New comment by dustanbower in "Ask HN: Who wants to be hired? (May 2021)"

Location: Virginia

Remote: Yes (have worked exclusively remotely for past 10 years)

Willing to relocate: No

I’ve been doing full-stack work for the past 10 years, with Python and Django on the back-end and HTML, CSS, JavaScript, and jQuery on the front-end. I’ve also worked with the Django REST Framework and React.js. I’m intimately familiar with schema and data migrations, including migrations between Django projects. I’ve worked extensively with startups and I’ve worked with large companies. I have a lot of experience working with distributed teams and am open to occasional travel.

Résumé: https://drive.google.com/open?id=0B8b4x4qzEFAOS0FFb1NhcDBOVk…

LinkedIn: https://www.linkedin.com/in/dustan-bower-722331ba/

Technologies: JavaScript, React, Python, Django, Django REST Framework, migrations

Availability: Flexible

Email: dustan.bower at gmail

New comment by dustanbower in "Ask HN: Who wants to be hired? (May 2021)"

Location: Virginia Remote: Yes (have worked exclusively remotely for past 10 years) Willing to relocate: No I’ve been doing full-stack work for the past 10 years, with Python and Django on the back-end and HTML, CSS, JavaScript, and jQuery on the front-end. I’ve also worked with the Django REST Framework and React.js. I’m intimately familiar … Continue reading New comment by dustanbower in "Ask HN: Who wants to be hired? (May 2021)"

New comment by mickm in "Ask HN: Who is hiring? (May 2021)"

BREAKFAST | Senior Firmware/Software Engineers | Brooklyn, NY | ONSITE or REMOTE (US) BREAKFAST is an art studio that creates very large-scale computer-controlled interactive kinetic art sculptures (whew!). Our work has been exhibited at Christie’s in New York, The European Fine Art Fair (TEFAF) in New York, and Design Miami to name a few, and … Continue reading New comment by mickm in "Ask HN: Who is hiring? (May 2021)"

New Story (YC S15) Is Hiring Head of People and Culture

Article URL: https://newstorycharity.org/careers/head-of-people-and-culture

Comments URL: https://news.ycombinator.com/item?id=27141120

Points: 1

# Comments: 0

The post New Story (YC S15) Is Hiring Head of People and Culture appeared first on ROI Credit Builders.

10 Preventable SMB Lending Deal Killers

What is SMB Lending?

SMB lending is small and midsize business lending. This can be through banks, credit unions, online alternative lenders, private lenders, and others. But like every other form of business financing, SMB lending it’s far from a sure thing.

Your business needs money (all businesses do). And you’re ready to sign on the dotted line and take out a loan. But then the verdict comes back – denial! What do you do? And, more importantly, how do you prevent such an issue from cropping up again?

Basic Issues with Loan Denials

Your lender wants to be assured that you can and will pay them back. Essentially, if you don’t have business credit, they are looking for one or more of these three characteristics of you and/or your business:

  • Collateral
  • Personal Credit (yours or a guarantor’s)
  • Cash Flow

It all comes down to fundability

Fundability

Fundability is your business’s ability to get funding. You can make it harder or easier for your business to get money. A lot of the power is in your hands. So choose wisely.

Build for Fundability

A business starts with no credit profile. Therefore, what’s on an application is all that’s reviewed for approvals, so your application must be very strong. Half of all companies fail in their first 5 years, and 2/3 in the first 10. As a result, new businesses don’t seem fundable to lenders. You can change that.

SMB Lending Deal Killer #1: Your Business Seems to be Too Risky

Many entrepreneurs put the name of their industry in their business name. But this is a mistake that can lead to denials. Keep the name of a high-risk or restricted industry out of your business name. There is nothing underhanded about this – it is above board and honest.

Some restricted industries include:

  • oil trading or energy
  • finance companies and pawn shops
  • ammunition or weapons manufacturing
  • bail bonds, check cashing agencies
  • political campaigns
  • X-rated products or entertainment

If your business name shows you’re in one of these industries you may get a denial.

