrative keywords and the ones at the bottom will be the least lucrative.

Competitor rank tracking

On top of showing you new keyword opportunities without you having to do any work or searching, we are also going to start tracking your competitors’ rankings for you. 😉

So, in your rank tracking dashboard, you’ll see your rankings as well as your competitors’ rankings.

Currently, we show you if your rankings are going up or down each day (if you aren’t tracking this, go and set up a project).

We’ll be modifying that report to also show your competitors’ rankings… we are still working on the design.

That way if things are going bad for you, you can see if you were the only one who got affected or if your competition did as well.

But there is more

I know 60 days is a long time to wait, but I am also releasing something in the next week to also make your life easier when it comes to competitor analysis.

I will be releasing version 2.0 of the Ubersuggest Chrome Extension. If you haven’t already installed it, go here and do that now. It’s free!

Currently, you get data whenever you do a search. But it doesn’t provide enough data, especially on your competition, so I’m about to go and fix that.

First off, you’ll get data on traffic. Not only on your site but your competition as well.

So, whenever you perform a search, you will quickly be able to see how much SEO traffic any given domain gets.

And if you want more details, on the right-hand side of the Google search results you will see a graph containing an overview of how your competition stacks up against you.

You’ll also have a similar overview with backlink data.

And of course, I’m not stopping there.

The most popular e-commerce site on the web is Amazon. So, wouldn’t it be great to get data on keywords on Amazon?

Anytime you perform a search on Amazon, you’ll see data on all of the suggested keywords that they are providing you.

And then when you head to the second most popular search engine, YouTube, I’ll give you keyword data and competition data.

For example, whenever you search for a keyword, you’ll see data on all of the suggestions.

And if you click the “view all” button, you’ll see historical data on that keyword as well.

On a YouTube search listings page, you’ll start to get recommendations on other keywords that you could be targeting with your YouTube SEO.

And if you click on a video (even a competitor’s video!) you’ll start to see more data on their performance as well as keywords that they are targeting.

So, if you haven’t already, make sure you go and install the Chrome extension before the release next week.

Conclusion

I hope you are looking forward to the new release to Ubersuggest in the upcoming months.

I am really excited about the competitive analysis features within the application because it should make it a lot easier to see which keywords your competition ranks for that you don’t.

On top of that, the extension is making a lot of progress. My goal is to release a new version of the extension each month with new features that will make SEO easier and more convenient for you. 🙂

So, what do you think of the changes?

The post The Fastest (and Cheapest) Way to Beat Your Competition appeared first on Neil Patel.

Beat any Recession: Build Business Credit in 30 Days

Beat any Recession: Build Business Credit in 30 Days

You, too, can beat any recession: build business credit in 30 days! Here’s how and why.

Building better business credit means that your small business gets chances you never felt that you would. You can get brand-new equipment, bid on buildings, and cover the company payroll. And you can do so even when times are a bit lean. This is specifically helpful in seasonal businesses. That is because you can go for calendar months with just hardly any sales.

Due to this, you need to tackle growing your company credit. Enhance and maintain your scores and you will have these chances. Do not, and either you do not get these business opportunities, or they will set you back you a lot more. And no business owner wants that.

You will need to understand what affects your small business credit before you can make it better.

Hit the jackpot and weather any recession with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

Beat any Recession: Build Business Credit in 30 Days: Credit History Length Is Vital

This is in a nutshell how long your business has been making use of company credit. Obviously newer businesses will have short credit histories. While there is not too much you can specifically do about that, do not fret.

Credit reporting agencies will also look into your personal credit score and your very own background of payments. If your own personal credit is good, and in particular if you have a fairly extensive credit history, then your individual credit can come to the rescue of your company. That is, you did not just get your very first credit card not too long ago.

Obviously, the opposite is also true. Hence, if your private credit history is poor, then it will have a bearing on your business credit scores until your business and personal credit can be split.

Beat any Recession: Build Business Credit in 30 Days: Do not Let Your Credit Utilization Rate Harm Your Business

Your credit utilization rate just means the amount of cash you have on credit. So it is then divided by your total available credit. Lenders typically do not like to see this go above 30%. Therefore, for each $100 in credit, do not borrow on more than $30 of that.

If this percent is climbing, you’ll need to spend down. And work off your financial obligations prior to borrowing more.

Beat any Recession: Build Business Credit in 30 Days: Your Payment History Truly Matters

Late repayments will affect your company credit score for a good seven years. If you pay your business (and personal) debts off, as quickly as possible and as fully as possible, guess what happens? That is when you can make a very real difference when it relates to your credit scores.

Make sure to pay on schedule and you will reap the rewards of promptness.

Beat any Recession: Build Business Credit in 30 Days: Your Personal Credit Can Affect Your Business Credit

A bad business year could wind up on your personal credit score. And just in case your small business has not been around for too long, it will directly have an effect on your corporate credit.

Fortunately, you can unlink them both by taking steps to uncouple them. As an example, you can get credit cards solely for your business, or you open up business checking accounts and other bank accounts (or even get a business loan). And then the credit reporting bureaus will start to treat your private and corporate credit separately.