Fix #1: Keep the Name of a High Risk Industry Out of Your Business Name

Many lenders automatically decline if a business name indicates a high risk industry. But your business doesn’t have to be called Jennifer’s Check Cashing. It can be called simply Jennifer’s. While this won’t guarantee success, at least it will get your business past an initial denial based on your business name containing a red flag.

Demolish your funding problems with 27 killer ways to get cash for your business.

SMB Lending Deal Killer #2: Records Inconsistency

One of the most common reasons for loan and credit card application denials is the lender can’t easily locate a business online. The business name, address, etc. on your application should be the exact same as what’s listed online and with your Secretary of State. This even means hyphens and abbreviations. Inconsistencies spell fraud to lenders, no matter what your ethics and intentions are.

Fix #2: Keep Your Records Consistent Everywhere

Make sure your business information is exactly the same on corporation papers, licenses, utility statements, and bank statements. Also make sure the business name and all other information is the same on as many online listings you can find. And keep in mind that a full business name should include any recorded DBA filing in use. But consider a DBA a short stop on the way to incorporating.

SMB Lending Deal Killer #3: Issues with Your EIN, SIC and NAICS Codes, Corporate Entity, and Licenses

To get financing or credit for your business you must have a business entity. A corporation or LLC gives you more credibility in many cases. It also helps you reduce your liability. And it separates you from your business. It makes the business a separate legal entity. Make sure your entity is set up in the same state as your business address. Choose your entity at the IRS website.

Fix #3: Settle Your EIN, SIC and NAICS Codes, Corporate Entities, and Licenses

Your corporation must have a Federal Tax ID number (EIN). Just like you have a Social Security Number, your business has an EIN. You use your Tax ID number to open a bank account and to build a business credit profile. Take the time to verify all agencies, banks, and trade credit vendors have your business listed with the same Tax ID number.  Also make sure your address with the IRS is the same as listed everywhere else.

The IRS website is where you choose SIC and NAICS codes. Industries are categorized by 2 kinds of codes. SIC (Standard Industrial Classification) and NAICS (North American Industry Classification System) – you chose these codes. Be honest when you choose yours. But there’s no reason to choose the riskiest code if a less risky one might apply.

Fix #3: Get Your Licenses

Make sure you have the proper licensing for your corporation. Make sure the address on your licenses is the same as all other documents. Contact State, County, and City Government offices, see if there are any required licenses and permits to operate your type of business. Being licensed also builds credibility in your business, and that can help you get more customers.

Demolish your funding problems with 27 killer ways to get cash for your business.

SMB Lending Deal Killer #4: Business Address Issues

Your business address has to be a real brick and mortar building. It must be deliverable physical address. For a retail establishment, this should not be a residential address or a PO Box. Don’t use UPS mailing addresses. Some lenders will not approve and fund unless you meet this criterion.

Fix #4: Take Care of Your Business Address Issues

Lenders check with USPS and places like Google Maps to see if you’re using a residential address. If you are, and yours is a retail business, you could get an immediate decline. For a retail business, do NOT use a residential address on your application! Not even if your company is just you. But you can often use a virtual address. We like Regus, Davinci, and Alliance. But keep in mind, not every vendor will accept a virtual address.

SMB Lending Deal Killer #5: Not Paying Attention to Business Phone Numbers, and a 411 Listing

Lenders can see an 800 Number or toll-free phone number as a sign of business credibility. Even if you’re a single owner with a residence-based business, a toll-free number provides the perception that you are an even bigger company. It’s incredibly easy and inexpensive to set up a virtual local phone number or a toll free 800 number.