Also, make sure to incorporate. Or at least file a DBA (doing business as) status.

You can also pay for your company’s invoices with your business credit card or checking account. And make certain it is the company’s full name on the bill and not your own.

Hit the jackpot and weather any recession with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

Beat any Recession: Build Business Credit in 30 Days: The Credit Reporting Bureaus Can Just Plain Get It Wrong

Just the same as each and every organization out there, credit reporting agencies just like Equifax and Experian are only as good as their data. If your firm’s name is similar to another’s, or your name is a lot like another company owner’s, there can potentially be some oversights.

So keep an eye on those reports, and your company report at Dun & Bradstreet, PAYDEX. Remain on top of these reports and challenge charges with records and crystal clear communications. Do not just allow them to stay wrong! You can fix this!

And while you’re at, it you should also be monitoring the credit reporting bureau which just handles personal and not company credit. So, that is TransUnion. If you do not know the way to pull a credit report, do not worry. It’s simple.

Beat any Recession: Build Business Credit in 30 Days: The Method

Business credit is credit in a small business’s name. It doesn’t attach to a business owner’s personal credit, not even if the owner is a sole proprietor and the solitary employee of the business.

Because of this, an entrepreneur’s business and personal credit scores can be very different.

The Benefits

Considering that company credit is separate from consumer, it helps to secure a small business owner’s personal assets, in the event of court action or business bankruptcy.

Also, with two distinct credit scores, a small business owner can get two separate cards from the same merchant. This effectively doubles buying power.

Another advantage is that even startup ventures can do this. Going to a bank for a business loan can be a recipe for disappointment. But building business credit, when done correctly, is a plan for success.

Personal credit scores rely on payments but also various other elements like credit usage percentages.

But for business credit, the scores actually merely depend on whether a company pays its debts punctually.

Business Credit in a Recession

This credit links to your EIN and not your SSN, and is readily available without a personal guarantee. It is readily available no matter individual credit.

Business credit establishing is an exceptional choice in an economic recession, as it isn’t based on how well the economy is doing. It additionally develops an asset which will retain worth so long as your scores stay high.

The Process

Building company credit is a process, and it does not occur automatically. A company needs to proactively work to develop business credit.

Nevertheless, it can be done easily and quickly, and it is much speedier than developing individual credit scores.

Merchants are a big aspect of this process.

Carrying out the steps out of order will result in repetitive rejections. Nobody can start at the top with business credit. For instance, you can’t start with store or cash credit from your bank. If you do you’ll get a rejection 100% of the time.

Company Legitimacy

A business needs to be reliable to lending institutions and vendors.

Therefore, a business will need a professional-looking web site and e-mail address. And it needs to have site hosting from a company such as GoDaddy.

In addition, business telephone and fax numbers ought to have a listing on ListYourself.com.

In addition, the business phone number should be toll-free (800 exchange or similar).

A company will also need a bank account dedicated only to it, and it needs to have every one of the licenses essential for running.

Licenses

Recession Build Business Credit in 30 Days Credit SuiteThese licenses all must be in the accurate, correct name of the company. And they need to have the same company address and phone numbers.

So bear in mind, that this means not just state licenses, but possibly also city licenses.

Working with the Internal Revenue Service

Visit the IRS website and get an EIN for the small business. They’re totally free. Pick a business entity like corporation, LLC, etc.

A company can begin as a sole proprietor. But they will more than likely want to switch to a sort of corporation or partnership.

This is in order to reduce risk. And it will make best use of tax benefits.

A business entity will matter when it comes to taxes and liability in case of litigation. A sole proprietorship means the business owner is it when it comes to liability and tax obligations. No one else is responsible.

Sole Proprietors Take Note

If you operate a company as a sole proprietor, then at the very least be sure to file for a DBA. This is ‘doing business as’ status.

If you do not, then your personal name is the same as the company name. As a result, you can find yourself being directly responsible for all small business financial obligations.

In addition, according to the IRS, with this arrangement there is a 1 in 7 chance of an IRS audit. There is a 1 in 50 chance for corporations! Avoid confusion and drastically reduce the odds of an IRS audit as well.

Beginning the Business Credit Reporting Process

Begin at the D&B website and get a totally free D-U-N-S number. A D-U-N-S number is how D&B gets a small business into their system, to produce a PAYDEX score. If there is no D-U-N-S number, then there is no record and no PAYDEX score.

Once in D&B’s system, search Equifax and Experian’s web sites for the company. You can do this at www.creditsuite.com/reports. If there is a record with them, check it for accuracy and completeness. If there are no records with them, go to the next step in the process.

By doing so, Experian and Equifax will have activity to report on.

Vendor Credit

First you must establish trade lines that report. This is also called vendor credit. Then you’ll have an established credit profile, and you’ll get a business credit score.

And with an established business credit profile and score you can begin obtaining retail store and cash credit.

These varieties of accounts often tend to be for the things bought all the time, like shipping boxes, outdoor work wear, ink and toner, and office furniture.