Fix #5: Pay Attention to Business Phone Numbers, and a 411 Listing

A cell or residential phone number as your main business line could get you flagged as un-established – but VOIP is okay. Do not give a personal cell phone or residential phone as the business phone number. Your phone number must be listed with 411 for most credit issuers and lenders to approve you. Check your record to see if you have a listing. Make sure your information is accurate. No record? Then use ListYourself.net to get a listing. Business phone number should be toll-free (800 exchange or comparable).

SMB Lending Deal Killer #6: Non-Professional Website and Email

Lenders will research your corporation on the internet. It is best if they learned everything directly from your corporate website. Not having a company website can severely hurt any chances of getting loans. Use places like TemplateMonster.com and Upwork.com and get a site up cheap and fast.

Fix #6: Set Up a Professional Website and Email

You need a professional website, more than a listing on Yelp. Buy a domain from a place like GoDaddy. Your domain should be your business name, if possible.

You need a company email address for your business. This email must be on the same domain as your website. Use a professional email address like yourname@yoursite.com. This usually comes with a website domain provider like GoDaddy. It is not just professional it also greatly helps your chances of getting approval from a lender. Do not use AOL, Gmail, or similar kinds of email.

SMB Lending Deal Killer #7: Business Bank Account Carelessness

When first opening up and working with your business bank account, you always need to be looking to the future. That future is bank loans. Set your business up for bank loan approval success. Being careful with your business bank account is the key.

Fix #7: Take Care of Your Business Bank Account

Your business banking history is vital! It lead directly to your success, or failure is securing larger business loans. The longer your business banking history, the better your borrowing potential is.

You must have a bank account devoted strictly to your business. This helps at tax time. The IRS does not want you commingling funds. Make accounting easier and reduce the risk of audit. Keep personal and business funds separate. The simplest and best way to do this is with a separate account.

Open Your Business Bank Account ASAP

The date you open your business bank account, is the day that lenders consider your business to have started. So if you incorporated your business 10 years ago, but just opened the business bank account yesterday, then your business started yesterday.

Keep a Great Bank Ratings with Your Business Bank Account

Your bank rates you on your balances and more. Higher rated businesses get loans, lower rated businesses do not. When applying for a bank loan, maintain $10,000 on average in your bank account for at least 3 months.

A $10,000 average balance for 3 or more months gives you what’s called a Low-5 rating. With a Low 5 rating, most conventional banks see your corporation as fundable. If you don’t have a Low-5, you can still get corporate credit and alternative loans, but you would not be able to get a conventional loan. Bank ratings measure how responsible the account owner is with funds.

You can also help your business’s bank rating with:

  • Using more bank products (like certificates of deposit)
  • Consistent deposits
  • Rising balances

Demolish your funding problems with 27 killer ways to get cash for your business.

SMB Lending Deal Killer #8: Not Getting Your Personal Financial House in Order

Personal credit quality is often helpful for getting funding. So if personal credit is not in order, get it straightened out and improve it. Don’t neglect this piece.

Fix #8: Get Your Personal Financial House in Order

For a business loan at a conventional bank you need good personal, business, and bank credit. While you want to build good business credit, having good personal credit can get you started. Good personal credit will open doors, and it will open them earlier.

Personal credit scores are based on:

  • Payment history – so pay your bills on time and pay down your balances
  • Utilization/Amounts Owed – so don’t max out your cards
  • Credit Mix – so carry more than one type of credit card
  • Length of Credit History/New Credit – so don’t close older accounts, and don’t constantly shop for new cards

SMB Lending Deal Killer #9: No Business Credit

Your business has its own credit, just like you do. It’s a measure of how well your business can pay its bills. But without building that credit, your scores will be low/nonexistent. This will kill any business loan deal.

Fix #9: Set Up for Business Credit and Get Your Business Identification Numbers

Go to D&B’s website and look for your business. Can’t find it? Then get a free D-U-N-S number. Your D-U-N-S plus 3 payment experiences gets you a PAYDEX score. Once you are in D&B’s system, search Equifax and Experian’s sites for your business. You can do so via Credit Suite.

Another ID number is the BIN (Business Identification Number) number. Experian’s BizSource assigns a BIN. A business must be listed with CRAs to establish business credit. You can also be denied funding if you don’t have a credit score or a low credit score with D&B, Experian, or Equifax.

SMB Lending Deal Killer #10: Poor Business Credit

It’s not enough to just get your ID numbers. You need to actively build business credit – it doesn’t just happen. But you can’t start off with Visa and Mastercard. Instead, you can get started at vendors like Uline.

Fix #10: Build Business Credit

Get the most favorable funding by paying all bills on time. This gets you:

  • A PAYDEX score of 80
  • Equifax Credit Risk Score of 90 or better
  • And a good FICO SBSS score – it is driven (in part) by on-time payments and business credit history
  • For Experian, historical behavior (payment history) = 5-10% of total score

Your business’s payment performance matters more than anything else.

Fix #10: Start Business Credit Monitoring

Keep your business credit scores high and your reports accurate with credit monitoring. We offer it for less. Check all listings with the business CRAs for accuracy and completeness. You want to be sure any info they have is accurate. See creditsuite.com/reports.

Preventable Lending Deal Killers: Takeaways

You can help avert these lending deal killers in 10 separate ways. Setting up your business properly, with a good name and professional address, phone, etc. will help. So will getting a proper EIN, SIC and NAICS codes, and all required licensing. Responsibly handle your bank account and business and personal credit, too. Monitoring helps you keep your business credit scores high, and we offer it for less.

The post 10 Preventable SMB Lending Deal Killers appeared first on Credit Suite.

How to Create Your Personal Brand’s Visual Identity

Visual branding is the most effective way to create a powerful online presence. If you don’t believe me, check out this article on why visuals are important in marketing: When half of the human brain … The post How to Create Your Personal Brand’s Visual Identity appeared first on Paper.li blog.

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Canadian National Takes Lead in Bidding for Kansas City Southern

Canadian railroad agreed to add more stock to its proposal and cover a $700 million breakup fee.

The post Canadian National Takes Lead in Bidding for Kansas City Southern first appeared on Online Web Store Site.

Online Marketing Made Simple

Web Marketing Made Simple

When you initially get started on a net advertising endeavor, it’s flawlessly regular to be bewildered. There is so much to discover, so lots of various points you can do to market a service online, as well as so numerous “specialists” that declare they’ve obtained the “secret” to making cash online.

What’s the trick to net advertising as well as making cash online? There are lots of techniques for numerous kinds of net advertising and marketing strategies and also what jobs fantastic for one company, may not function at all for an additional.

Instead than attempting to “grasp the art” of net advertising and marketing, it is best to obtain a fast review of web advertising strategies, determine which one (or 2) you desire to attempt initially, obtain the understanding as well as ability you require to draw off the strategy, as well as see just how it functions. Naturally you require to do some research study to determine your target audience as well as produce an advertising and marketing strategy, yet your web marketing strategy does not need to be substantial and also does not need to be uncompromising from the first day. You can examine your statistics, see what is functioning and also what isn’t, as well as fine-tune your online marketing project as you accompany to reinforce it and also make it extra reliable.

When you begin in online marketing, it is excellent to have an understanding of different sorts of web marketing strategies, yet the key ones to focus on initially are internet search engine advertising and marketing and also pay-per-click online search engine advertising. Usually, over 80% of the web traffic that involves a site locates the internet site via the online search engine, so online search engine listings are crucial to online marketing.

Online search engine advertising and marketing is composed mainly of enhancing your internet site utilizing targeted key phrases, loading it with pertinent material, developing appropriate inbound web links, as well as sending the website to the internet search engine. With pay-per-click online search engine advertising and marketing, the procedure of web marketing via the online search engine is streamlined a little bit due to the fact that you bid on search phrases that will certainly give outcomes for your specific site and also your online search engine ranking is based mostly on your proposal as opposed to depending only on website optimization which can be rather tough.