But first off, what is trade credit? These trade lines are credit issuers who will give you initial credit when you have none now. Terms are ordinarily Net 30, instead of revolving.

Hence, if you get approval for $1,000 in vendor credit and use all of it, you must pay that money back in a set term, such as within 30 days on a Net 30 account.

Details

Net 30 accounts must be paid in full within 30 days. 60 accounts need to be paid in full within 60 days. Unlike with revolving accounts, you have a set time when you have to pay back what you borrowed or the credit you made use of.

To kick off your business credit profile properly, you need to get approval for vendor accounts that report to the business credit reporting bureaus. When that’s done, you can then make use of the credit.

Then repay what you used, and the account is on report to Dun & Bradstreet, Experian, or Equifax.

Vendor Credit – It Helps

Not every vendor can help in the same way true starter credit can. These are vendors that will grant an approval with hardly any effort. You also want them to be reporting to one or more of the big three CRAs: Dun & Bradstreet, Equifax, and Experian.

You want 3 of these to move onto the next step, which is retail credit.

Uline Shipping Supplies

Uline Shipping Supplies is a true starter vendor. You can find them online at www.uline.com. They offer shipping, packing, and industrial supplies, and they report to D&B and Experian.

You need to have a D-U-N-S number. They will request 2 references and a bank reference. The initial few orders might need to be paid in advance to initially get approval for Net 30 terms. Also, you may have to buy some things you don’t need.

Quill

Quill is an additional true starter vendor. You can find them online at www.quill.com. They sell office, packaging, and cleaning supplies, and they report to D&B.

Since Quill reports to two separate credit reporting bureaus, you get two credit experiences with them. Place an initial order first unless the D&B score is established.

Usually they will put you on a 90-day prepayment schedule. If you order items monthly for 3 months, they will typically approve you for a Net 30 Account.

Grainger Industrial Supply

Grainger Industrial Supply is also a true starter vendor. You can find them online at www.grainger.com. They sell safety equipment, plumbing supplies, and more, and they report to D&B. You will need a business license, EIN, and a D-U-N-S number.

For under a $1000 credit limit they will approve nearly any person with a business license.

Accounts That Don’t Report

Non-Reporting Trade Accounts can also be helpful. While you do want trade accounts to report to at the very least one of the CRAs, a trade account which does not report can nonetheless be of some value.

You can always ask non-reporting accounts for trade references. And also credit accounts of any sort ought to help you to better even out business expenses, thereby making budgeting simpler. These are providers like PayPal Credit, T-Mobile, and Best Buy.

Retail Credit

Once there are 3 or more vendor trade accounts reporting to at least one of the CRAs, then move to retail credit. These are businesses like Office Depot and Staples. These companies are likelier to have goods you need.

Use the small business’s EIN on these credit applications.

Fleet Credit

Are there more accounts reporting? Then move to fleet credit. These are businesses like BP and Conoco. Use this credit to purchase fuel, and repair and maintain vehicles. Make certain to apply using the company’s EIN.

Hit the jackpot and weather any recession with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

Cash Credit

Have you been responsibly handling the credit you’ve gotten up to this point? Then progress to more universal cash credit. These are businesses like Visa and MasterCard. Keep your SSN off these applications; use your EIN instead.

These are typically MasterCard credit cards. If you have more trade accounts reporting, then these are feasible.

Monitor Your Business Credit

Know what is happening with your credit. Make certain it is being reported and attend to any errors as soon as possible. Get in the practice of checking credit reports. Dig into the details, not just the scores.

We can help you monitor business credit at Experian and D&B for 90% less than it would cost you at the CRAs. 

At Equifax, you can monitor your account at: www.equifax.com/business/business-credit-monitor-small-business. 

Update Your Record

Update the details if there are mistakes or the relevant information is incomplete. At D&B, you can do this at: https://iupdate.dnb.com/iUpdate/viewiUpdateHome.htm. For Experian, go here: www.experian.com/small-business/business-credit-information.jsp. And for Equifax, go here: www.equifax.com/business/small-business.

Fix Your Business Credit

So, what’s all this monitoring for? It’s to contest any problems in your records. Errors in your credit report(s) can be taken care of. But the CRAs often want you to dispute in a particular way.

Get your small business’s PAYDEX report at: www.dnb.com/about-us/our-data.html. Get your company’s Experian report at: www.businesscreditfacts.com/pdp.aspx?pg=SearchForm. And get your Equifax business credit report at: www.equifax.com/business/credit-information.

Disputes

Disputing credit report errors commonly means you mail a paper letter with copies of any proofs of payment with it. These are documents like receipts and cancelled checks. Never send the original copies. Always send copies and keep the originals.

Fixing credit report inaccuracies also means you precisely spell out any charges you contest. Make your dispute letter as clear as possible. Be specific about the concerns with your report. Use certified mail so that you will have proof that you mailed in your dispute.

Dispute your or your company’s Equifax report by following the directions here: www.equifax.com/small-business-faqs/#Dispute-FAQs.