As opposed to concentrating on a selection of online marketing strategies at the same time, you’ll locate it is a lot more efficient to go after online marketing choices one by one. After developing one method, you can go on to the following, continuously reinforcing your online marketing initiatives.

There are bunches of methods for numerous kinds of web advertising methods as well as what jobs wonderful for one service, could not function at all for an additional.

Instead than attempting to “grasp the art” of net advertising and marketing, it is best to obtain a fast introduction of web advertising methods, choose which one (or 2) you desire to attempt initially, acquire the understanding as well as ability you require to draw off the method, and also see just how it functions. Of program you require to do some study to determine your target market as well as develop an advertising and marketing strategy, however your net advertising and marketing strategy does not have to be comprehensive as well as does not have actually to be established in rock from day one.

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If the supplies begin at simply under a buck, exactly how can a capitalist want to prosper in the long run?

If the supplies begin at simply under a buck, just how can a financier intend to prosper in the long run?

To obtain one of the most acquires out of your cent supply financial investments, it’s crucial that you grab info regarding specific firms prior to the information strikes the main media stream.As quickly as word is produced concerning a business, the rate of the dime supply rises till it no more drops in the group of cent supplies whatsoever. Exactly how do you obtain this kind of info if the media isn’t distributing it to the public?

You need to do your very own due dilligence on the cent stock.As dime supplies are not complied with by the major stream common funds you can normally enter prior to they do.
You need to come to be a detective of kinds as well as identify which business have the most effective possibility for you to benefit from a financial investment of their dime supplies. Occasionally you’ll discover a little story where supplies aren’t also pointed out as well as it offers you simply sufficient details to take advantage of a financial investment of dime supply prior to the firm begins greatly advertising their supplies about the information.

In order to accumulate a ton of money in dime supplies it does indicate you are mosting likely to need to take large opportunities. Some capitalists choose to see as well as wait what will certainly occur with a business prior to they get supply.

This type of strategy squashes the chance they need to make use of the reduced supply price, since when capitalists understand without a doubt that a business gets on the increase, every person will certainly be clambering for the supply as well as a share rates will swiftly climb up.

One means to remain abreast of promising cent supply business is to sign up with among the several dime supply guidance discussion forums online and also enjoy what others need to state concerning the options offered to dime supply capitalists.
Constantly ensure you do your very own examination right into the business also, yet having various other capitalists with a similar perspective can assist you discover what to try to find prior to spending excessive cash as a junior.

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How to Use Google’s Disavow Tool For Better Rankings

Recently, I had a friend ask me for help because her website rankings were tanking.

Always willing to lend a helping hand, I asked her what she had been doing to build links and improve SEO.

Everything she was doing checked out OK. So, I fired up Ahrefs and took a look at her backlink profile. That’s when I saw it.

Tons of spammy links were pointing to her site. These links were killing her rankings.

Then I took a look at her Google Webmaster Tools account and saw that she had a manual actions report stating that her website had been penalized for low-quality links.

Here’s an example from linkresearchtools.com that shows what that report looks like.

manual action unnatural links to your site message google disavow tool

I asked her if she tried using the disavow tool to remove these spammy links. She looked at me like a deer in headlights.

Here’s the deal:

It’s no secret that spammy links can penalize your site’s rankings.

Knowing how to build links is a cornerstone of SEO. But the flip side is knowing how to avoid having harmful links point to your site.

If you don’t know how to protect yourself from bad backlinks, you could be setting your site up for epic failure.

The good news is that you can audit your link profile and use Google’s disavow tool to prevent or reverse any penalties.

If you use it the wrong way, you can do more harm to your site than good. You’ll want to make sure you’re careful when using the tool.

This article will teach you how to use the tool well.

What is Google’s Disavow Tool and When Should You Use It?

Before we go into using the tool, let’s dive into the concept of disavowing links.