You can dispute inaccuracies on your or your company’s Experian report by following the instructions here: www.experian.com/small-business/business-credit-information.jsp.

And D&B’s PAYDEX Customer Service telephone number is here: www.dandb.com/glossary/paydex.

A Word about Business Credit Building

Always use credit sensibly! Don’t borrow more than what you can pay off. Monitor balances and deadlines for payments. Paying off on schedule and completely will do more to raise business credit scores than pretty much anything else.

Establishing company credit pays off. Great business credit scores help a company get loans. Your credit issuer knows the business can pay its debts. They understand the small business is bona fide.

The business’s EIN links to high scores and lenders won’t feel the need to ask for a personal guarantee.

Business credit is an asset which can help your business for years to come.

Beat any Recession: Build Business Credit in 30 Days: Takeaways

Once you learn what influences your company credit score, you can build business credit in 30 days.

Hit the jackpot and weather any recession with our best webinar and its trustworthy list of seven vendors who can help you build business credit.

The post Beat any Recession: Build Business Credit in 30 Days appeared first on Credit Suite.

Beat any Recession: Build Business Credit in 30 Days

Beat any Recession: Build Business Credit in 30 Days You, too, can beat any recession: build business credit in 30 days! Here’s how and why. Building better business credit means that your small business gets chances you never felt that you would. You can get brand-new equipment, bid on buildings, and cover the company payroll. … Continue reading Beat any Recession: Build Business Credit in 30 Days

Beat the Economic Downturn With Credit Score Hacks Every Business Owner Should Know

It’s looking a lot like the novel coronavirus is leading to an economic downturn. But you can still hack a great business credit score. Here’s how.

Do You Know These Credit Score Hacks? They’re Even More Important in an Economic Downturn!

Economic downturn got you down? Beat the recession with these credit score hacks for every business owner.

Establishing business credit means that your firm acquires chances you never believed you would. You can get all-new equipment, bid on buildings, and cover the company payroll. And you can do so even when times are a bit lean. This is especially helpful in holiday firms, where you can go for months with simply negligible sales.

Because of this, you need to focus on building your company credit. Improve and maintain your scores and you will have these chances. Do not, and either you do not get these business opportunities, or they will set you back you a lot more. And no entrepreneur wants that. You need to understand what affects your company credit before you can make it better.

Recession Period Financing

The number of US banks and thrifts has been decreasing gradually for a quarter of a century. This is from consolidation in the marketplace along with deregulation in the 1990s, reducing barriers to interstate banking. See: https://www.fundera.com/blog/happened-americas-small-businesses-financial-crisis-six-years-start-crisis-look-back-10-charts

Assets focused in ever‐larger financial institutions is problematic for local business owners. Big banks are a lot less likely to make small loans. Economic recessions suggest financial institutions become extra mindful with lending. The good news is, business credit does not rely upon financial institutions.

Economic Downturn Credit Score Hacks: Your Payment History is Important

Late payments will impact your small business credit score for a good seven years. You will need to pay your business debts off, as fast as possible and as fully as possible. If you are able to do so, then you can make a very real difference when it concerns your credit scores. Make certain to pay without delay and you will enjoy the rewards of punctuality.

And pay your personal debts off as fast as possible. Pay them off in full if you can. Check Hack #3 for why this is so vital.

Your payment patterns and history are a driving force in your overall credit score. Over time, paying your bills on schedule will help establish your company as one that pays their financial obligations. This will undoubtedly help push your rating up and show other business you are a low risk.

If you pay attention to none of the other credit score hacks, you will still do well to practice this one.

Economic Downturn Recession Credit Suite

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN. Get money even in a recession!

Economic Downturn Credit Score Hacks: Keep Your Debt-to-Income Ratio in Check

Credit utilization rate just means the amount of cash you have on credit which is then divided by your total available credit.

The more debt you have on your plate, the more invoices you have, as well as the less disposable income you have. If your total debt approaches or surpasses your income level, then you’re probably to be seen as high-risk.

Keep your debts in check and regularly pay them off to maintain a healthy balance between what you make and what you owe.

Lenders commonly do not wish to see this exceed 30%. So for every $100 in credit, do not borrow on more than $30 of that. If this percent is rising, you’ll need to spend down. And be sure to work off your financial obligations ahead of borrowing more.

Economic Downturn Credit Score Hacks: Your Personal Credit Can Have an Effect on Your Corporate Credit

Are you having a bad business year? Then it could end up on your consumer credit score. And in case your small business has not been in existence for too long, it will directly impact your corporate credit.

Nonetheless, you can unlink the two by taking measures to split up them. Open a separate bank account just for the business. And use your business credit cards for your business only. The same is true in reverse – don’t use your personal credit to pay business expenses.

Keep this up, and the credit reporting agencies will start to treat your personal and small business credit separately.

Also, make sure to incorporate. Or at least file a DBA (doing business as) status. You can also take care of your company’s invoices with your company credit card or checking account, and make certain it is the company’s full name on the bill and not your own.

Your own personal credit is fair game when it concerns your Intelliscore Plus rating. Running a company is hard work, yet don’t let your personal finances suffer. Make certain that you remain on top of your personal monthly expenses. Stay clear of unnecessary credit inquiries. And do not compromise your personal credit for business needs.

Economic Downturn Credit Score Hacks: Credit History Length Matters

This is in essence the length of time your firm has been using business credit. Of course newer businesses will have brief credit histories. While there is not a lot you can specifically do about that, do not fret.

Credit reporting bureaus will also take a look at your personal credit score and your own history of payments. If your own personal credit is excellent, and especially if you have a fairly lengthy credit history, then your individual credit can come to the rescue of your business. That is, you did not just get your first credit card recently.

Naturally the opposite is also right– if your personal credit history is poor, then it will impact your corporate credit scores until your company and consumer credit can be split.

Economic Downturn Credit Score Hacks: The Credit Reporting Bureaus Can Get it Wrong

Irrespective of what your credit score is, it is crucial that you continue to be thorough and examine your personal and business credit reports. This can help you discover possible issues and stay informed by yourself credit profile.

Just like as each and every organization out there, credit reporting agencies like Equifax and Experian are only as good as their files. If your business’s name is like another’s, or your name is a lot like another business owner’s, there can possibly be some mistakes.

So keep an eye on those reports, and your small business report at Dun & Bradstreet, PAYDEX. Stay on top of these reports and dispute charges with documentation and clear communications. Do not just allow them to stay wrong! You can correct this!

And while you’re at, it you should also be keeping track of the credit reporting bureau which exclusively handles personal and not business credit. So that is TransUnion. If you do not know exactly how to pull a credit report, do not worry. It is easy – just Google to find the links to the CRAs.

Economic Downturn Recession Credit Suite

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN. Get money even in a recession!

Economic Downturn Credit Score Hacks: Use Your Credit

Keeping your financial obligations low remains sound advice. Still, opening and responsibly making the most of company credit accounts can help you broaden your available credit and enhance your credit score.

Economic Downturn Credit Score Hacks: Monitoring Your Business Credit For Less

Know what is happening with your credit. Make sure it is being reported and address any errors ASAP. Get in the practice of taking a look at credit reports. Dig into the specifics, not just the scores.

We can help you monitor business credit at Experian and D&B for 90% less than it would cost you at the CRAs.

At Equifax, you can monitor your account at: www.equifax.com/business/business-credit-monitor-small-business.

Update Your Record

Update the data if there are errors or the details is incomplete. At D&B, you can do this at: https://iupdate.dnb.com/iUpdate/viewiUpdateHome.htm. For Experian, go here: www.experian.com/small-business/business-credit-information.jsp. So for Equifax, go here: www.equifax.com/business/small-business.

Economic Downturn Credit Score Hacks: Fix Your Business Credit

So, what’s all this monitoring for? It’s to challenge any problems in your records. You can fix mistakes in your credit reports. But the CRAs often want you to dispute in a particular way.

Get your business’s PAYDEX report at: www.dnb.com/about-us/our-data.html. Get your company’s Experian report at: www.businesscreditfacts.com/pdp.aspx?pg=SearchForm. And get your Equifax business credit report at: www.equifax.com/business/credit-information.

Disputes

Disputing credit report inaccuracies usually means you send a paper letter with copies of any proof of payment with it. These are going to be documents like receipts and cancelled checks. Never mail the original copies. Always send copies and retain the original copies.

Fixing credit report mistakes also means you specifically detail any charges you contest. Make your dispute letter as clear as possible. Be specific about the concerns with your report. Use certified mail so that you will have proof that you mailed in your dispute.

Dispute your or your small business’s Equifax report by following the directions here: www.equifax.com/small-business-faqs/#Dispute-FAQs.

You can dispute inaccuracies on your or your company’s Experian report by following the directions here: www.experian.com/small-business/business-credit-information.jsp.

And D&B wants you to dispute by phone. So their PAYDEX Customer Service contact number is here: www.dandb.com/glossary/paydex.

Economic Downturn Recession Credit Suite

Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN. Get money even in a recession!

Economic Downturn Credit Score Hacks: Takeaways

Hacks for your business credit score are really a fancy way of saying one thing. Be responsible. Pay your debts on time. Don’t put too much on credit. don’t neglect your personal credit. Keep your accounts open. Jump on any errors you find. Use your credit. Monitor what happens with it.  Follow these suggestions and you will be well on your way to an excellent business credit score.

Beat the economic downturn! You can prosper, even now!

Once you know what impacts your small business credit score, you are that much nearer to building improved corporate credit. Learn more here and get started toward building business credit attached to your company’s EIN and not your SSN.

The COVID-19 situation is not going to last forever.

The post Beat the Economic Downturn With Credit Score Hacks Every Business Owner Should Know appeared first on Credit Suite.

Beat Your Competition with These New Year’s Hiring Resolutions

Beat Your Competition with These New Year’s Hiring Resolutions

An additional year has actually passed as well as it’s time to make your New Year’s resolutions. While others will certainly be munching and also striking the health club on pure nicotine gum tissue, you can obtain an upper hand on your competitors with these employing strategies to construct your labor force in 2006.