Good backlinks can raise your Domain Authority (DA) and Page Authority (PA) scores, increase your visibility in search engines, and help you rank better.

Bad backlinks do just the opposite. They harm your SEO and cause you to lose ranking.

With that said, you shouldn’t go disavowing links left and right.

When you disavow a link, you’re telling the search engines not to factor in a specific link when crawling your site.

There are a few categories of bad backlinks you might consider disavowing:

  • Sites set up just for links
  • Obviously spam sites
  • Links in spam comments
  • Backlinks from sites in your non-target country/countries (e.g., a backlink from a German site when your audience is in the U.S.)

If you don’t have control over the spammy links, use the disavow tool so Google disregards them.

Google disavow tool screenshot

Google’s Disavow Tool Warning

According to Google, using this tool the wrong way can have a negative effect on your rankings.

google disavow tool warning

That sounds pretty intense, but don’t worry; Google just wants to make sure you’re not disavowing the wrong links. You should request removals first, and I’ll talk about that later.

Just make sure you use the tool when you have a lot of low-quality backlinks pointing to your site and when you’re sure they’re causing problems.

The good news is that if you use it the right way, you can improve your rankings.

Disavow Tool Best Practices

There are a few important rules of thumb you should follow when using the disavow tool.:

Try Removing Links Via Email First

Google prefers that you try removing links on your own before using the disavow tool.

You can do this with a link removal request.

A link removal request occurs when one site owner emails another to request the removal of a link.

Moz shows an example of a link removal request here.

link removal request email disavow tool

Unfortunately, link-removal requests get a bad rap. Oftentimes they’re ignored, missed, malicious, and even spammy. There’s an art to sending successful link-removal requests.

Use It When You Need It

Matt Cutts (former head of Google’s Webspam team) gives the green light on using the disavow tool:

pasted image 0 964

You may be worried about negative SEO or a bunch of spammy links pointing toward your site. In this case, it would be a good move to disavow. It’s OK to disavow links even if you don’t see a message in your webmaster console.

If your removal-request emails aren’t effective, feel free to use the disavow tool whenever you need.

Use It Like a Shotgun, Not a Rifle

Instead of picking out bad links one by one, you should instead use the domain operator to disavow all bad backlinks from a whole domain instead. This is also a faster method for improving rankings. It may take longer to see results if you handpick bad links one by one.

How to Use the Disavow Tool: A Step-by-Step Guide

Now it’s time to dive deep into how you can use the disavow tool — step by step

Create a List of Backlinks

There are lots of different tools that you can use to get a list of your backlinks.

These services often try to automate the auditing process. While it does save time, you won’t get as clean of a result as would if you manually reviewed each link.

To create your own backlink list manually, here’s what you do.

Download Your Links From All Sources

First, go to Google Webmaster tools. Click search traffic, and links to your site. Download both the latest links and sample links.

google webmaster tools links to your site disavow guide

If your site has a large number of domains linking to it (over 1,000), you can find more links by downloading the sample link list every day for a few days.

You can also download links from other sources:

  • Open Site Explorer: A great tool from Moz, one of the largest brands within the advanced SEO community.
  • Ahrefs: One of the most accurate and largest databases of live backlinks
  • Majestic SEO: Breaks down a lot of information into digestible, granular pieces. This tool is great at preventing overwhelm.
  • Ubersuggest: View your backlink profile, see content suggestions, and more.

Put Your Links into One Spreadsheet

Once you have gathered the spreadsheets from your sources, find the URL column of the sites that link to you and copy this column into a new spreadsheet. Feel free to use Google Docs or Excel — whichever you prefer.

Now you’ll have a master list of every link that leads to your site. You will see some duplicates, but don’t worry because we’ll fix that later.