Employ Slow, Fire Fast

The very first and also crucial resolution you can make in the New Year is to quit waiting up until the eleventh hour to work with a brand-new staff member as well as quit allowing the dead weight in your division drag the remainder of the team down. Monitoring is not a simple job, and also employing constantly appears to wind up under of the ‘to do’ checklist. As a result of this, supervisors constantly have a tendency to hurry the employing procedure given that they, “required a person the other day.”

When it’s time to employ a brand-new staff member, deal with to make your life easier this year by being aggressive. By taking the ideal quantity of time to employ skilled prospects, you’ll conserve on your own the future administration migraines that originate from hurried employing blunders.

Dedicate to ending those workers that aren’t satisfying your assumptions on a regular basis. This resolution is a little tougher to perform because these individuals hardly ever do anything to overtly attract your interest to their inadequate efficiency. By developing clear efficiency assumptions, you’ll have a far better understanding of when to provide a pink slip.

Quit Selling Your Jobs

Among the simplest blunders in hiring is obtaining excessively delighted regarding fantastic prospects and also attempting to market them on all the reasons that they need to take your task. This can result in wrong presumptions concerning the placement, causing unforeseen turn over as well as a general poor fit.

To fix this issue in the New Year, dedicate to developing sensible efficiency assumptions in composing for every single worker you mean to employ. This need to consist of an outdated timeline of anticipated success for the very first 30 to 180 days of the work depending upon the intricacy as well as breadth of duties.

Honestly connect them to any kind of prospect that is being taken into consideration when you’ve recorded these assumptions. Do not think twice to chat concerning the battles and also obstacles that a prospect may have. This open interaction must remove indifferent prospects in addition to invigorate those all set for the job.

Quit Hiring on First Impressions

We frequently depend on our feelings in employing which leads to making fast judgments based on our first perceptions. When this occurs, excellent prospects are neglected due to the fact that of surface signs of their capacity while inadequate prospects are employed for their remarkable discussion abilities.

If you often tend to lean towards making snap judgments on work prospects, comply with these actions to conquer employing mistakes based on first perceptions. Second, make a solid choice prior to going right into any type of meeting that you will not permit the initial couple of mins to establish your choice.

Develop Hiring Partners, not Hiring Vendors

A research launched this year by the American Staffing Association exposed that Fortune 500 purchasers saw collaboration with their staffing distributors as an integral part of their company. The very same research disclosed that just 2 in 5 consumers see their existing staffing distributors as “companions.” What this suggests is that most of firms that collaborate with staffing companies consider them a supplier as opposed to a calculated staffing companion.

You might be missing out on out on some of the significant advantages of a solid collaboration with your staffing company if this seems like your business. To press this partnership to the following degree, guarantee that your staffing vendor has a company understanding of your service difficulties by welcoming them to your labor force growth conferences. Job with your staffing provider to create a critical staffing timeline that will certainly make certain that your staffing difficulties are resolved as the organisation expands as well as the economic situation varies.

This year, solve to make your employing procedure a foreseeable organisation technique as opposed to an undependable occasion as well as 2006 will certainly be a site year for your labor force.

The very first and also most vital resolution you can make in the New Year is to quit waiting up until the last min to employ a brand-new staff member as well as quit allowing the dead weight in your division drag the remainder of the team down. We usually count on our feelings in working with which leads to making fast judgments based on our first impacts. When this takes place, excellent prospects are ignored due to the fact that of shallow indications of their capacity while bad prospects are worked with for their premium discussion abilities. While character is a crucial variable, intellectual capability, technological abilities, need, and also core worths need to additionally be taken into consideration in any type of employing choice.

If you often tend to lean towards making snap judgments on task prospects, adhere to these actions to get rid of employing mistakes based on first perceptions.

The post Beat Your Competition with These New Year’s Hiring Resolutions appeared first on ROI Credit Builders.

Beat Your Competitors Rankings with One Change

Hi Everyone

I’d like to show you a short video case study which Chris Cantell made recently – showing just how insanely powerful for ranking is this one thing:

Relevance!

Chris and I have been teaching the importance of making your page hyper relevant for a couple of year now, in our webinars.  Importance which, as you will see from this video, cannot be underestimated.

In short, if you have the right relevance, you will outrank even massive authority competing sites!!!

…as you’ll see in the video.

How is it that we know how to make our pages relevant?

You see, we’ve studied Google’s patents.  This information comes right out of one of their patent applications.

Patent information is publicly available, and gives us deep insight right into the heart of the Google algorithm.

The rest of the industry is finally beginning to talk about this.

They seem to have named it by the curious acronym “TF IDF” (which stands for term frequency-inverse document frequency – it’s a name that speaks of the inclusion of relevant terms, words and phrases, in your page).

Fortunately, those of you who have followed us for a while or seen our webinars know exactly how to achieve relevance, and those of you in SEO Breakthrough have our relevant keyword master tool to automate the process of harvesting these relevant words and phrases from the internet!