Break the URLs into Subdomains

Make a new column that is to the immediate left of your URLs. At the top of the spreadsheet (A1), type this formula:

=left(B1,find(“/“,B1,9-1)

Now, highlight the entire column and hit CTRL+D on your keyboard. This will fill in each cell in the row with the formula.

pasted image 0 946

Once that’s done, highlight the whole column again and convert the results of the formula into values. This will allow you to copy and paste data into the column.

Do this by hitting CTRL+C to copy, then press Edit, Paste Special, and Paste Values Only.

Next, let’s use the Find & Replace tool to break everything down to its subdomain.

With column A highlighted, click edit, then find and replace. Type “HTTP://“ (without quotes), don’t put anything in the replace field, and hit “Replace All.”

sort links for disavow tool

Repeat the same steps with these two phrases

  • https://
  • www. (Remember the period after www)

After you’re done, column A will now have the subdomains or domains of each URL that points back to your site.

sort links disavow guide

Get Rid of Duplicate Links

You’ll likely have some domains with several links. What we want is to only have one link from each domain. Sort column A into alphabetic order and then insert a new column to the left of the domains. Put in this formula:

=if(B1=B2,”duplicate”,”unique”)

Copy this down the entire spreadsheet again (you can also click the little plus sign in the lower right-hand corner of a highlighted cell — also known as the “fill” button).

Next, filter this column to only show the duplicates. Finally, delete each duplicate URL.

Now you’ll have one URL for each domain that’s giving you a backlink.

Audit Your Backlinks

Now, click on each URL on your spreadsheet and decide if you want to keep all the links from each domain or disavow them.

audit backlinks example disavow tool guide

If you’re unsure, you can always mark links as “maybe” and come back to them later after you’ve looked at all your links.

Sometimes, you can pick up patterns after looking at all of your links that you wouldn’t have seen otherwise.

If you’re not sure whether or not you should disavow a link, think through these questions:

“Does this link help me?” i.e., “Could I actually get business and/or traffic from this link?”

“Was this link made 100% for SEO only?”

“If a Google employee saw this link, would I be worried?”

Remember that Google only penalizes sites that are trying to game the system. Every site has its share of unnatural links.

You’re not going to get hit with a penalty if you’re playing by the rules. So if you see some unnatural links, don’t sweat it.

Make a Disavow File

Once you’re done reviewing each link, filter the column so you only see the links that you want to disavow.

Next, make a new spreadsheet and copy and paste your domains into the new sheet.

filter your disavow file

Next, you want to add “domain:” (no quotation marks) in front of every domain name.

When you disavow on the domain level, you’re doing a clean sweep of all the bad links on that domain. When you disavow by URL, you’re more likely to miss bad links.

You’ll want to always disavow at the domain level.

Type the following formula into B1 to add “domain:” to the front of every domain name.

=“domain:”&A1

Use the fill button to paste the formula down the entire column. Once again, highlight the column and then select paste special, paste as values.

Now, column B will be full of disavow directives.

create a disavow file screen shot

Make a Text File

Your disavow file must be in 7-bit ASCII or UTF-8 format. You can do this a couple different ways.

On a Mac, open TextEdit, copy and paste column B into TextEdit, and then hit Format and make plain text.

On Google Docs, open a Google Doc, copy column B into a document and then click File, Download As, and Plain text.

Add Comments

Feel free to add comments to your disavow file by starting your comment with a #. But remember, Google employees don’t look at your disavow file.

The disavow tool is 100% automated. Any comment you add is for your own records. You can insert them to jog your memory on certain things when revisiting the file in the future.

google disavow file example

File Your Disavow

Go to the disavow tool and pick your file from the dropdown list. Click disavow links twice and then select “choose file”. Then you’ll want to upload the .txt file you made.

Here’s what a successful disavow looks like:

pasted image 0 974

Top Disavow Tool Mistakes

You may run into errors when you attempt to disavow links.

Luckily, it’s very common for an error to pop up when disavowing links. In this video, Matt Cutts talks about common mistakes that people run into when using the disavow tool.

  • You should only upload a regular text file. No sorting, fonts, or syntax should be added to this file. People try to upload spreadsheets, Word docs, and other file formats. Only upload a text (TXT) file.
disavow text example
  • Start out by using the domain: command when disavowing links so that you disavow all links from the entire site. Many times, users will try to disavow specific URLs with a fine-tooth comb. Don’t do this.
  • Incorrect syntax is another issue that pops up a lot. Make sure you use a TXT file with the proper syntax.
  • If you want to provide commentary on why Google should disavow certain links, save that for the reconsideration request. Don’t write it in the text file.
request review disavow guide
  • When you comment using the disavow tool, make sure that you use tags. If you don’t, it will cause syntax errors. In fact, it’s best to limit your commenting.
  • The disavow tool is not a magic wand that will fix every URL. You should clean up your link profile manually in addition to using the tool.

Frequently-Asked Questions

Still got questions? Here’s a few of the most-asked questions

How Often Should I Use the Disavow Tool?

This all depends on your link profile. For example, if your site has a track record of unnatural links, you may need to do a monthly disavow.

In other cases, it’s best to do a link audit first and then a disavow.

By spacing out every disavow, you give yourself time to spot recurring problems and trends. This will help you make better decisions with your link-building strategies.

But if you have an average website that doesn’t have a history of low-quality links, and if you aren’t in a super competitive space where negative SEO isn’t much of a factor, you’re good with disavowing only once or twice per year.

When Should I Remove a Link Manually and When Should I Use the Disavow Tool?

Removing a link manually should always be your first option.

But, if you’re hit with an algorithm penalty, say from Penguin, there’s no need to go on a long, drawn-out process of emailing site owners to ask them to get rid of links.

In that case, you should disavow. But, if you’ve been hit with a manual penalty, you should definitely try to manually remove links first.

Can I Reavow a Link if I Make a Mistake?

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To reavow, modify your disavow file by removing the directive and re-upload it. Matt Cutts has stated that it takes “a lot longer” to reavow a link than to disavow it.

Google purposely builds in this lag time to discourage spammers from trying to game the system.

How Long Will It Take to See Better Traffic and Rankings?

Google applies your disavow directives to your links as soon as it crawls your site.

After you’ve uploaded your directives, Google applies an invisible nofollow tag to the disavowed links that point to your site.

This means that those links will be thrown out of the equation when the Google algorithm considers your website.

You’ll need to wait until Google needs to run the algorithm again, so you won’t see changes right away. Most links only take a month to be removed.

Quick Guide to Using the Disavow Tool

The Disavow tool is a powerful tool to clean up your link profile. Here’s how to use it.

  1. Download All Links From All Sources

    Head to Google Analytics, Ubersuggest, and Ahrefs to view all your links.

  2. Sort The Data

    Pull all the lists together, then remove duplicates and sort.

  3. Audit Your Backlinks

    Check to see which links are problematic, remove the ones that are okay.

  4. Attempt Manual Removal

    Send emails to sites asking them to remove the links.

  5. Create a Text File

    Your disavow file must be in 7-bit ASCII or UTF-8 format. You can do this a couple different ways.

  6. Add Comments

    Use # to add comments or notes as needed.

  7. Submit the File to Google

    Send your file over and wait for Google’s decision.

Conclusion

Whether it’s from hiring a shady SEO agency or being the victim of negative SEO, you’ll need to disavow bad links before you get penalized.

However, be careful and don’t abuse the tool. Disavowing the wrong links can hurt your rankings the same way bad backlinks can.

If you carelessly disavow links, your backlink profile may look unnatural and can cause you to get penalized.

You must review individual backlinks before you submit your disavow file. There’s no getting around it.

When you get things right, though, and your traffic and SEO will improve.

The disavow tool is not the end-all-be-all magic button that will send tons of traffic your way.

However, it is a great SEO tool to have in your arsenal and one that every site owner should be familiar with.

What results have you experienced from using the disavow tool?