Anyway, have a look at this video, it’s very informative.  I think you’ll be blown away by the comparison between these sites:

All the best

John Pearce and Chris Cantell

 

The post Beat Your Competitors Rankings with One Change appeared first on SEO BreakThrough.

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How I Beat Google’s Core Update by Changing the Game

Google released a major update. They typically don’t announce their updates, but you know when they do, it is going to be big.

And that’s what happened with the most recent update that they announced.

A lot of people saw their traffic drop. And of course, at the same time, people saw their traffic increase because when one site goes down in rankings another site moves up to take its spot.

Can you guess what happened to my traffic?

Well, based on the title of the post you are probably going
to guess that it went up.

Now, let’s see what happened to my search traffic.

My overall traffic has already dipped by roughly 6%. When you look at my organic traffic, you can see that it has dropped by 13.39%.

I know what you are thinking… how did you beat Google’s core update when your traffic went down?

What if I told you that I saw this coming and I came up with a solution and contingency strategy in case my organic search traffic would ever drop?

But before I go into that, let me first break down how it all started and then I will get into how I beat Google’s core update.

A new trend

I’ve been doing SEO for a long time… roughly 18 years now.

When I first started, Google algorithm updates still sucked but they were much more simple. For example, you could get hit hard if you built spammy links or if your content was super thin and provided no value.

Over the years, their algorithm has gotten much more complex. Nowadays, it isn’t about if you are breaking the rules or not. Today, it is about optimizing for user experience and doing what’s best for your visitors.

But that in and of itself is never very clear. How do you know that what you are doing is better for a visitor than your competition?

Honestly, you can never be 100% sure. The only one who actually knows is Google. And it is based on whoever it is they decide to work on coding or adjusting their algorithm.

Years ago, I started to notice a new trend with my search
traffic.

Look at the graph above, do you see the trend?

And no, my traffic doesn’t just climb up and to the right. There are a lot of dips in there. But, of course, my rankings eventually started to continually climb because I figured out how to adapt to algorithm updates.

On a side note, if you aren’t sure how to adapt to the latest algorithm update, read this. It will teach you how to recover your traffic… assuming you saw a dip. Or if you need extra help, check out my ad agency.

In many cases after an algorithm update, Google continues to fine-tune and tweak the algorithm. And if you saw a dip when you shouldn’t have, you’ll eventually start recovering.

But even then, there was one big issue. Compared to all of the previous years, I started to feel like I didn’t have control as an SEO anymore back in 2017. I could no longer guarantee my success, even if I did everything correctly.

Now, I am not trying to blame Google… they didn’t do anything wrong. Overall, their algorithm is great and relevant. If it wasn’t, I wouldn’t be using them.

And just like you and me, Google isn’t perfect. They continually adjust and aim to improve. That’s why they do over 3,200 algorithm updates in a year.

But still, even though I love Google, I didn’t like the
feeling of being helpless. Because I knew if my traffic took a drastic dip, I
would lose a ton of money.

I need that traffic, not only to drive new revenue but, more importantly, to pay my team members. The concept of not being able to pay my team on any given month is scary, especially when your business is bootstrapped.

So what did I do?

I took matters into my own hands

Although I love SEO, and I think I’m pretty decent at it
based on my traffic and my track record, I knew I had to come up with another
solution that could provide me with sustainable traffic that could still
generate leads for my business.

In addition to that, I wanted to find something that wasn’t “paid,” as I was bootstrapping. Just like how SEO was starting to have more ups and downs compared to what I’ve seen in my 18-year career, I knew the cost at paid ads would continually rise.

Just look at Google’s ad revenue. They have some ups and downs every quarter but the overall trend is up and to the right.

In other words, advertising will continually get more expensive over time.

And it’s not just Google either. Facebook Ads keep getting more expensive as well.

I didn’t want to rely on a channel that would cost me more next year and the year after because it could get so expensive that I may not be able to profitably leverage it in the future.

So, what did I do?

I went on a hunt to figure out a way to get direct, referral, and organic traffic that didn’t rely on any algorithm updates. (I will explain what I mean by organic traffic in a bit.)

I went on my mission

With the help of my buddy, Andrew Dumont, I went searching for websites that continually received good traffic even after algorithm updates.

Here were the criteria that we were looking for:

  • Sites that weren’t reliant on Google traffic
  • Sites that didn’t need to continually produce
    more content to get more traffic
  • Sites that weren’t popular due to social media traffic
    (we both saw social traffic dying)
  • Sites that didn’t leverage paid ads in the past
    or present
  • Sites that didn’t leverage marketing

In essence, we were looking for sites that were popular because people naturally liked them. Our intentions at first weren’t to necessarily buy any of these sites. Instead, we were trying to figure out how to naturally become popular so we could replicate it.

Do you know what we figured out?

I’ll give you a hint.

Think of it this way: Google doesn’t get the majority of their traffic from SEO. And Facebook doesn’t get their traffic because they rank everywhere on Google or that people share Facebook.com on the social web.

Do you know how they are naturally popular?

It comes down to building a good product.

That was my aha! moment. Why continually crank out thousands of pieces of content, which isn’t scalable and is a pain as you eventually have to update your old content, when I could just build a product?

That’s when Andrew and I stumbled
upon Ubersuggest.

Now the Ubersuggest you see today
isn’t what it looked like in February 2017 when I bought
it.

It used to be a simple tool that
just showed you Google Suggest results based on any query.

Before I took it over, it was generating 117,425 unique
visitors per month and had 38,700 backlinks from 8,490 referring domains.

All of this was natural. The original founder didn’t do any
marketing. He just built a product and it naturally spread.

The tool did, however, have roughly 43% of its traffic coming from organic search. Now, can you guess what keyword it was?

The term was “Ubersuggest”.

In other words, its organic traffic mainly came from its own brand, which isn’t really reliant on SEO or affected by Google algorithm updates. That’s also what I meant when I talked about organic traffic that wasn’t reliant on Google.

Now since then I’ve gone a bit crazy with Ubersuggest and released loads of new features… from daily rank tracking to a domain analysis and site audit report to a content ideas report and backlinks report.

In other words, I’ve been making it a robust SEO tool that has everything you need and is easy to use.

It’s been so effective that the traffic on Ubersuggest went from 117,425 unique visitors to a whopping 651,436 unique visitors that generates 2,357,927 visits and 13,582,999 pageviews per month.

Best of all, the users are sticky, meaning the average Ubersuggest user spends over 26 minutes on the application each month. This means that they are engaged and will likely to convert into customers.

As I get more aggressive with my Ubersuggest funnel and start collecting leads from it, I expect to receive many more emails like that.

And over the years, I expect the traffic to continually grow.

Best of all, do you know what happens to the traffic on Ubersuggest when my site gets hit by a Google algorithm update or when my content stops going viral on Facebook?

It continually goes up and to the right.

Now, unless you dump a ton of money and time into replicating
what I am doing with Ubersuggest, but for your industry, you won’t generate the
results I am generating.

As my mom says, I’m kind of crazy…

But that doesn’t mean you can’t do well on a budget.

Back in 2013, I did a test where I released a tool on my old blog Quick Sprout. It was an SEO tool that wasn’t too great and honestly, I probably spent too much money on it.

Here were the stats for the first 4 days of releasing the
tool:

  • Day #1: 8,462 people ran 10,766 URLs
  • Day #2: 5,685 people ran 7,241 URLs
  • Day #3: 1,758 people ran 2,264 URLs
  • Day #4: 1,842 people ran 2,291 URLs

Even after the launch traffic died down, still 1,000+ people per day used the tool. And, over time, it actually went up to over 2,000.

It was at that point in my career, I realized that people
love tools.

I know what you are thinking though… how do you do this on a budget, right?

How to build tools without hiring developers or spending
lots of money

What’s silly is, and I wish I knew this before I built my first tool on Quick Sprout back in the day, there are tools that already exist for every industry.

You don’t have to create something new or hire some expensive developers. You can just use an existing tool on the market.

And if you want to go crazy like me, you can start adding multiple tools to your site… just like how I have an A/B testing calculator.

So how do you add tools without breaking the bank?

You buy them from sites like Code Canyon. From $2 to $50, you can find tools on just about anything. For example, if I wanted an SEO tool, Code Canyon has a ton to choose from. Just look at this one.

Not a bad looking tool that you can have on your website for just $40. You don’t have to pay monthly fees and you don’t need a developer… it’s easy to install and it doesn’t cost much in the grand scheme of things.

And here is the crazy thing: The $40 SEO tool has more features than the Quick Sprout one I built, has a better overall design, and it is .1% the cost.

Only if I knew that before I built it years ago. :/

Look, there are tools out there for every industry. From mortgage calculators to calorie counters to a parking spot finder and even video games that you can add to your site and make your own.

In other words, you don’t have to build something from scratch. There are tools for every industry that already exists and you can buy them for pennies on the dollar.

Conclusion

I love SEO and always will. Heck, even though many SEOs hate
how Google does algorithm updates, that doesn’t bother me either… I love Google
and they have built a great product.

But if you want to continually do well, you can’t rely on one marketing channel. You need to take an omnichannel approach and leverage as many as possible.

That way, when one goes down, you are still generating traffic.

Now if you want to do really well, think about most of the
large companies out there. You don’t build a billion-dollar business from SEO,
paid ads, or any other form of marketing. You first need to build an amazing
product or service.

So, consider adding tools to your site, the data shows it is more effective than content marketing and it is more scalable.

Sure you probably won’t achieve the results I achieved with Ubersuggest, but you can achieve the results I had with Quick Sprout. And you can achieve better results than what you are currently getting from content marketing.

What do you think? Are you going to add tools to your site?

PS: If you aren’t sure what type of tool you should add to your site, leave a comment and I will see if I can give you any ideas. 🙂

The post How I Beat Google’s Core Update by Changing the Game appeared first on Neil Patel.